Last year, leading better-breakfast and lunch concept Famous Toastery experienced unparalleled growth since launching its franchise opportunity in 2013. The 35-unit concept has not only been expanding its national footprint, but it is well on its way to having an additional 20 locations open in the coming year. The better-breakfast and lunch franchise stands leaps and bounds ahead of its competitors due to a scratch kitchen, daily specials, and focus on treating both its customers and employees with respect and admiration.
“Yes, we’re in a business that wants to deliver a great meal. That’s a given. But what sets us apart?” said Famous Toastery founder and CEO Robert Maynard. “We are so focused on providing a superior experience for everyone who comes in contact with our brand. We want our patrons to feel welcome, like they’re part of the family. Our motto ‘Every Server is Your Server,’ means that they can ask anyone for anything they need. Similarly, we treat our employees well. If they want to transfer to a different location or work their way up to become a manager, we are there to help coach them and keep our best servers excelling and meeting their career goals.”
In 2018, the Charlotte-based franchise expanded its footprint up to the founders’ home state of New York.
“This was truly a homecoming of sorts for my co-founder and childhood friend Brian Burchill and I,” Maynard said. “We have quickly become a favorite restaurant on Long Island and we are actively looking for leases along with franchise partners to continue growing alongside us and across the island.”
The company started 2019 by landing on Entrepreneur Magazine’s national franchise rankings, the Franchise 500. Entrepreneur’s list examines trends in the franchising industry and ranks the strongest players. This acknowledgement comes after Famous Toastery placed on the Inc. 5000 list of fastest growing companies last year.
Since launching franchising, the company has found its way into seven states. This year, Famous Toastery plans to continue filling out the states where there are locations, adding 20 more restaurants by the start of 2020 throughout North Carolina, South Carolina, Virginia, New York, Pennsylvania, Colorado and Georgia.
In 2018, Famous Toastery grew by 25 percent, going from 29 locations to 35. As it prepares for new locations to open, the company is also looking for qualified franchise candidates in new states including Florida, West Virginia, Tennessee, New Jersey and Maryland.
The press has also taken notice. Famous Toastery has been featured in the Wall Street Journal, FOX Business Television’s Cavuto: Coast to Coast, Vogue, Entrepreneur Magazine, Forbes, and FOX and Friends.