Fitness Premier

At&nbsp;<a href="https://fitnesspremierclubs.com/own-a-fitness-premier/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=more-than-a-gym-how-fitness-premier-247-clubs-franchisees-build-community-2728453" target="_blank" rel="nofollow">Fitness Premier 24/7 Clubs</a>, the focus has always been on more than just fitness — it’s about building connections and creating a sense of community. Founded by business partners with backgrounds in team sports, the brand’s “team-first” mindset has shaped its entire approach.“At Fitness Premier, our mentality has always been to win as a team, lose as a team and play as a team,” said&nbsp;<a href="https://www.linkedin.com/in/rick-king-3954a1143/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=more-than-a-gym-how-fitness-premier-247-clubs-franchisees-build-community-2728453" target="_blank" rel="nofollow">Rick King</a>, vice president of&nbsp;<a href="https://1851franchise.com/fitness-premier/info">Fitness Premier 24/7 Clubs</a>. “We designed our entire model around healthy competition, picking each other up, and winning together. All our members are part of the team, and the community is part of the team. From the very beginning, we’ve been intentional about positioning ourselves as a community resource for people who want to lose weight, heal or feel like they’re part of something.”From day one, the goal has been to make each Fitness Premier 24/7 Club location feel like a place where everyone is welcome. Franchisees are encouraged to get involved in local events, sponsor youth programs and connect with organizations like Chambers of Commerce. This approach ensures that each gym becomes a trusted and active part of the community.<h3>Making Members Feel Welcome</h3>One of Fitness Premier 24/7 Clubs’s top priorities is making sure new members feel comfortable from the moment they walk in. The team understands that joining a gym can be intimidating, so they focus on creating a supportive, judgment-free environment.“A lot of people think they’ll walk into a gym and be judged for what they have or haven’t done in their life, but that’s simply not true with us,” said King. “We’re very conscious of overcoming that objection right from the start. Through our professional attitude, how we talk to people and the way we represent ourselves, we make sure it feels drastically different than what they might expect. From the first interaction, we guide them step by step — understanding their goals and comfort zone, then designing a plan that works for them.”The onboarding process includes personalized tours, one-on-one goal setting, and a plan tailored to each person’s comfort level. This hands-on approach helps members feel at ease and sets them up for success, both in the gym and as part of the community.<h3>Connecting Members Beyond Workouts</h3>Fitness Premier 24/7 Clubs goes beyond fitness by bringing members together in fun and meaningful ways. “We’ve created clubs like running and biking groups that bring like-minded people together,” said King. “These aren’t tied directly to memberships or the facility, but they help foster connections among members who might never have met otherwise. We also host member appreciation events and social gatherings, which allow people to build relationships that extend beyond the gym.”These activities create lasting friendships and networks that wouldn’t have happened without the shared experience of being part of Fitness Premier 24/7 Clubs.<h3>Giving Back to the Community</h3>Another key part of Fitness Premier 24/7 Clubs’s mission is giving back. “We do a lot of charitable work, and we like to keep it local,” said King. “From campaigns like Toys for Tots to providing student-athlete scholarships at each location, we’re intentional about finding local charities we can really embed ourselves with. Giving back to the community is something we’re very conscious of and make a priority.”By focusing on local causes, Fitness Premier 24/7 Clubs strengthens its ties with the community and builds goodwill that extends beyond the gym’s walls.<h3>More Than Just a Gym</h3>Fitness Premier 24/7 Clubs’ commitment to creating a welcoming and connected community is what sets the brand apart. For franchisees, this focus on community not only helps build strong businesses but also creates meaningful relationships with members and neighbors alike.“The businesses that are the most successful in its communities are the ones that are involved,” said King. “They're participating and they're lending a hand. We really make sure that our franchisees have that alignment.”&nbsp;To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://ownafitnesspremier.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=more-than-a-gym-how-fitness-premier-247-clubs-franchisees-build-community-2728453" target="_blank" rel="nofollow">https://ownafitnesspremier.com/.</a>&nbsp;

More Than a Gym: How Fitness Premier 24/7 Clubs Franchisees Build Community

More Than a Gym: Fitness Premier 24/7 Clubs Builds Community

1851 Franchise

Fitness Premier 24/7 Clubs fosters a welcoming, team-first community by prioritizing member connections, local involvement and charitable initiatives beyond just fitness.

more-than-a-gym-how-fitness-premier-247-clubs-franchisees-build-community

FRANCHISE INFORMATION

Contact

Own a Fitness Premier

Why Fitness Premier?

Recent Expansion

Why Fitness Premier Makes a Great Investment for Veterans

Learn

Download Brochure

Visit Website

FITNESS PREMIER

Fitness Premier 24/7 Clubs

OUR BRANDS

Partners in Life Become Partners in Franchise Ownership with Fitness Premier 24/7 Clubs

Building Elite Entrepreneurs: Fitness Premier 24/7 Clubs Offers Entrepreneurs a Franchisee-Led, Multi-Brand Business Opportunity to Dominate the Booming Wellness Industry in Their Market

Fitness Premier 24/7 Clubs Turns Athletes into Entrepreneurs

FITNESS PREMIER MOST READ STORIES

LOGIN

ABOUT FITNESS PREMIER

CONTACT FITNESS PREMIER

facebook

instagram

linkedin

First Name

Last Name

Email

Phone

City

State / Province

Comments

Interested in a Brand or Need Help Deciding?

Free Franchise Consultation:

Fitness Premier 24/7 Clubs: Your Premier Fitness Franchise Opportunity for 2025

fitness-premier-247-clubs-your-premier-fitness-franchise-opportunity-for-2025

How Much Can I Make as a Fitness Premier 24/7 Clubs Owner 

how-much-can-i-make-as-a-fitness-premier-247-clubs-owner

From Employee to Franchisee: Fitness Premier 24/7 Clubs' Franchisees Reflect on Their Success With the Brand

from-employee-to-franchisee-fitness-premier-247-clubs-franchisees-reflect-on-their-success-with-the-brand

Fitness Premier Introduces FitWAVE Group Exercise Program for Flexible and Efficient Workouts

fitness-premier-introduces-fitwave-group-exercise-program-for-flexible-and-efficient-workouts

Fitness Premier 24/7 Clubs Announces Innovative Expansion Initiatives and Revenue Growth

Fitness Premier 24/7 Clubs Announces Innovative Expansion Initiatives and Revenue Growth as 2024 Wraps Up

fitness-premier-247-clubs-announces-innovative-expansion-initiatives-and-revenue-growth-as-2024-wraps-up

Fitness Premier 24/7 Clubs Targets Colorado and Florida for Expansion

fitness-premier-247-clubs-targets-colorado-and-florida-for-expansion

Fitness Premier 24/7 Clubs Brings a Fresh Start to Cedar Lake With New Location

Fitness Premier 24/7 Clubs Brings a Fresh Start to Cedar Lake With New Location and Community-Focused Approach

fitness-premier-247-clubs-brings-a-fresh-start-to-cedar-lake-with-new-location-and-community-focused-approach

Why Fitness Premier Makes a Great Franchise Investment for Veterans

why-fitness-premier-makes-a-great-franchise-investment-for-veterans

More Than a Gym: How Fitness Premier 24/7 Clubs Franchisees Build Community

MORE STORIES LIKE THIS