1851

<p style=" 0.0001pt; background: white;"><span style="Arial&quot;,&quot;sans-serif&quot;;&quot;Times New Roman&quot;;color:#222222">Former Dallas Cowboys linebacker Bradie James has recently joined the <a href="http://www.mooyahfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=former-dallas-cowboys-linebacker-joins-mooyah-as-director-of-brand-engagement-3542" target="_blank" rel="nofollow" target="_blank">MOOYAH Burgers Fries &amp; Shakes</a> corporate team as the Director of Brand Engagement. In his new position, he will help build the brand by traveling across the country to speak with prospective franchisees.</span></p>    <p style=" 0.0001pt; background: white;"><span style="Arial&quot;,&quot;sans-serif&quot;;&quot;Times New Roman&quot;;color:#222222">James has been a partner in two North Texas corporate-owned <a href="http://mooyah.1851franchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=former-dallas-cowboys-linebacker-joins-mooyah-as-director-of-brand-engagement-3542" target="_blank" rel="nofollow" target="_blank">MOOYAH's</a> since 2013, the year he retired from the National Football League, but recently, COO Michael Mabry approached him about becoming more involved.</span></p>    <p style=" 0.0001pt; background: white;"><span style="Arial&quot;,&quot;sans-serif&quot;;&quot;Times New Roman&quot;;color:#222222">&#8220;The Bradie James partnership has evolved since he transitioned out of football,&#8221; said Michael Mabry, MOOYAH&#8217;s chief operating officer. &#8220;Once he retired and got involved in the business, it&#8217;s something that organically grew. Bradie is an energetic, high character, solid guy.&#8221;</span></p>    <p style=" 0.0001pt; background: white;"><span style="Arial&quot;,&quot;sans-serif&quot;;&quot;Times New Roman&quot;;color:#222222">Newly retired from the NFL, James initially decided to become involved with the MOOYAH brand as a means to create an added revenue stream for his family. He was enamored by the brand&#8217;s model, and the idea of owning his own restaurant. When MOOYAH later approached him about becoming more involved with the franchise side of the business, he knew it would be the perfect fit.&nbsp;</span></p><div><span style="color: #222222;   background-color: white;">&#8220;MOOYAH was a brand I felt like I could grow with,&#8221; James said. &#8220;When they asked if I wanted to become more involved, we started thinking about what role fit. I travel a lot and I can touch a lot of franchisees, and I also get to talk about the brand from a standpoint nationally.&#8221;</span></div><div>&nbsp;</div><div><span style="color: #222222;   background-color: white;">In his new role, James hopes to build the brand organically by connecting with potential and existing franchisees across the country.</span></div><div><a href="http://www.bizjournals.com/dallas/blog/2016/02/former-dallas-cowboys-linebacker-joins-mooyah.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=former-dallas-cowboys-linebacker-joins-mooyah-as-director-of-brand-engagement-3542" target="_blank" rel="nofollow" target="_blank">Click here to read the original article.</a> &nbsp;</div>

Justin Durant | Director of Brand Engagement | 1851 Franchise

1851 Franchise

After a decade with the Dallas Cowboys, James is taking his skills off the field to help the "better-burger" brand grow. 

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

Former Dallas Cowboys Linebacker Joins MOOYAH as Director of Brand Engagement  

former-dallas-cowboys-linebacker-joins-mooyah-as-director-of-brand-engagement

Paris Baguette

Photo of array of Paris Baguette pastries

Paris Baguette Redefines Morning Routines With Fresh Breakfast and Premium Coffee Strategy

paris-baguette-breakfast-strategy-growth

TruBlue Home Service Ally

TruBlue’s Home Maintenance Plans: Peace of Mind for Homeowners

trublues-home-maintenance-plans-peace-of-mind-for-homeowners

Caring Transitions

Caring Transitions Targets Peoria, Illinois, for Franchise Growth

caring-transitions-targets-peoria-illinois-for-franchise-growth

Caring Transitions Celebrates a Strong Start to 2025 With 19 New Franchise Sales and Momentum-Building Training Events

caring-transitions-celebrates-a-strong-start-to-2025-with-19-new-franchise-sales-and-momentum-building-training-events

Right at Home

Right at Home 30th Anniversary in Home Care with Right at Home Logo

Celebrating 30 Years of Excellence and Future Innovations in Home Care

celebrating-30-years-of-excellence-and-future-innovations-in-home-care

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands - 1851 Franchise

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands

doordash-acquistions-deliveroo-sevenrooms

Crumbl Franchise Investment - TSG Consumer Partners -  1851 Franchise

TSG Consumer Partners Takes Minority Stake in Crumbl, Signaling Franchise Growth Potential

crumbl-franchise-investment-tsg-consumer

Yum Brands Reports Strong Q1 Results with Big Boost from Taco Bell

yum-brands-reports-strong-q1-results-with-big-boost-from-taco-bell

QSR: McDonald’s Gains Momentum With Chicken Innovation, Value Deals and Franchisee Support

mcdonalds-franchise-recovery-chicken-strategy-value-deals-2025

The Future of Franchising: Trends and Predictions for 2025 and Beyond

the-future-of-franchising-trends-and-predictions-for-2025-and-beyond

The Ultimate Guide to Selling Franchises: Building Your Brand’s Growth Machine

ultimate-guide-to-selling-franchises

franchise supplier award design with Locate AI logo and 1851 Franchise badge

Franchise Real Estate Services | Locate AI — Emerging Leaders in Franchise Support

locate-ai-emerging-leaders-in-franchise-support

The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition

The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition — Point of Differentiation

how-to-position-your-value-proposition-with-a-point-of-differentiation

The Ultimate Guide to Selling Franchises: How to Clarify Your Positioning – The “Why You/Why Now”

the-ultimate-guide-to-selling-franchises-how-to-clarify-your-positioning-the-why-youwhy-now

Franchisee spotlight image with Randy and Sandy Craft, Children's Lighthouse logo on blue background

The Crafts’ Successful Journey from New Parents to Children’s Lighthouse Franchisees

the-crafts-successful-journey-from-new-parents-to-childrens-lighthouse-franchisees

Franchisee spotlight graphic with photo of Amy Lepke and family and Papa Murphy's logo

After 14 Years as a Stay-At-Home Mom, Amy Lepke Returned to Papa Murphy’s — This Time as an Owner

papa-murphys-franchise-amy-lepke

Franchisee Spotlight with Micki Waters and Papa Murphy's Logo

Work Mom: How Micki Waters Became a Mother Figure to Her Entire Papa Murphy’s Team

work-mom-how-micki-waters-became-a-mother-figure-to-her-entire-papa-murphys-team

District Taco Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-district-tacos-franchise-costs-fees-profit-and-data

Layoffs Surge to Pandemic-Era Highs, Opening Doors for Franchise Growth

layoffs-surge-to-pandemic-era-highs-opening-doors-for-franchise-growth

Franchisee spotlight image with photo of Robert Trujillo and UWRG logo on blue background

How Robert Trujillo Expanded His Construction Business With UWRG

how-robert-trujillo-expanded-his-construction-business-with-uwrg

Former Dallas Cowboys Linebacker Joins MOOYAH as Director of Brand Engagement

MORE STORIES LIKE THIS