1851

<p><strong>LAST UPDATED: </strong>December 2024<br><strong>FRANCHISE WEBSITE: </strong><a href="https://www.perspiresaunastudio.com/franchise/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow">https://www.perspiresaunastudio.com/franchise/</a><br><strong>NUMBER OF LOCATIONS: </strong>70<br><strong>REPORTED COST TO GET IN:</strong> $434,712 to $882,253<br><strong>REPORTED ROI (Item 19): </strong>$551,741 (AUV for FY 2023)</p><p><a href="https://www.perspiresaunastudio.com/franchise/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow">Perspire Sauna Studio</a> is an infrared sauna franchise that specializes in cutting-edge infrared-based sauna experiences designed to promote relaxation, detoxification and overall wellness.</p><p>Perspire Sauna Studio was founded in 2010 by CEO <a href="https://www.linkedin.com/in/lee-braun-9840bb9/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow">Lee Braun</a> in Southern California. Over the last decade, the brand has become the fastest-growing infrared sauna and red-light therapy franchise in the United States. Perspire’s goal is to expand to major markets throughout the U.S. so it can make infrared sauna solutions accessible to all.&nbsp;</p><figure class="media"><div data-oembed-url="https://www.youtube.com/watch?v=ZK44b_fhRT8"><div class="iframely-embed"><div class="iframely-responsive"><iframe src="//cdn.iframe.ly/api/iframe?app=1&amp;api_key=fd3b6b3731f34f55ba1fe3&amp;url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DZK44b_fhRT8" frameborder="0" allow="autoplay; encrypted-media" allowfullscreen=""></iframe></div></div></div></figure><h3>How Many Perspire Sauna Studio Locations Are There?</h3><p>As of December 2024, there are 70 open Perspire Sauna Studio locations open with an additional 19 under development.</p><h3>What Is Perspire Sauna Studio’s Business Model?</h3><p>The business model of Perspire Sauna Studio is centered around offering science-based, technology-driven infrared sauna and red-light therapy solutions that provide guests with a modern wellness experience.</p><p>According to its website, “Perspire Sauna Studios strives to bring the benefits of infrared saunas to communities in a friendly, comfortable, spa-like atmosphere to help everyone ignite the wellness within.”</p><p>Perspire Sauna Studio lists the following benefits to operating one of its franchises:</p><ul><li>First-of-its-kind sauna studio</li><li>Recurring revenue model</li><li>Minimal labor and no special licensing, skills or training required</li><li>In business since 2010</li><li>Exists in an industry worth $1.1 trillion</li></ul><h3>How Much Can Perspire Sauna Studio Franchise Owners Make?</h3><p>According to the brand's 2024 Franchise Disclosure Document (FDD), the 44 Perspire Sauna Studios operating during FY 2023 (6 corporate, 44 franchises) reported an average unit volume (AUV) of $551,741.</p><h3>How Much Does It Cost To Open a Perspire Sauna Studio Franchise?</h3><p>The initial investment required to open a Perspire Sauna Studio franchise ranges from $434,712 to $882,253. The 2024 FDD breaks these costs down as follows:</p><figure class="table"><table><tbody><tr><td><strong>Type of Expenditure</strong></td><td><strong>Min</strong></td><td><strong>Max</strong></td></tr><tr><td><strong>Initial Franchise Fee</strong></td><td>$45,000</td><td>$45,000</td></tr><tr><td><strong>Initial Equipment Package (Saunas)</strong></td><td>$58,550</td><td>$72,050</td></tr><tr><td><strong>Training Expenses</strong></td><td>$0</td><td>$2,700</td></tr><tr><td><strong>Deposits &amp; Rent (3 Months)</strong></td><td>$0</td><td>$45,000</td></tr><tr><td><strong>Audio (TVs, Speakers, Security Cameras)</strong></td><td>$6,000</td><td>$23,000</td></tr><tr><td><strong>Leasehold Improvements</strong></td><td>$250,190</td><td>$528,803</td></tr><tr><td><strong>Permits</strong></td><td>$2,500</td><td>$12,000</td></tr><tr><td><strong>Opening Inventory &amp; Supplies</strong></td><td>$3,000</td><td>$4,000</td></tr><tr><td><strong>Pre-Sale Marketing &amp; Grand Opening Advertising</strong></td><td>$20,000</td><td>$34,000</td></tr><tr><td><strong>Insurance</strong></td><td>$2,572</td><td>$8,000</td></tr><tr><td><strong>Misc. Pre-Opening Costs</strong></td><td>$5,500</td><td>$6,200</td></tr><tr><td><strong>Estimated Shipping &amp; Sauna Install</strong></td><td>$2,900</td><td>$15,000</td></tr><tr><td><strong>Signage</strong></td><td>$8,000</td><td>$30,000</td></tr><tr><td><strong>New Store Opening Kit</strong></td><td>$5,500</td><td>$6,500</td></tr><tr><td><strong>Additional Funds (3-6 Months)</strong></td><td>$25,000</td><td>$50,000</td></tr></tbody></table></figure><h3>What Is the Franchise Fee for Perspire Sauna Studio?</h3><p>The franchise fee required to open a single Perspire Sauna Studio is $45,000.</p><p>The franchise fees for those opening three or more locations under an Area Development Agreement are as follows:</p><figure class="table"><table><tbody><tr><td><strong>Total Number of Studios</strong></td><td><strong>Initial Franchise Fees</strong></td><td><strong>Total</strong></td></tr><tr><td><strong>3 Studios</strong></td><td>$45,000 / $35,000 / $35,000</td><td>$115,000</td></tr><tr><td><strong>4-5 Studios</strong></td><td>$30,000 / $30,000</td><td>$145,000 - $175,000</td></tr><tr><td><strong>6-10+ Studios</strong></td><td>$25,000 each</td><td>$200,000 - $300,000</td></tr></tbody></table></figure><p>Franchise owners are also required to have at least $225,000 in liquid capital and must pay an ongoing royalty fee of 6% and a brand fund fee of 2%.&nbsp;</p><h3>Who’s On the Perspire Sauna Studio Leadership Team?</h3><ul><li><a href="https://www.linkedin.com/in/lee-braun-9840bb9/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow">Lee Braun — Founder and CEO</a></li><li><a href="https://www.linkedin.com/in/jacqueline-mendes-tx/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow">Jackie Mendes — Vice President of Franchise Development</a></li><li><a href="https://www.linkedin.com/in/katy-fetters-0ab0578b/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow">Katy Fetters — Vice President of Experience</a></li><li><a href="https://www.linkedin.com/in/alexandria-gascon/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow">Lex Gascon — Vice President of Marketing</a></li><li><a href="https://www.linkedin.com/in/jeremy-o-19877127/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow">Jeremy Oliver — Vice President of Operations</a></li><li><a href="https://www.linkedin.com/in/katelyn-mccreery-ab192841/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow">Katelyn McCreery — Real Estate Project Manager</a>&nbsp;</li></ul><h3>What Helpful Articles Can I Read to Learn More About Perspire Sauna Studio?</h3><ul><li><a href="https://www.franchise.org/media-center/press-releases/perspire-sauna-studio-outlines-future-developments-after-a-record?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow">Perspire Sauna Studio Outlines Future Developments After a Record-Breaking 2022</a></li><li><a href="https://youtu.be/f6rv-Kc8e34?feature=shared&utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow">PSS Franchisee Testimonial | Maria Kirgan | Dana Point CA | YouTube</a>&nbsp;</li><li><a href="https://finance.yahoo.com/news/perspire-sauna-studio-announces-expansion-144700377.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow">Perspire Sauna Studio Announces Expansion Plans for North Carolina</a></li><li><a href="https://www.ifpg.org/top-franchises/perspire-sauna-studio?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow">Perspire Sauna Studio Franchise Profile | IFPG</a></li></ul><p><span style="background-color:transparent;color:#000000;">Want to learn more about franchise opportunities on 1851 Franchise? Be sure to visit our&nbsp;</span><a href="https://1851franchise.com/power-rankings"><span style="background-color:transparent;color:#467886;"><u>Power Rankings</u></span></a><span style="background-color:transparent;color:#000000;"> to read more on brands making moves.</span></p><p><span style="background-color:transparent;color:#000000;">Every great franchisee had help buying a franchise. Want to learn more about how 1851 helps franchisees find the right franchise opportunity? Visit&nbsp;</span><a href="https://www.1851growthclub.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data-2725234" target="_blank" rel="nofollow"><span style="background-color:transparent;color:#467886;"><u>www.1851growthclub.com</u></span></a><span style="background-color:transparent;color:#000000;"> and start your journey.</span></p><p><i>Disclaimer: This content is for informational purposes only. You should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.&nbsp;</i></p><p><i>All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the email constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.</i></p>

Perspire Sauna Studio - 1851 Franchise Deep Dive

Perspire Sauna Studio Franchise Costs, Fees, Profit and Data

1851 Franchise

As the first franchise concept of its kind, Perspire Sauna Studio has exploded in growth since its inception in 2010 and continues to scale as it seeks to enter major markets throughout the country.

Perspire Sauna Studio Deep Dive: Franchise Costs, Fees, Profit and Data

franchise-deep-dive-perspire-sauna-studio-franchise-costs-fees-profit-and-data

Crust Pizza Co.

Crust Pizza Co. Spreading Through the Southwest - 1851 Franchise

Crust Pizza Co. Targets Southeast U.S. for Expansion

crust-pizza-co-southeast-expansion

Seniors Helping Seniors®

Nathan Peterson Turns Passion for Helping Others into a Purpose-Driven Business with Seniors Helping Seniors Franchise

seniors-helping-seniors-franchise-caldwell-nathan-peterson

Famous Dave's

Famous Dave’s Fires Up Third Annual All-Star BBQ Series This May, Leading Up to the 2025 World Food Championships

famous-daves-fires-up-third-annual-all-star-bbq-series-this-may-leading-up-to-the-2025-world-food-championships

HomeTeam Inspection Service

From Air Force Veteran to Entrepreneur: Danny Hemchand Builds a Thriving Home Inspection Business

air-force-veteran-danny-hemchand-home-inspection-business

HomeTeam Inspection Service Reports Record-Breaking Performance in Q1, Continues National Expansion

hometeam-inspection-q1-2025-growth-expansion

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Eli Lilly GLP-1 Lawsuits - Mounjaro - Zepbound - 1851 Franchise Agg

Eli Lilly Sues Telehealth Startups Over GLP-1 Knockoffs, Escalating Legal Battle

eli-lilly-glp-1-lawsuits

The Future of Franchising: Trends and Predictions for 2025 and Beyond

the-future-of-franchising-trends-and-predictions-for-2025-and-beyond

Restaurant Business: Crumbl Cools Its Expansion, Refocuses on Profitability

restaurant-business-crumbl-cools-its-expansion-refocuses-on-profitability

Franchise Face-Lifts: Why Major Restaurant Brands Are Betting Big on Remodels

franchise-face-lifts-why-major-restaurant-brands-are-betting-big-on-remodels

How New Tariffs Are Causing Price Hikes and Surcharges for U.S. Businesses and Franchises - 1851

Tariffs Prompt Price Hikes, Surcharges as Businesses (and Franchises) Brace for Rising Costs 

tariffs-prompt-price-hikes-surcharges

Photo of powerlifter, wearing red singlet and white socks, preparing to deadlift

The 5 Business and Life Lessons I Learned from Powerlifting

the-5-business-and-life-lessons-i-learned-from-powerlifting

Consulting and Development | Big Sky Franchise Team — Emerging Leaders in Franchise Support

Big Sky Franchise Team: Expert Consulting for Scalable Growth

consulting-and-development-big-sky-franchise-team-emerging-leaders-in-franchise-support

franchise supplier award design with Locate AI logo and 1851 Franchise badge

Franchise Real Estate Services | Locate AI — Emerging Leaders in Franchise Support

locate-ai-emerging-leaders-in-franchise-support

Guidant Financial - Meet the Supplier - 1851 Franchise

Guidant Financial: Strategic Funding Solutions To Accelerate Growth

meet-the-supplier-guidant-financial-group-inc

Franchisee spotlight image with Randy and Sandy Craft, Children's Lighthouse logo on blue background

The Crafts’ Successful Journey from New Parents to Children’s Lighthouse Franchisees

the-crafts-successful-journey-from-new-parents-to-childrens-lighthouse-franchisees

Most Profitable Restaurant Franchises To Own in 2025 - 1851 Franchise

The Most Profitable Restaurant Franchises to Own in 2025

most-profitable-restaurant-franchises-to-own

Franchise Success Stories: Inspiring Tales from the Front Lines

franchise-success-stories

Image of building outline hovering over person's hand

How To Choose the Right Franchise: A Step-by-Step Guide to Success

how-to-choose-the-right-franchise-step-by-step

Amateur Bodybuilder and Business Partner Bring Passion for Fitness to World Gym Franchise in Fulton, New York

amateur-bodybuilder-and-business-partner-bring-passion-for-fitness-to-world-gym-franchise-in-fulton-new-york

DonutNV Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-donutnv-franchise-costs-fees-profit-and-data

Perspire Sauna Studio Deep Dive: Franchise Costs, Fees, Profit and Data

MORE STORIES LIKE THIS