The executive was drawn to franchising after seeing the impressive impact that a franchisee could have on his or her local community.
Fast casual concepts continue to grow and thrive in the franchise industry. The convenience of the model is a hit with both consumers and franchisees alike as it provides a thoroughly streamlined process to both parties. The growing segment is diverse, offering everything from Italian to Mexican dishes across the nation.
Blaze Pizza stands out from the pack with its fast-fired, artisanal approach towards pizza. We asked the popular brand’s VP of franchising, Carrie Sams, to share her expert insight on the world of franchise development.
How did you first get involved with the franchising industry?
I was introduced to the restaurant industry through my work in the nonprofit partnerships space. I was fascinated by the powerful and positive impact franchisee can have on the communities they operate.
What do you love about the industry?
The wealth and diversity of opportunities for entrepreneurs.
What do you wish you could change in franchising?
Enhanced transparency for franchisees and franchisors.
What's the biggest change you've seen in the industry since you started out in franchise development?
The growth in the fast casual segment. The category expansion of QSR brands.
What makes a great franchisee?
Passion for their brand, restaurant guest, store teams and operational excellence.
What's the number one thing that sells franchises?
Store level economics and a passion for the brand