1851

Sylvan Learning* Franchise Senior Director of Franchise Development, Georgia Chasen, believes franchising solves problems for communities, and local entrepreneurs. Through her experience finding new potential franchisees she is able to help bring new services and jobs to communities.

How did you fall into franchising?

Sylvan recruited me! I came into Franchise Development to support Sylvan center resales and it gave me an opportunity to learn the business from every angle.

What makes you love franchising?

Franchising is about solving needs. The prospective franchisee needs a business that fits into their lifestyle and passion. The franchise business itself fills a need within the community. The franchisor anticipates the needs of the franchisee, and creates ongoing strategy and solutions. Buying into a company whose success depends on their franchisees&rsquo; success means they are always focused on driving growth for your business. I love seeing a new Sylvan franchisee come into the system and create a business in a green territory because they&rsquo;re contributing to their community&rsquo;s eco-system of social support and economic growth while also building a legacy business their kids can grow up in.

What do you wish would change in franchising?

I don&rsquo;t like that there can be a negative perception around franchise sales. We educate our prospects to help them understand the opportunity, and then once they&rsquo;re franchisees, provide a framework for their business and ongoing training and resources. There is transparency through the selection process for both franchisee candidate and franchisor, and our goal is to find a candidate who is a strong fit with our brand and culture.

What makes a great franchisee?

Someone willing to get out there and connect with people - the community, their clients, their staff. Our franchisees excel in leveraging their own skill sets and local knowledge while using the Sylvan platform.

What&rsquo;s the No. 1 thing that sells franchisees?

It&rsquo;s all about the people representing the brand. Your corporate team should be the incarnation of the brand&rsquo;s energy - at Sylvan, we&rsquo;re entrepreneurial, creative, hard-working and focused on making a difference at the end of the day. Our franchisees and corporate staff are the type of people you want to be around

Franchise Development Players: Georgia Chasen, Sylvan's Senior Director of Franchise Development

1851 Franchise

For Chasen, franchising is solving problems for communities in more ways than one

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

franchise-development-players-georgia-chasen-sylvans-senior-director-of-franchise-development

Onigilly Japanese Kitchen

Unlocking the Potential: How Much Can You Earn as an Onigilly Franchisee?

unlocking-the-potential-how-much-can-you-earn-as-an-onigilly-franchisee

Filta Environmental Kitchen Solutions

DeWitts Ignite New Chapter for Filta Environmental Kitchen Solutions in Reno 

Grease, Grit, and Growth: DeWitts Ignite New Chapter for Filta Environmental Kitchen Solutions in Reno, Nevada

grease-grit-and-growth-dewitts-ignite-new-chapter-for-filta-environmental-kitchen-solutions-in-reno-nevada

Layne's Chicken Fingers

Layne's Chicken Fingers-50 Unit-Wendy's-Franchisee-June-2025

Why This 50 Unit Wendy’s Franchisee Is Betting on Layne’s for His Next Big Move

wendys-franchisee-expands-with-laynes-chicken-fingers-texas

CapitalSpring

CapitalSpring’s Jim Balis Talks Growth, ROI and the Future of Fast Casual on “Rock My Restaurant”

capitalsprings-jim-balis-talks-growth-roi-and-the-future-of-fast-casual-on-rock-my-restaurant

Children's Lighthouse

Children’s Lighthouse Ramps Up Growth in First Half of 2025 With Strategic Expansions, Franchise Signings, and New Headquarters

childrens-lighthouse-ramps-up-growth-in-first-half-of-2025-with-strategic-expansions-franchise-signings-and-new-headquarters

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

What June’s Jobs Report Means for the Franchise Industry

what-junes-jobs-report-means-for-the-franchise-industry

Drone Delivery Takes Flight in QSR: The Future of Franchise Operations?

drone-delivery-takes-flight-in-qsr-the-future-of-franchise-operations

Chick-fil-A Tops Customer Satisfaction Rankings for 11th Year as Challenger Brands Gain Ground

chick-fil-a-tops-customer-satisfaction-rankings-for-11th-year-as-challenger-brands-gain-ground

Technomic Releases Annual Ranking of the Top 15 Fast-Food Chains in the U.S.

technomic-releases-annual-ranking-of-the-top-15-fast-food-chains-in-the-us

Rising Jobless Claims Could Signal Challenges — and Opportunities — for Franchising

rising-jobless-claims-affect-franchising

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

Top 25 Franchise Marketing Leaders: Kelsey McManemin — Vice President of Marketing, HTeaO

top-25-franchise-marketing-leaders-kelsey-mcmanemin-vice-president-of-marketing-hteao

Photo of a large group of people standing in a circle, placing hands together in center

Franchise Opportunities for Minorities: Expanding the Franchise Network

franchise-opportunities-for-minorities

Top 25 Franchise Marketing Leaders: Carol DeNembo — Chief Marketing Officer, Mountain Mike’s Pizza

top-25-franchise-marketing-leaders-carol-denembo-chief-marketing-officer-mountain-mikes-pizza

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise Built on Heart and Community

paris-baguette-franchise-rockaway-new-jersey-vishal-junjea

How This Franchise Consultant Turned a Love for Dogs Into a Business with Dog Training Elite

How This Franchise Consultant Turned a Lifelong Love for Dogs Into a Growing Business with Dog Training Elite

how-this-franchise-consultant-turned-a-lifelong-love-for-dogs-into-a-growing-business-with-dog-training-elite

petbar Franchise Costs, Fees, Profit and Data for 2025

petbar-franchise-deep-dive

Franchise Development Players: Georgia Chasen, Sylvan's Senior Director of Franchise Development

MORE STORIES LIKE THIS