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Franchise Influencers: Jill Johnson, President/Co-Founder, Franchise Insiders

As part of our annual Influencer Issue, 1851 Franchise has enlisted the help of the franchise community to compile a list of the top people making moves in the franchise industry.

By Savannah BilboStaff Writer
9:09AM 03/08/23

Jill Johnson

President and Co-Founder

https://www.linkedin.com/in/jillstrasserjohnson/

Jill Johnson is a marketing dynamo. She's worked for companies like Wynn Las Vegas and IBM, and she's currently the President of The Franchise Insiders, one of the top franchise consulting firms in the US. 

?Jill always loved marketing. She loved the challenge of finding new and creative ways to get people interested in products and services. But after working in corporate marketing for a few years, Jill began to feel like she was stuck in a rut. She was no longer being challenged, and she felt like her creativity was being stifled. That's when she decided to make the switch to franchising.

Franchising is a different beast altogether. In franchising, you're not just selling a product or service—you're selling a proven business model. And that requires a different skillset altogether. For Jill, the switch to franchising was a breath of fresh air. She was finally able to use her creativity and marketing savvy to help people realize their dreams of owning their own business.

About Franchise Insiders: The Franchise Insiders offers free professional franchise consulting for entrepreneurs, franchisors and businesses interested in franchising their concept for the first time. They have developed a step-by-step process that assesses client goals, work ethic and preferred market to help match them with the perfect franchise opportunities, one that presents the greatest potential for success. They've helped hundreds of people become franchise owners and have proven that their free process helps. As a Franchise Insiders client, there is no pressure or obligation. They have a passion for business ownership and believe everyone should have an opportunity to be their own boss, but only if the situation is right. Whatever it takes, they are here to be a friend in the franchise business and find a perfect franchise match.

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