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Lana MazinVice President of Relationship Marketing<a href="https://www.linkedin.com/in/lanamazin/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-influencers-lana-mazin-vice-president-of-relationship-marketing-raintree-2721422" target="_blank" rel="nofollow">https://www.linkedin.com/in/lanamazin/</a>Mazin is the Vice President of Relationship Marketing with 10 years of experience generating strong brand awareness in saturated channels. Mazin has proven success, developing innovative branding/communication strategies to identify and nurture target audiences. Skills include creating and evaluating marketing campaigns while leading high-performing teams. Also, Mazin has strong project management skills with the ability to cultivate relationships to drive return on investment.<a href="https://www.raintreegrowth.com/own-a-franchise/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-influencers-lana-mazin-vice-president-of-relationship-marketing-raintree-2721422" target="_blank" rel="nofollow">About Raintree</a>: Raintree is a full-service franchise development organization that partners with emerging and growth-oriented franchises in the U.S. and internationally. Their mission is to attract highly qualified franchisees to each concept. Smart franchisers know the key to success is to minimize fixed expenses and remain lean as they grow. RainTree leverages an expansive network of marketers, public relations pros, brokers and a sales team paired with the latest in digital. They provide the industry’s most experienced development team on a pay-for-performance basis.

Franchise Influencers: Lana Mazin, Vice President of Relationship Marketing, Raintree

1851 Franchise

As part of our annual Influencer Issue, 1851 Franchise has enlisted the help of the franchise community to compile a list of the top people making moves in the franchise industry. 


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TruBlue Home Service Ally

TruBlue’s Home Maintenance Plans: Peace of Mind for Homeowners

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Caring Transitions

Caring Transitions Targets Peoria, Illinois, for Franchise Growth

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Caring Transitions Celebrates a Strong Start to 2025 With 19 New Franchise Sales and Momentum-Building Training Events

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Right at Home

Right at Home 30th Anniversary in Home Care with Right at Home Logo

Celebrating 30 Years of Excellence and Future Innovations in Home Care

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Why TruBlue is the Ideal Franchise for Multi-Unit Owners: Scalable Growth With a Purpose

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Buying a Franchise Masterclass

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DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands - 1851 Franchise

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands

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Crumbl Franchise Investment - TSG Consumer Partners -  1851 Franchise

TSG Consumer Partners Takes Minority Stake in Crumbl, Signaling Franchise Growth Potential

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Yum Brands Reports Strong Q1 Results with Big Boost from Taco Bell

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QSR: McDonald’s Gains Momentum With Chicken Innovation, Value Deals and Franchisee Support

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The Future of Franchising: Trends and Predictions for 2025 and Beyond

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The Ultimate Guide to Selling Franchises: Building Your Brand’s Growth Machine

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franchise supplier award design with Locate AI logo and 1851 Franchise badge

Franchise Real Estate Services | Locate AI — Emerging Leaders in Franchise Support

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The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition

The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition — Point of Differentiation

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The Ultimate Guide to Selling Franchises: How to Clarify Your Positioning – The “Why You/Why Now”

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Franchisee spotlight image with Randy and Sandy Craft, Children's Lighthouse logo on blue background

The Crafts’ Successful Journey from New Parents to Children’s Lighthouse Franchisees

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Franchisee spotlight graphic with photo of Amy Lepke and family and Papa Murphy's logo

After 14 Years as a Stay-At-Home Mom, Amy Lepke Returned to Papa Murphy’s — This Time as an Owner

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Franchisee Spotlight with Micki Waters and Papa Murphy's Logo

Work Mom: How Micki Waters Became a Mother Figure to Her Entire Papa Murphy’s Team

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District Taco Franchise Costs, Fees, Profit and Data for 2025

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Layoffs Surge to Pandemic-Era Highs, Opening Doors for Franchise Growth

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Franchisee spotlight image with photo of Robert Trujillo and UWRG logo on blue background

How Robert Trujillo Expanded His Construction Business With UWRG

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Franchise Influencers: Lana Mazin, Vice President of Relationship Marketing, Raintree

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