Dave Matt is partnering up with his two sons, David and Corey, to open his new Mosquito Joe franchise in Syracuse, New York. Spending all of his career as an entrepreneur, mostly in the construction business, Matt was interested in a new business adventure that was recession-proof. Mosquito Joe was founded during the 2009 recession, so Matt had confidence in the business model.

As a seasoned entrepreneur himself, Matt is excited to enter a new industry in franchising to provide a helpful service to the community of Syracuse, in an effort to get locals to enjoy the outdoors again without thinking about the lingering fear of mosquito-borne illnesses. This year, especially, residents of Central New York have be concerned with a particularly heavy mosquito season due to a warmer winter and damp spring, in addition to an increase in tick activity that may affect their pets, too. Matt and his sons are enthusiastic about introducing locals to Mosquito Joe this spring and summer in an effort to quell their concerns regarding the aforementioned issues.

What were you doing before partnering with Mosquito Joe?

I have always been self-employed. Most of my career was spent in construction. I was a home builder for the majority of my life but recently have worked in the concrete business. While I enjoy this type of work, I have been looking for something more structured that is also recession-proof.

How did you hear about Mosquito Joe and what made you ultimately decided to commit?

I was driving around town with my son and we saw a van for a mosquito prevention company. The idea stood out to me so I started researching different companies. I came across Mosquito Joe and was really impressed by the brand. The marketing really differentiates the business from its competitors. I was also very impressed that the business took off during the recession. It showed me how great the business really is and that it would be a great career venture.

The business also allows me to continue working with my sons Corey and David. It has always been part of our family to be in business together. Corey will be one of the technicians and David has helped me market my business and find different events and organizations to sponsor.

Do you have any marketing tactics that you will be doing?

We are trying to be part of the community as much as possible. We currently are sponsoring one day of the balloon festival in Syracuse.

Visit the International Franchise Association’s @OurFranchise website for more stories of passionate local franchise owners, employees and their communities.

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Nick Powills

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Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.