Fresh Coat

<a href="https://www.linkedin.com/in/brian-clark-75825843/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=fresh-coat-painters-franchise-hendersonville-brian-clark-2729384" target="_blank" rel="nofollow">Brian Clark</a> didn’t grow up dreaming of owning a painting business, but after 16 years in the industry — and a career that took him from part-time work at Sherwin-Williams to leading multimillion-dollar projects in Nashville — it became clear that he was ready to build something of his own. A military veteran and lifelong Tennessean, Clark is preparing to launch his&nbsp;<a href="https://freshcoatfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=fresh-coat-painters-franchise-hendersonville-brian-clark-2729384" target="_blank" rel="nofollow">Fresh Coat Painters</a> franchise in&nbsp;<a href="https://freshcoatpainters.com/locations/hendersonville/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=fresh-coat-painters-franchise-hendersonville-brian-clark-2729384" target="_blank" rel="nofollow">Hendersonville</a>, serving clients throughout Sumner and Robertson Counties. For him, the business isn’t just a career move — it’s a personal commitment to his community and his family.“I’m as local as it gets,” Clark said. “I grew up here. My dad grew up in Greenbrier. I’ve got roots in this place. And now I’m bringing everything I’ve learned to serve the people I’ve grown up around.” Though he admits he once had a negative perception of franchising, seeing it as impersonal and corporate, his perspective changed after learning how&nbsp;<a href="https://1851franchise.com/freshcoat/info">Fresh Coat</a> supports its franchise owners. “I’ve got a three-year-old daughter, and I want to build something lasting for her,” he said. “I’m not just doing this on my own — I’ve got the backing of a team that wants me to succeed.”For Clark, owning a Fresh Coat franchise means combining the trust and reliability of a national brand with the personal touch of a neighbor who truly understands the needs of the local community. With his deep painting experience, veteran background and commitment to customer service, he’s not just building a business — he’s building relationships, one project at a time.1851 Franchise sat down with Clark to discuss his journey from veteran to Fresh Coat franchise owner and why being a local, veteran-owned business matters. Here’s what he had to say:1851 Franchise: Frame your personal story for us. What do you want us to know?Brian Clark: I'm a veteran, and I got into the painting industry through Sherwin-Williams. I started part-time, found out I was pretty good at it, and eventually moved my way up to full-time assistant manager and store manager. I stayed there about eight years, then went to the other side of the counter and started doing estimating for a local paint company in Nashville. I did that for about seven years, mostly focused on residential repaints.After that, I got into commercial work, doing operating plans and takeoffs for a couple of years. I've done some multifamily work along the way as well. All in, I’ve got around 16 years of experience in the painting industry.What I did in the military didn’t translate directly to the civilian world, so I had to find something new. Over time, I helped a lot of other people build successful painting businesses. One company I joined was doing $800,000 in revenue when I came on board, and when I left, they were around $3.4 to $3.5 million. I even mentored and trained an estimator who’s still there and doing great.Eventually, I realized that at 45 years old, with a family and a three-year-old daughter, it was time to take a big risk for a big reward. I figured if I was ever going to do it, now was the time.1851: How did you decide that franchising made sense for you?Clark: Since I’ve been doing estimating and project management for so long, I always kind of knew I wanted to own my own business. But estimating and running a company are two totally different things. I thought about going solo, but I knew I didn’t really know how to run a company from top to bottom.A good buddy of mine — who I served with — owns a Fresh Coat in Reidsville, Georgia. I picked his brain a little and realized that franchising might be the best route. Franchising provides systems, structure, and guidance for things I never would have even thought of. I still feel like I’m solo, but I’ve got people in my corner if I need them.I’ve known about Fresh Coat for a long time from my days at Sherwin-Williams and from bidding against them. Once I talked to my friend Bobby [Dees], I reached out and got the process going.1851: What was your perception of franchising prior to becoming a franchisee, and what do you want people to know about franchising now that you are in it?Clark: Honestly, my perception was negative. I saw franchises as national entities that weren’t really local. I used to think they were like the Starbucks of painting — just rolling into town with no real connection to the community.But now that I’m on the other side of it, I want people to know I’m as local as it gets. I grew up in Nashville. My dad grew up in Greenbrier. I graduated from both high school and college here. Aside from my time in the military, I’ve always been here.So yes, I’m a franchisee, but I’m also your neighbor. And being part of a franchise means there are systems in place that help ensure the project gets done right. We’re not just some fly-by-night operation. If something goes wrong, there’s accountability. There’s a higher standard.1851: What made you pick this brand? What excites you most about this company?Clark: The support system. The onboarding coaches have been with me every step of the way. I was assigned a coach, and any time I have a question, they’re there. I’m not doing this alone.Fresh Coat was the quickest to respond, the most excited, and the most helpful from day one. They’ve thought of things I never would’ve considered. Everyone I talked to before and after joining the franchise has been completely supportive. I talked to a few other franchises, but I just kept coming back to Fresh Coat. I felt the most comfortable with them.1851: What do you hope to achieve with your business? What are your plans for growth?Clark: Right now, I just want to get this location up and running. I’ve got the estimating experience, the sales experience, and I’m learning the ownership side of things.Ultimately, I want to expand. The territories to the west and east of me are wide open. I’m also looking at Bowling Green, Kentucky. I’m closer to Kentucky than Nashville, so there’s potential there.But the main thing driving me is my daughter. She’s three years old, and I don’t want her to want for anything. I’m doing this for her. I may not be making a lot right now, but I’m laying the foundation for something bigger.1851: Is there anything else about your story you want us to know?Clark: I’m a veteran. I’m local. I’m not just some guy showing up with a Fresh Coat logo — I’m from here. I have a family. I have a wife and a daughter. I’ve got 16 years of experience in this industry.When I’m in your home, I’m going to treat it the way I treat my own. You’re going to get the best advice and the best quality service. That’s what I bring to the table.1851: What advice do you have for other people thinking about becoming franchise owners?Have a support system. Make sure your family is on board. There’s going to be a temporary disruption in your personal life. You’re going to work a lot of hours. There’s going to be some neglect in terms of time with your family because the business takes up so much.If your support system isn’t all in, it’s going to make things harder. You don’t want to be constantly worried about whether your spouse is upset because you’re working late. That takes your focus away from the goal.Also, don’t be afraid to ask questions. Even if you think it’s silly, just ask. Communication with your team and your family is key. But above all, that support system has to be there. This isn’t something you can do halfway.ABOUT FRESH COAT PAINTERS:Fresh Coat Painters, the residential and commercial painting franchise under the Strategic Franchising Systems umbrella, offers a low-cost, high-margin business model that gives entrepreneurs from all walks of life the chance to become successful business owners in the communities they serve. Since starting in 2004, Fresh Coat has expanded to over 190 franchise locations nationwide. Thanks to its unparalleled professionalism and affordable business model, it has become one of the leading concepts in the booming residential and commercial painting segment. With continued year-over-year growth, Fresh Coat is well on its way to achieving its overall goal of becoming a truly iconic painting brand.

Franchisee spotlight graphic with photo of Brian Clark and Fresh Coat Painters logo

Fresh Coat Painters Franchise Opens in Hendersonville With Local Veteran Owner Brian Clark

1851 Franchise

Clark is building something bigger than a business in Hendersonville, Tennessee — a Fresh Coat franchise grounded in experience, service and commitment to his hometown.

From Military Service to Business Ownership: Brian Clark’s Fresh Start With Fresh Coat Painters

fresh-coat-painters-franchise-hendersonville-brian-clark

FRANCHISE INFORMATION

Own a Fresh Coat

Fresh Coat's National Accounts Program

Sherwin Willams Partnership

Learn

Visit Website

FRESH COAT

Facebook

LinkedIn

Instagram

YouTube

SOCIAL MEDIA

Alex Fonseca and Fresh Coat Painters Help Revitalize Muskegon Museum of Art Amid Major Expansion

Fresh Coat Painters Empowers Franchisees With Unmatched Support and Community

Fresh Coat Painters Welcomes Franchise Veteran Chris Lucas as Vice President of Sales

FRESH COAT MOST READ STORIES

1851 LOGIN

GROWTH CLUB LOGIN

ABOUT FRESH COAT

CONTACT FRESH COAT

facebook

instagram

linkedin

youtube

First Name

Last Name

Email

Phone

City Of Interest

State Of Interest

Do you have over $50k to invest in your business?

Own a Fresh Coat Franchise

Photo of two Fresh Coat franchisees and their family

How Fresh Coat Franchisees Build Business With Authentic Reviews

fresh-coat-painters-franchise-reviews

After Health Concerns Pushed Jeff Berry to a New Opportunity, He Earned Fresh Coat Rising Star of the Year in Year One

fresh-coat-franchise-jeff-berry-rising-star

Photo of Fresh Coat Painters franchise team completing Fresh Coat Cares project

Fresh Coat Painters of Canfield Gives Back to Local Youth Baseball With Fresh Coat Cares Project

fresh-coat-painters-canfield-mill-creek-junior-baseball

From Trucking to Transformations: Houston Couple Brings Fresh Coat to Iowa Colony

from-trucking-to-transformations-houston-couple-brings-fresh-coat-to-iowa-colony

Photo of Fresh Coat painter standing outside, looking at completed project

Fresh Coat Painters' National Accounts Program: Complete Commercial Support for Franchisees

fresh-coat-national-accounts-commercial-support-franchisees

Fresh Coat West Greensboro - Fresh Coat Cares - Red Cross

Fresh Coat Cares Partners With the Red Cross to Refresh Community Conference Space

fresh-coat-cares-partners-with-the-red-cross-to-refresh-community-conference-space

Photo of TruBlue and Fresh Coat team members

Fresh Coat and TruBlue: How Sister Brand Partnerships Drive Franchise Success

fresh-coat-trublue-partnership-drives-franchise-success

Fresh Coat’s Comprehensive, Adaptable Marketing Strategy Supports Franchisees at All Stages and Sizes

fresh-coats-comprehensive-adaptable-marketing-strategy-supports-franchisees-at-all-stages-and-sizes

From Military Service to Business Ownership: Brian Clark’s Fresh Start With Fresh Coat Painters

MORE STORIES LIKE THIS