KidStrong Franchising, LLC
SPONSORED
Franchise Opportunity Deep Dive: KidStrong is a child development franchise that uses science-based programming to help kids build physical strength, confidence, and character.
LAST UPDATED: May 2026
FRANCHISE WEBSITE: https://franchise.kidstrong.com/
1851 GROWTH CLUB WEBSITE: https://1851franchise.com/growth-club/kidstrong-franchise
NUMBER OF LOCATIONS: 160+
REPORTED COST TO GET IN: $476,400 - $671,200
REPORTED ROI (Item 19): $1,064,687 (average revenue, top quartile for calendar year 2025)
KidStrong is a science-based child development franchise helping kids grow stronger and more confident. Built on a science-based curriculum and powered by expert-designed programming, KidStrong delivers weekly 45-minute classes led by highly trained coaches using proprietary equipment and tech-enhanced experiences. With a proven model and passionate franchise owner network, KidStrong is creating a movement to help the next generation unlock their full potential.
KidStrong was originally built in 2015 by Megin and Matt Sharp for their daughter, Ella. Looking to make her stronger and more confident, they worked with child development experts to create a unique curriculum. In partnership with Lincoln Brown, the business was scaled into a franchise. The first official location opened in 2018 in Frisco, Texas.
Mission: To build strong, confident, high-character kids through a science-based training program.
Vision: To help as many families as possible by delivering a proven, expert-designed system that empowers kids to succeed emotionally, mentally and physically.
Territory availability varies. Visit the brand’s website for an interactive map showing current locations and available territories.
Initial Costs: The estimated initial investment required to begin operation of a KidStrong franchise ranges from $476,400 to $671,200. The 2026 Franchise Disclosure Document (FDD) breaks these costs down as follows:
| Type of Expenditure | Min | Max |
| Initial Franchise Fee | $45,000 | $45,000 |
| Initial Training Fee | $5,000 | $5,000 |
| On-Site New Center Opening Support Fee | $2,500 | $2,500 |
| On-Site New Center Opening Sales Support Fee | $2,500 | $2,500 |
| Startup Marketing Fee | $1,500 | $1,500 |
| Pre-Paid Rent And Lease Deposit | $10,000 | $20,000 |
| Architect Fees | $15,500 | $19,000 |
| Leasehold Improvements | $175,000 | $275,000 |
| Fixtures, Furnishings, And Other Fixed Assets | $3,500 | $8,000 |
| Equipment Package Fee (Includes Training Floor) | $98,500 | $120,000 |
| Equipment Installation Fee | $13,000 | $20,500 |
| Electronics | $4,000 | $5,000 |
| Office Supplies | $1,000 | $2,000 |
| Interior Signage | $7,500 | $15,000 |
| Exterior Signage | $10,000 | $20,000 |
| Permits, Licenses And Legal/ Professional Services | $5,000 | $6,000 |
| Training (Transportation, Lodging, Etc.) | $2,500 | $6,500 |
| Retail And Print | $6,000 | $9,000 |
| Pre-Opening Marketing Expenditure | $35,000 | $45,000 |
| Insurance Deposits | $900 | $2,700 |
| Virtual Sales Support Fee | $7,500 | $11,000 |
| Additional Funds (3 Months) | $25,000 | $30,000 |
Initial Franchise Fee: Franchise owners must pay KidStrong an initial franchise fee of $45,000 in the form of cashier’s check, wire transfer or other acceptable payment method when signing the Franchise Agreement. This fee is uniform for all franchise owners and is non-refundable.
Ongoing Fees: According to the 2026 FDD, KidStrong franchise owners are responsible for the following ongoing payments and fees:
| Type of Fee | Amount |
| Royalty Fee | 7% of gross sales during the first 18 months after pre-sales begin; 8.5% of gross sales thereafter, paid twice monthly |
| Brand Fund Contribution | Up to 1.65% of Gross Sales for the prior month, paid monthly |
| Ongoing Marketing Services Fee | Currently $825/month |
| Digital Advertising Spend (Post Opening) | Average of 5% of gross sales for the prior month with a minimum of $2,500 per month, paid monthly |
| Virtual Sales Support Fee (Post Opening) | $750 per week and $25 per membership sold, paid monthly |
| Direct Software Fee | Currently $562/month without Career Plug or $600/month with Career Plug, paid monthly |
| Technology Fee | Currently 1% of gross sales, paid monthly |
ROI Potential: According to the 2026 FDD, the 109 standard franchised KidStrong Centers open for the entirety of 2025 reported the following gross annual sales:
| Quartile | Average | Median | High | Low |
| Top 1/4 (27) | $1,064,687 | $1,059,038 | $1,407,485 | $880,888 |
| 2nd 1/4 (27) | $829,198 | $828,098 | $880,046 | $768,221 |
| 3rd 1/4 (27) | $692,900 | $701,605 | $768,159 | $590,157 |
| Bottom 1/4 (28) | $510,254 | $515,687 | $587,808 | $363,081 |
Franchise owners receive training at KidStrong headquarters in Frisco, Texas, including an in-depth overview of operations, coaching methodology and customer engagement.
KidStrong provides comprehensive support across site selection, lease negotiation, center build-out, marketing and presale activities to ensure successful center launches.
Franchise owners benefit from proprietary, tech-enabled learning platforms that enhance the class experience, as well as access to patented equipment and weekly programming updates from HQ.
Franchise owners are expected to be hands-on owner/operators who are performance-driven, low-ego and relationship-focused. They must be committed to fostering a strong team and delivering consistent member results.
“There is nothing like this business out there — KidStrong is the very best at what we do. When I was going through the discovery process, I knew right away that there was nothing like this in our area. That means the pitch you have to give parents is a lot easier. You don’t have to convince people that they need a product you are selling that everybody else is also selling. There is no competition, and even if somebody tries to do the same thing as us, they aren’t going to be able to do it as well. That is really what sold me on the KidStrong franchise.”
- Parker Feldmann, Franchisee — Reno, Nevada
The global kids fitness market is poised for significant growth, starting at approximately $5.77 billion in 2026 and projected to reach $9.3 billion by 2035, with a compound annual growth rate of 5.6%. This steady growth highlights a rising demand for structured, development-focused programs like KidStrong that blend physical, mental and emotional skill-building.
KidStrong differentiates itself through its science-based curriculum, expert-developed programs and patented equipment. Primary competitors may include other child-focused fitness and development franchises, though none appear to integrate tech, curriculum and physical development to the same degree.
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| KidStrong Experts Investment Range | $476,400 to $671,200 |
| No. of Units Currently Open | 150+ |
| No. of Units Expected to Open this Year | 45 |
| Royalty(%) | 7% |
| Franchise Fee | $45,000 |
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