Franchisee Stories
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MOOYAH Enters Hoosier State
Fresh off a Noblesville opening, the better burger chain enters Indiana.

Franchisee Stories
SPONSORED
Fresh off a Noblesville opening, the better burger chain enters Indiana.

The Hoosier State is hungry for all-American fare, and its wish has been granted with the opening of a MOOYAH Burgers, Fries & Shakes in Noblesville, Ind.
Chris Frank, a social worker-turned restauranteur, has opened his first MOOYAH unit. Frank is no stranger to the food industry though—he accrued marketing strategy experience for dining services during his time at Indiana University in Bloomington.
"A restaurant seemed to be the perfect fit for my skills. I could combine my experience in business, operations and marketing and bring this new and exciting brand to Noblesville," Frank told Fast Casual. "I am excited to be bringing a fresh concept to my community and I am confident that Noblesville will be just as crazy about MOOYAH’s burgers as I am."
The Noblesville opening is just the beginning for Frank, who signed a three-unit deal with MOOYAH with intentions of expanding into the greater Indianapolis area.
"MOOYAH is expanding so quickly for a reason, and customers are responding to our product," said Michael Mabry, COO at MOOYAH, told Fast Casual. "We are excited to open doors in Noblesville for the first time and truly believe that MOOYAH will fit into the community perfectly."
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About the Author
Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.