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New Braunfels Herald-Zeitung: Local restaurant franchise rings up some honors

The New Braunfels Buffalo Wings & Rings wins Best Use of Social Media and Best Manager at the brand’s annual convention.

By Nick Powills1851 Franchise Publisher
SPONSOREDUpdated 8:08AM 07/20/15

Levi McBee and his general manager Jessica Fiebruch won big at the Buffalo Wings & Rings annual conference this year. Out of 60 Buffalo Wings & Rings restaurants, the New Braunfels location took home awards for “Best Use of Social Media” and “Best Manager.”

McBee has won the “Best Use of Social Media” award for the last six consecutive years, which he attributes to engaging the community 24/7 and constantly keeping customers up-to-date.

“We don’t just post once a day,” McBee told the New Braunfels Herald-Zeitung. “We post events that are going on, tying ourselves into the community. We post about employees, like employee of the month. If we go to any benefits or anything that is supporting the community we try to tie ourselves in with it.”

In addition to winning “Best Use of Social Media” the New Braunfels location walked away with the “Manager of the Year” award. After working at Buffalo Wings & Rings for seven years, Fiebruch worked her way up to being named General Manager. Fiebruch attributes her success to her management style of leading by example and working with a group of employees that feel like family.

“That’s kind of our philosophy here: work with your employees, not be their boss but work with them as a team,” Fiebruch said.

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