FSC Franchise Co. signed agreements for 24 new locations across its brands in 2025. This achievement went beyond the company’s internal growth goal of 20 agreements and validated the brand's approach, setting the tone for accelerated growth in 2026. The agreements were for FSC’s three restaurant brands: Beef ‘O’ Brady’s, The Brass Tap and Newk’s Eatery. One of the top drivers was existing franchisee validation.
“The number one thing driving our growth was word of mouth,” said Scott SirLouis, chief operating officer at FSC Franchise Co. “As we sold stores and our franchise partners opened up successful stores, they talked to friends, families and acquaintances, and word got out about what a great concept and what a great opportunity it is.”
Beyond organic referrals, FSC takes a highly structured approach to identifying where new restaurants should open. The company relies on a site forecasting model that analyzes demographic trends, traffic patterns and other performance indicators.
“We use our site forecasting model to build what are called heat maps on areas around the country where the traffic patterns and the demographics match those of our best-performing locations,” SirLouis said.
Once those areas are identified, FSC directs its franchise recruitment and marketing efforts toward those specific markets. With those heat maps, FSC can target franchise recruitment and marketing efforts in the markets where it sees the strongest potential.
FSC also prioritizes developing in areas near existing restaurants and populated centers. This helps give locations more brand visibility and gives franchisees opportunities for multi-unit growth.
FSC’s three-brand portfolio gives franchisees more than one path to expansion. For some operators, growth may mean adding another Beef ‘O’ Brady’s, The Brass Tap or Newk’s Eatery in a new market. For others, it means staying in the market they already know and adding a second FSC concept to the portfolio.
“In restaurant franchising, there are two ways to expand,” SirLouis said. “You can build out your existing market and then expand geographically, or you can build up one brand in your existing market and then expand into new brands with the same people that you’re familiar with.”
That option allows experienced franchisees to deepen their relationship with FSC while leveraging operational knowledge and local market experience.
“At FSC we have both the brands and the expertise to help you do both,” SirLouis said.
The 24 locations signed in 2025 created momentum for growth in the coming years, with FSC confirming its aim to open 20 or more new locations in 2026. This 2025 success serves as strong validation for what new franchisees can expect in 2026.
“Success builds upon success,” SirLouis said. “As we open more locations in new markets and build out existing markets, that grows brand awareness from both the consumer standpoint and the franchise development standpoint.”
With strong franchisee validation from 2025, targeted market selection, and an expanding pipeline of future locations, FSC is positioning its brands for sustained growth across the United States in 2026 and beyond.
To learn more about FSC Franchise Co. opportunities, visit https://www.fscfranchiseco.com/.
Newk’s Eatery
SPONSORED
With strong word-of-mouth momentum, data-driven market analysis, and a multi-brand strategy, FSC accelerated franchise development throughout 2025, setting the stage for even stronger growth in 2026.
FSC Franchise Co. signed agreements for 24 new locations across its brands in 2025. This achievement went beyond the company’s internal growth goal of 20 agreements and validated the brand's approach, setting the tone for accelerated growth in 2026. The agreements were for FSC’s three restaurant brands: Beef ‘O’ Brady’s, The Brass Tap and Newk’s Eatery. One of the top drivers was existing franchisee validation.
“The number one thing driving our growth was word of mouth,” said Scott SirLouis, chief operating officer at FSC Franchise Co. “As we sold stores and our franchise partners opened up successful stores, they talked to friends, families and acquaintances, and word got out about what a great concept and what a great opportunity it is.”
Beyond organic referrals, FSC takes a highly structured approach to identifying where new restaurants should open. The company relies on a site forecasting model that analyzes demographic trends, traffic patterns and other performance indicators.
“We use our site forecasting model to build what are called heat maps on areas around the country where the traffic patterns and the demographics match those of our best-performing locations,” SirLouis said.
Once those areas are identified, FSC directs its franchise recruitment and marketing efforts toward those specific markets. With those heat maps, FSC can target franchise recruitment and marketing efforts in the markets where it sees the strongest potential.
FSC also prioritizes developing in areas near existing restaurants and populated centers. This helps give locations more brand visibility and gives franchisees opportunities for multi-unit growth.
FSC’s three-brand portfolio gives franchisees more than one path to expansion. For some operators, growth may mean adding another Beef ‘O’ Brady’s, The Brass Tap or Newk’s Eatery in a new market. For others, it means staying in the market they already know and adding a second FSC concept to the portfolio.
“In restaurant franchising, there are two ways to expand,” SirLouis said. “You can build out your existing market and then expand geographically, or you can build up one brand in your existing market and then expand into new brands with the same people that you’re familiar with.”
That option allows experienced franchisees to deepen their relationship with FSC while leveraging operational knowledge and local market experience.
“At FSC we have both the brands and the expertise to help you do both,” SirLouis said.
The 24 locations signed in 2025 created momentum for growth in the coming years, with FSC confirming its aim to open 20 or more new locations in 2026. This 2025 success serves as strong validation for what new franchisees can expect in 2026.
“Success builds upon success,” SirLouis said. “As we open more locations in new markets and build out existing markets, that grows brand awareness from both the consumer standpoint and the franchise development standpoint.”
With strong franchisee validation from 2025, targeted market selection, and an expanding pipeline of future locations, FSC is positioning its brands for sustained growth across the United States in 2026 and beyond.
To learn more about FSC Franchise Co. opportunities, visit https://www.fscfranchiseco.com/.
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