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Nation’s Restaurant News, in association with WD Partners, recently unveiled its Top 25 Consumer Picks list. Companies that made the cut in terms of customer preference and brand strength were varied, from Chick-fil-A to Ruth’s Chris Steak House.

However, one attribute all the brands shared was a trend toward higher quality.

“Consumers had a clear preference for brands that offer high-quality food that’s thoughtfully sourced and prepared – even in a limited-service setting,” NRN stated in an accompanying release.

While NRN reported that Millennials were most concerned with atmosphere, craveability and likelihood to recommend, and Baby Boomers were focused on cleanliness, service, value and menu variety, all diners had food quality as a top concern regardless of age.

See the full list here.

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Nick Powills

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Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.

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