On a recent episode of the “Emerging Franchise Brands” podcast, host Frank Fiume spoke with Wade Brannon, President and CEO of Pigtails & Crewcuts, about his unexpected transition from leading Heavenly Ham to launching one of the most recognized kids’ hair salon franchises in the United States.
Brannon recounts how, after selling Heavenly Ham in 2002, he took time off to focus on family. But after a few years and a chance visit to a children's salon with his son, he saw an opportunity. The experience, which was radically different from the traditional barbershop his son dreaded, sparked the idea to transform the brand into a scalable franchise. He purchased Pigtails & Crewcuts in 2004 when it had just one location and spent the next year building the foundational systems to support franchising.
The conversation touches on the challenges of turning a single-location concept into a national brand, including the importance of developing replicable systems and staying focused on the franchise model rather than company-owned growth. Brannon also discusses navigating the 2008 economic downturn and how moments like those shaped his perspective on sustainable growth.
Today, Pigtails & Crewcuts boasts 81 locations with more on the way, thanks to a strong support system and a clear vision for delivering a stress-free experience for parents and kids alike.
Listen to the full episode here.
To find out more information on costs to buy this franchise, please visit 1851franchise.com/pigtailsandcrewcuts.