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Florida Franchisee Brings Passion for Historic Preservation to Jacksonville with Preservan

Inspired by his passion for restoring old windows and doors, Logan Brown is opening his own location of the wood rot repair franchise in Florida this August.

By Victoria CampisiStaff Writer
SPONSORED 7:07AM 08/09/24

Logan Brown, who has spent 14 years hauling cars for brands such as Land Rover and Jaguar, has always loved restoring old windows and doors. This year, he decided to follow his passion for historic preservation by opening a Preservan franchise in Jacksonville, Florida. Jacksonville is famous for its historic architecture and Brown is eager to bring this valuable service to his community this August. 

Initially, Brown didn't see himself as a franchisee, preferring the idea of starting an independent business. However, after discovering Preservan and its innovative approach to wood rot repair, he realized the benefits of joining a franchise. Preservan's established brand, support system, and unique business model convinced Brown that franchising was the right path.

1851 Franchise spoke to Brown about his journey and plans for the future. 

1851 Franchise: Frame your personal story for us. What did you do before franchising, and how did you decide franchising made sense for you?

Logan Brown: I've been hauling cars for 14 years and it got a little old. There's a lot of risk and there's a lot of variables — which I call negative externalities — and I promised myself I would look into doing something else by the end of this year. I’ve always had an eye on restoring old windows, doors and things like that, so I sort of gravitated towards that. And then I saw Ty [McBride] on YouTube. It's funny how all of this started from just wanting to restore old windows, to finding Ty, and that was his thing. But I never thought I would actually own a franchise to begin with. That never even crossed my mind. I just wanted to open up a window restoration business in Jacksonville. And then I saw this, and I was like, “Wow, this is pretty interesting.”

1851: What was your perception of franchising prior to becoming a franchisee, and what do you want people to know about franchising now that you are in it?

Brown: I don't want to say negative, but it's just something that I didn't see myself doing. I thought that if I started my own business, I would just start my own business. I wouldn't choose a franchise. But I saw this, and I thought, “This is why people buy franchises.” Everything is set. You have your logo, your support team — depending on what the franchise offers. Preservan already has it figured out. 

1851: What made you pick this brand? What excites you most about this company?

Brown: I have this saying: “Competition is for losers.” Whenever I'm afraid of competition, I go back to that saying. And then I'm at peace with the fact that it's okay to have competitors — that's the name of the game. And you have to constantly innovate. Preservan doesn't have any competitors. It's this very unique business model. The closest competitors are contractors, and nobody really likes contractors all that much; they're generally more expensive, so this offers an alternative. I would say it's the more affordable, less hassle alternative to fixing your problem with wood rot.  

1851: What do you hope to achieve with your business? What are your plans for growth? 

Brown: I'd like to own all four territories in Jacksonville and maybe somewhere else, such as New Orleans. I love Jacksonville because I live here, but it's also sort of the hub for historical houses in Florida in general. There's many more historical houses in Jacksonville than any other city in Florida. I would like to own all four territories and expand from there, but just be one of the many pillars of historical preservation in Jacksonville. That's why I got into this business in the first place. I do not like when people tear out their old, hundred-year-old windows that were meant and designed to be rebuilt when we can just come in and repair them and they'll last another hundred years, if glazed properly.

1851: What is the one thing about your story you want us to know?

Brown: Never settle. Start now. Look now, because if you look two years down the road and say, “I’ll do this for another two years,” well, those two years are coming to pass anyways. You might as well just start now. And in two years, you'll set yourself up for a better future where you want to actually be. So just start now. Don't start tomorrow. And then keep the ball rolling. Don't be afraid to sacrifice things. Whatever you can get done today, just do it today and your future is hopeful.

1851: What advice do you have for other people thinking about becoming a franchise owner?

Brown: If you're thinking about it and you want to do it, just do it. If you ran the numbers, if you did your homework and things like that, then just do it. Don't let doubt stop you, because we always stop ourselves. 

About Preservan

Preservan Wood Rot Repair is a category-creating franchise in the home services industry specializing in eco-friendly wood restoration and repair that preserves building materials instead of replacing them. Established by industry veteran Ty McBride, Preservan stands out because of its unique 100% epoxy-based wood rot repair technology that offers a sustainable alternative to traditional wood replacement. This method saves homeowners millions of dollars each year while preserving architectural heritage and craftsmanship. With nearly two decades of experience, the brand has evolved into a national franchise with locations across Oklahoma, Florida, North Carolina, and Tennessee. Today, Preservan provides a compelling opportunity for entrepreneurs seeking a low-cost, high-impact franchise in the booming home services sector. For more information, visit: https://gopreservan.com/. 

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