Right at Home

Before opening the doors to his&nbsp;<a href="https://www.rightathome.net/provo?utm_source=1851franchise.com&utm_medium=article&utm_campaign=meet-an-owner-mark-willder-2723300" target="_blank" rel="nofollow">Right at Home in Provo, Utah</a>, Mark Willder had spent 25 years working in the technology and software space.&nbsp;“I worked for some well-known software companies and was able to build different organizations and employ people, but eventually I grew tired of it,” said Mark. “I was tired of sitting in meetings that were not very important to me and didn’t feel like what I was engaged in was helping people.”Simply put: Mark had reached a point in his life where he wanted to focus on work that would have a greater impact on the lives of others.“When I found Right at Home, it was a wonderful fit because it allowed me to serve others and also have rewarding relationships in return.”<h3>Jumping In With Two Feet</h3>When Mark opened the doors to his Right at Home franchise in December 2021, he was nervous about the business, but had faith in the system that Right at Home’s corporate office has in place for all of their franchisees.&nbsp;“It was a lot of white-knuckling it early on and learning to trust the process,” Mark said. “They do a great job of preparing the franchise owners, giving us access to business coaches, and setting us up for success.”Mark credits Right at Home with putting this process on display during the discovery period when he was still vetting the franchise.“I remember talking to other Right at Home franchise owners as part of due diligence, and I asked them what they had done to be successful. Time and time again it came down to them saying that if you just follow what’s been done before, what’s been proven, you’ll be successful. That was really reassuring early on.”<h3>Conservative and Sustainable Growth</h3>Partially out of necessity, and partially out of curiosity, Mark chose to become a Certified Nurse Aide (CNA) when he first opened his doors.&nbsp;“I was providing care at the beginning, to prepare myself to be a better boss, and gain more insight into what our caregivers and clients were going through on a daily basis,” he said. “I continued to provide care myself until we could ramp up the hiring process.Now that Mark has the financial means to hire a larger office staff, he continues to choose to keep the business lean.“We’re still a small office, and I’ve done that on purpose,” he said. “I wanted to be hands-on and understand every facet of the business. I’m involved in inside sales–I get on the phone, talk to prospects, pinpoint their needs, and match that with our services. I also do outside sales, running out to talk to some of our partners, reminding them that we are here, and ready to help. I do the client assessments and accompany caregivers on their first shift to new clients, take care of billing, invoicing, receivables, and payroll–I do it all. It just happens at different times during the week.”Although his work with Right at Home keeps him very busy, Mark wouldn’t trade it back in for a desk job or the mundanity of staring at spreadsheets all day. In his role as a Right at Home franchise owner, Mark has the opportunity to talk to people all day, making meaningful connections and engaging in work that interests him.&nbsp;<h3>The Emotional Side of Home Care</h3>Mark has found that running a home care business can be really emotional at times, usually for different reasons.&nbsp;“We’re parachuted into these real-life situations, people’s loved ones are suffering and need help–there can be a real desperation there,” he said. “You’re going into those situations with family members who are experiencing pain, concern, and grief. It’s a wonderful thing to be able to offer them solutions.”Mark noted that this business is all about building and maintaining relationships with people who are struggling and in need. For him, it doesn’t feel like he ever has to do much selling; he’s simply matching a need with a service and solving a problem for distressed families.“That is why I was drawn to Right at Home. I left a very sterile but important job at a technology company because I needed more of this sort of meaningful contact with people,” Mark said. “It can get emotional–and I’m not an overly emotional person, my wife can attest to that–but I’ve definitely left a lot of client meetings feeling choked up. It’s a real privilege to have them choose us.”<h3>ABOUT RIGHT AT HOME</h3>Founded in 1995, Right at Home offers in-home care to seniors and adults with disabilities who want to live independently. Most Right at Home offices are independently owned and operated and directly employ and supervise all caregiving staff. Each caregiver is thoroughly screened, trained, and bonded/insured before entering a client’s home. Right at Home’s global office is based in Omaha, Nebraska, with more than 700 franchise locations in the U.S. and six other countries.&nbsp;If you're interested in taking the next step in making a difference in your community as a Right at Home franchisee, visit<a href="http://rightathomefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=meet-an-owner-mark-willder-2723300" target="_blank" rel="nofollow">&nbsp;http://rightathomefranchise.com</a>.

Meet an Owner: Mark Willder

1851 Franchise

An owner able to help with all aspects of the business, Mark Willder became a Certified Nurse Aide to prepare himself to better serve the Provo, Utah community.


This brand page has been paid for by RIGHT AT HOME. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

meet-an-owner-mark-willder

FRANCHISE INFORMATION

Own a Right At Home

Brand Growth

Franchisee Highlight

Right at Home's Culture

Learn

Download Brochure

Visit Website

RIGHT AT HOME

LinkedIn

Facebook

YouTube

SOCIAL MEDIA

Webinar Recap: Right at Home Multi-Unit Franchisee Finds Success in California

Right at Home Completes 9 New Signings to Date, Strong Momentum as Demand for In-Home Care Continues To Grow

Right at Home Owner, Navy Veteran Serves Fellow Veterans Through Ongoing Care Support and Community Involvement

RIGHT AT HOME MOST READ STORIES

1851 LOGIN

GROWTH CLUB LOGIN

ABOUT RIGHT AT HOME

CONTACT RIGHT AT HOME

facebook

twitter

linkedin

youtube

First Name

Last Name

Email

Phone

State / Province

Zip Code

How did you hear about us?

READY TO MAKE A DIFFERENCE?

Photo of Right at Home franchise owner Ken Helmuth, wearing a white shirt and blue jacket, smiling

Right at Home Franchise Owner Ken Helmuth To Share Health-Care-To-Home-Care Journey in Upcoming Webinar

ken-helmuth-right-at-home-franchise-journey-webinar

Right at Home Franchisee Albano Mahilaj To Share Caregiver-To-Owner Journey in Upcoming Webinar

right-at-home-franchisee-albano-mahilaj-to-share-caregiver-to-owner-journey-in-upcoming-webinar

Ben Aydin on Building a Right at Home Franchise: Hard Work, Growth and Making an Impact

ben-aydin-on-building-a-right-at-home-franchise-hard-work-growth-and-making-an-impact

franchisee spotlight design with photos of Ben Clepper and Emely Aleman and Right at Home logo

Ben Clepper and Emely Aleman Bring Right at Home to the Great Smoky Mountains, Filling a Vital Need in Their Community

ben-clepper-and-emely-aleman-bring-right-at-home-to-great-smoky-mountains

How Right at Home Is Supporting Franchisees With New Tech Implementation

how-right-at-home-is-supporting-franchisees-with-new-tech-implementation

NorthcentralPa.com: Right at Home Targets Expansion in State College, Pennsylvania

Meet an Owner: Mark Willder

MORE STORIES LIKE THIS