Right at Home

<div id="pastingspan1"><a target="_blank" href="http://www.rightathomefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=right-at-home-targets-hampton-roads-for-brand-expansion-2496" target="_blank" rel="nofollow">Right at Home</a>, an in-home caregiving&nbsp;franchise, is targeting the southeast portion of Virginia for franchise expansion. Ripe with growth potential, the brand is eyeing the Hampton Roads region as their next market for development.</div><div>&nbsp;</div><div>On pace to open its 500th location in the coming months, Right at Home is looking to continue its forward momentum in an area that can benefit from their services.</div><div>&nbsp;</div><div>"We're filling up, and so there are very few major metro areas where... somebody can come in and choose the first territory in the area," said Eric Little, the company's chief development officer.</div><div id="pastingspan1"> </div><div id="pastingspan1">As the company investigates the Hampton Roads area, representatives of Right at Home will perform targeted marketing to help identify prospective franchisees. Little said the average Right at Home office employs between 50 to 100 people, between part- and full-time staff.</div><div id="pastingspan1"> </div><div id="pastingspan1">According to Little, Right at Home will be a good fit for competitive and driven entrepreneurs who also want to do something that makes a difference in the community.</div><div id="pastingspan1"> </div><div id="pastingspan1">"One of the things they really get excited about is not only does the business help people in the community, it also creates jobs." Little said.</div><div id="pastingspan1"> </div><div id="pastingspan1">To Little, Right at Home is the best of two worlds, as it creates jobs and serves communities.</div><div id="pastingspan1"> </div><div id="pastingspan1">"This kind of business - helping people - it's not a fad," he said.</div><div>&nbsp;</div><div></div><div>Click <a href="http://insidebiz.com/news/assisted-living-companies-expanding-presence-region?utm_source=1851franchise.com&utm_medium=article&utm_campaign=right-at-home-targets-hampton-roads-for-brand-expansion-2496" target="_blank" rel="nofollow" target="_blank">here</a> to read the original story.</div>

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As the Baby Boomer generation ages, the importance for future caregiver support increases.

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Right at Home Targets Hampton Roads for Brand Expansion  

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READY TO MAKE A DIFFERENCE?

Navy veteran&nbsp;<a href="https://www.linkedin.com/in/rightathomeperrysburg/">John Baldwin</a> has traded the tight confines of nuclear submarines for a different kind of high-stakes environment: families trying to keep aging loved ones safe at home.Baldwin, 64, owns a&nbsp;<a href="https://rightathomefranchise.com/">Right at Home</a> franchise in&nbsp;<a href="https://www.rightathome.net/perrysburg">Perrysburg, Ohio</a>, providing in-home support for seniors who want to stay where they are most comfortable. “We do in-home care and assistance for the elderly to help them age in place,” Baldwin&nbsp;<a href="https://toledofreepress.com/beneath-the-surface-the-veteran-behind-right-at-home/">told Toledo Free Press</a>. That’s the business, in a nutshell.”His first career ran deep beneath the ocean. Baldwin served as a submariner from 1979 to 1985, part of the Navy’s nuclear program. He described the pace as relentless and the learning curve steep, moving from nuclear power school to instructing on a prototype and then joining the submarine fleet. Patrols could last three to four months, he said, and the routine blurred time into a single, rolling stretch of days.After leaving the Navy, Baldwin spent two decades at the Davis-Besse Nuclear Power Station. But when his parents and in-laws needed help later in life, he ran into a problem many adult children recognize immediately: finding care that feels both reliable and personal.“God redirected my career path in a big way,” Baldwin said, describing the experience that led him to home care and, eventually, to Right at Home. He opened his franchise in 2010.Today, Baldwin focuses on matching caregivers with clients in a way that makes support feel welcome, not intrusive. Care can range from a couple of visits a week to full-time help, depending on where a family is in the aging process, he said.Baldwin also makes a point to ask new clients a direct question — whether they served — and to steer veterans and their families toward benefits they may not realize are available. For him, it is a continuation of a familiar mission: serve the people counting on you, and make sure no one has to figure it out alone.Read the original article&nbsp;<a href="https://toledofreepress.com/beneath-the-surface-the-veteran-behind-right-at-home/">here</a>.If you're interested in taking the next step in making a difference in your community as a Right at Home franchisee, visit&nbsp;<a href="https://rightathomefranchise.com/">https://rightathomefranchise.com/</a>.

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Toledo Free Press: Beneath the Surface — The Veteran Behind Right at Home

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OMAHA, Neb.&nbsp;—&nbsp;<a href="http://rightathomefranchise.com">Right at Home</a>, the industry-leading in-home care franchise with more than 750 locations across the United States and four other countries, closed 2025 with strong growth and major progress in system innovation.The company awarded 24 new territories during the year and completed about 22 resales, helping both new and existing franchisees expand their footprint. Nearly 30 new offices opened across the country, many tied to territories sold in 2024.“It’s been a really fantastic year,” said&nbsp;<a href="https://www.linkedin.com/in/jennychaney/">Jennifer Chaney</a>, Senior Vice President of Franchise Development and Sales. “Territory sales and resale activity have both been very consistent with years past. There haven’t been any curveballs or unforeseen circumstances that got us off track — it’s just been a solid, steady year for our system.”<h2>Strengthening Operations Through Technology</h2>A major milestone for the brand in 2025 was the launch of Zoho CRM across the franchise system — a multi-year project designed to help owners streamline operations and improve communication. The new platform now supports everything from client management to day-to-day scheduling.“Zoho was a very big win for us and a huge project,” Chaney said. “We're very delighted to see the project in motion.”&nbsp;Another highlight of 2025 was&nbsp;<a href="http://1851franchise.com/rightathome/info">Right at Home’s</a> new partnership with Encapture. Together, the two organizations launched a custom app designed to help franchise owners manage daily operations more efficiently.The idea came directly from the field. Through the Strategic Leadership Council, a group of franchise representatives who share systemwide feedback, owners repeatedly asked for a mobile tool that could simplify onboarding, training and document sharing.“Our franchise owners wanted an app they could use to access training materials, handle onboarding, and share documents from their phones,” Chaney said. “So we partnered with Encapture, and it’s been a huge win for everyone.”<h2>Where Growth Is Headed</h2>As Right at Home plans for the year ahead, its development team is turning its focus toward several key markets, including Ohio, Pennsylvania, Minnesota, Michigan, Wisconsin, Massachusetts, and Iowa. Each offers favorable licensing requirements and growing populations of seniors who need care, as the company looks to close in on more rural areas that have historically lacked enough senior care options. Right at Home wants to enter these markets to truly make a difference in the lives of the elderly in those communities.Technology will continue to play a central role in 2026. The brand’s innovation team is already exploring how to responsibly integrate artificial intelligence into operations to make franchise management even more efficient.“There are so many ways our franchise owners can use AI in their businesses, but what are the best ways? What are the most efficient ways?” Chaney said. “We have a fantastic team and a fantastic department that does all the research on what's best for our franchise owners to incorporate into their business.”<h2>Building on the Right Kind of Growth</h2>For 2026, Right at Home plans to award at least 24 new territories, consistent with its measured approach to expansion. Chaney says the goal isn’t just about numbers; it’s about finding the right people to carry the brand’s mission forward.“This is a very people-centered business,” she said. “You have to have a passion for people.”Chaney also emphasized that resale opportunities will remain a valuable entry point for prospective owners. These existing businesses come fully operational with staff, clients, and infrastructure already in place.“Buying a resale is like stepping into a plane that’s already in flight,” she said. “It’s a running business that’s ready to keep going under new leadership. For many buyers, that’s the best fit.”ABOUT RIGHT AT HOME:Founded in 1995, Right at Home offers in-home care to seniors and adults with disabilities who want to live independently. Most Right at Home offices are independently owned and operated and directly employ and supervise all caregiving staff. Each caregiver is thoroughly screened, trained, and bonded/insured before entering a client’s home. Right at Home’s global office is based in Omaha, Nebraska, with more than 750 franchise locations in the U.S. and four other countries. For more information about Right at Home, visit&nbsp;<a href="https://www.rightathome.net">https://www.rightathome.net</a> or read the Right at Home blog at&nbsp;<a href="https://www.rightathome.net/blog/.">https://www.rightathome.net/blog/.</a>&nbsp;

Right at Home Finishes 2025 Strong, Launches New Tech and Sets Sights on 2026 Franchise Growth

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Right at Home Targets Hampton Roads for Brand Expansion

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