NUMBER OF LOCATIONS:179 in the United States (1,100+ worldwide)
REPORTED COST TO GET IN:$526,550 - $1,468,000
REPORTED ROI (Item 19):See below
The Coffee Bean & Tea Leaf is a premium global roaster and retailer of specialty coffee and tea beverages. Founded in Southern California, the brand is known for handcrafted, made-to-order beverages that are customized to each guest’s preferences and supported by a deep commitment to quality sourcing and customer experience.
1. What Is the Brand Overview for The Coffee Bean & Tea Leaf?
About the Brand
The Coffee Bean & Tea Leaf was founded in 1963 by Herb and Mona Hyman after the couple traveled through Europe and experienced high-quality specialty coffee. Inspired to bring the specialty coffeehouse concept to the United States, they opened the first café in the Brentwood neighborhood of Los Angeles, California, which continues to operate today. Over the following decades, the brand expanded throughout Southern California and beyond, building its reputation around unique flavors, handcrafted beverages and personalized service.
Today, The Coffee Bean & Tea Leaf is part of the Jollibee Group. Its Americas operations are supported from downtown Los Angeles, while its global headquarters are based in Singapore.
Purpose: The Coffee Bean & Tea Leaf helps people find their flavor with uplifting experiences that make their day better.
Vision: The brand’s goal is to consistently deliver simply the best coffee and tea experience In every community it serves.
Unique Selling Points (USPs)
Mastery of both coffee and tea beverage products.
Selects from the top 1% of Arabica coffee beans sourced from the world’s best growing regions.
Works directly with private, family-owned tea estates to cultivate high-quality tea leaves.
Offers one of the most extensive selections of sustainably sourced coffee and tea globally.
Focuses on handcrafted, made-to-order beverages customized to each guest.
2. What Are the Franchise Opportunity Details?
Why Franchise With The Coffee Bean & Tea Leaf?
The café format accommodates several prototypes, including drive-thru, inline and kiosk locations.
Backed by more than 60 years of experience in the specialty coffee industry.
Supported by an integrated supply chain with worldwide distribution capabilities.
Access to exclusive and proprietary beverage, pastry and café meal recipes.
Dedicated real estate and development team for site selection, design and construction.
Ongoing operational guidance from a franchise business consultant.
Marketing support with brand-approved collateral, resources and guidance.
Available Territories
Available territories include the markets in the Americas, with select opportunities available in Arizona, California and Nevada. For information on all available territories, fill out and submit an inquiry application on The Coffee Bean & Tea Leaf franchise site.
Investment Overview
Initial Costs: The estimated initial investment required to begin operation of a single franchise under The Coffee Bean & Tea Leaf ranges from $883,500 to $1,468,000 for a traditional café, $554,000 to $945,000 for a traditional kiosk, $629,500 to $1,027,000 for a special distribution café and $531,500 to $968,000 for a special distribution kiosk. The 2026 Franchise Disclosure Document (FDD) breaks these costs down as follows:
Traditional
Type of Expenditure
Café
Kiosk
Min
Max
Min
Max
Initial Franchise Fee
$12,500
$25,000
$15,000
$15,000
Lease
$2,500
$13,000
$2,000
$4,000
Design & Plans
$42,000
$55,000
$35,000
$40,000
Leasehold Improvements
$320,000
$590,000
$150,000
$330,000
Signage
$25,000
$95,000
$20,000
$50,000
Furniture, Fixtures & Equipment
$350,000
$380,000
$235,000
$300,000
POS System
$30,000
$35,000
$30,000
$30,000
Initial Inventory
$8,000
$35,000
$5,000
$10,000
Grand Opening Promotion
$10,000
$10,000
$10,000
$10,000
Permits & Security Deposits
$4,500
$25,000
$5,000
$10,000
Insurance
$2,000
$10,000
$1,000
$10,000
Professional Fees
$5,000
$80,000
$4,000
$21,000
Training Expenses
$12,000
$40,000
$12,000
$40,000
Additional Funds (3 Months)
$60,000
$75,000
$30,000
$75,000
Special Distribution (Non-Traditional)
Type of Expenditure
Café
Kiosk
Min
Max
Min
Max
Initial Franchise Fee
$25,000
$25,000
$15,000
$15,000
Lease
$2,500
$12,000
$2,000
$4,000
Design & Plans
$35,000
$40,000
$35,000
$40,000
Leasehold Improvements
$200,000
$420,000
$150,000
$400,000
Signage
$20,000
$50,000
$20,000
$50,000
Furniture, Fixtures & Equipment
$235,000
$305,000
$235,000
$305,000
POS System
$30,000
$30,000
$20,000
$30,000
Initial Inventory
$8,000
$35,000
$2,500
$5,000
Grand Opening Promotion
$10,000
$10,000
$10,000
$10,000
Permits & Security Deposits
$5,000
$5,000
$5,000
$5,000
Insurance
$2,000
$10,000
$1,000
$10,000
Professional Fees
-
-
$4,000
$24,000
Training Expenses
$12,000
$25,000
$12,000
$25,000
Additional Funds (3 Months)
$45,000
$60,000
$20,000
$45,000
Initial Franchise Fee: The initial franchise fee for a traditional or special distribution café is $25,000. If an area development agreement is signed, the initial development fee is $12,500 per café, with an additional initial franchise fee of $12,500 due when each location opens. The initial franchise fee for a traditional or special distribution kiosk is $15,000. These fees are payable upon signing the franchise agreement and/or area development agreement.
Qualifying U.S. military veterans are eligible for a $20,000 discount off the initial franchise fee for each café.
Ongoing Fees: According to the 2026 FDD, The Coffee Bean & Tea Leaf franchisees are responsible for the following ongoing payments and fees:
Type of Fee
Amount
Royalty Fee
5.5% of gross revenues/month
Central Marketing Fee
2% of gross revenues/month
Local Advertising
1% of gross revenues/month
Advertising & Promotional Materials Fee
0.5% of gross revenues/month
Café Technology System Fee
$700 - $1,500/month
Customer-Facing Technology Fee
$200 - $750/month
ROI Potential: According to the 2026 FDD, the 67 domestic franchised cafés open for the entirety of FY 2025 reported the following annual gross revenues for the year:
Café Type
Average
Median
High
Low
Traditional w. Drive-Thru (10)
$1,293,019
$1,182,184
$2,030,415
$740,785
Traditional w/o Drive-Thru (11)
$913,075
$860,002
$1,431,163
$471,222
Special Distribution (43)
$1,175,271
$1,037,244
$3,087,223
$108,574
Airport (23)
$1,777,636
$1,791,571
$3,087,223
$108,574
3. What Franchisee Support Does The Coffee Bean & Tea Leaf Provide?
Pre-Opening Support
Franchisees receive support throughout café development, including market mapping, design and construction assistance from the brand’s Real Estate and Development team.
Training Programs
Training is delivered through franchise trainers and Learning & Development centers located in Los Angeles, Kuala Lumpur and Singapore.
Operational Support
Franchisees are supported by a dedicated franchise business consultant who provides day-to-day operational guidance, along with ongoing support across operations, marketing and supply chain management.
Technology and Tools
The brand provides franchisees access to its integrated supply chain and proprietary systems that manage sourcing, product development and quality control from seed to cup.
4. What Are the Franchise Requirements for The Coffee Bean & Tea Leaf?
Eligibility Criteria
Liquid Assets: $250,000 per café
Net Worth: $2 million
Franchisees should have a proven track record of successful multi-unit food or beverage operations. Experience in retail real estate development, construction and site selection is considered valuable.
Operational Commitments
The Coffee Bean & Tea Leaf operates under a multi-unit, area development model. Traditional single-unit franchises are not offered, though non-traditional single-unit opportunities may be available for qualified franchisees. Franchise agreements typically include a multiple-unit development commitment over a defined time period based on geography and opportunity size.
Funding Assistance
The Coffee Bean & Tea Leaf does not offer direct or indirect financing to franchisees.
5. What Is the Market Potential for Coffee and Snack Shops?
Coffee remains one of the strongest categories in foodservice, supported by consistent consumer demand and steady long-term growth. The U.S. coffee and snack shop industry is expected to generate approximately $75.5 billion in revenue in 2026, while 66% of American adults drink coffee every day, underscoring the category's broad appeal. Consumer preferences also continue shifting toward premium offerings, with specialty coffee consumption reaching a 14-year high and the U.S. specialty coffee market projected to grow at a 9.5% compound annual growth rate through 2030. Together, those trends point to continued opportunities for coffee and café brands that can deliver quality, convenience and a differentiated customer experience.
Competitor Analysis
The Coffee Bean & Tea Leaf competes in the premium specialty coffee and tea segment alongside established brands such as Starbucks, 7 Brew, Peet’s Coffee, The Human Bean, Scooter’s Coffee, BIGGBY COFFEE, Dunkin’ and Tim Hortons.
The brand differentiates itself through its extensive tea offerings, top-tier coffee sourcing standards and customizable handcrafted beverages, supported by a long operating history and a global café footprint across multiple formats and markets.
6. What Is the Application Process for The Coffee Bean & Tea Leaf Franchisees?
Pre-Application: Prospective franchisees submit an initial inquiry, connect with the franchise sales team and receive the FDD to begin exploring the opportunity.
Application: Candidates complete a formal application that is reviewed by the brand, including background checks and preliminary screening.
Interview and Evaluation: The CBTL team conducts an in-depth interview while reviewing financial qualifications such as proof of assets and credit history.
Develop Business Plan: CBTL and the candidate define the scope of development while the franchisee conducts due diligence and builds a detailed business plan.
Review of Business Plan: The business plan is presented to the franchise team, followed by Discovery Day in California and final capitalization and legal reviews.
Execute Agreement: Once approved, the franchisee signs the franchise agreement or area development agreement and is officially awarded the franchise.
Grand Opening: CBTL supports site selection, construction, training and launch activities leading up to the opening of the café.
Want to learn more about franchise opportunities on 1851 Franchise? Be sure to visit our Power Rankings to read more on brands making moves.
Want to learn more about how 1851 helps franchisees find the right franchise opportunity? Visit www.1851growthclub.com and start your journey.
Disclaimer: This content is for information only. You should not construe any such information or other material as legal, tax, investment, financial or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement or offer to buy or sell any franchises, securities or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.
All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the article constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.
The Coffee Bean & Tea Leaf
SPONSORED
The Coffee Bean & Tea Leaf Franchise Costs, Fees, Profit and Data for 2026
Franchise Opportunity Deep Dive: The Coffee Bean & Tea Leaf is a premium specialty coffee and tea café brand known for handcrafted, made-to-order beverages and global reach.
NUMBER OF LOCATIONS:179 in the United States (1,100+ worldwide)
REPORTED COST TO GET IN:$526,550 - $1,468,000
REPORTED ROI (Item 19):See below
The Coffee Bean & Tea Leaf is a premium global roaster and retailer of specialty coffee and tea beverages. Founded in Southern California, the brand is known for handcrafted, made-to-order beverages that are customized to each guest’s preferences and supported by a deep commitment to quality sourcing and customer experience.
1. What Is the Brand Overview for The Coffee Bean & Tea Leaf?
About the Brand
The Coffee Bean & Tea Leaf was founded in 1963 by Herb and Mona Hyman after the couple traveled through Europe and experienced high-quality specialty coffee. Inspired to bring the specialty coffeehouse concept to the United States, they opened the first café in the Brentwood neighborhood of Los Angeles, California, which continues to operate today. Over the following decades, the brand expanded throughout Southern California and beyond, building its reputation around unique flavors, handcrafted beverages and personalized service.
Today, The Coffee Bean & Tea Leaf is part of the Jollibee Group. Its Americas operations are supported from downtown Los Angeles, while its global headquarters are based in Singapore.
Purpose: The Coffee Bean & Tea Leaf helps people find their flavor with uplifting experiences that make their day better.
Vision: The brand’s goal is to consistently deliver simply the best coffee and tea experience In every community it serves.
Unique Selling Points (USPs)
Mastery of both coffee and tea beverage products.
Selects from the top 1% of Arabica coffee beans sourced from the world’s best growing regions.
Works directly with private, family-owned tea estates to cultivate high-quality tea leaves.
Offers one of the most extensive selections of sustainably sourced coffee and tea globally.
Focuses on handcrafted, made-to-order beverages customized to each guest.
2. What Are the Franchise Opportunity Details?
Why Franchise With The Coffee Bean & Tea Leaf?
The café format accommodates several prototypes, including drive-thru, inline and kiosk locations.
Backed by more than 60 years of experience in the specialty coffee industry.
Supported by an integrated supply chain with worldwide distribution capabilities.
Access to exclusive and proprietary beverage, pastry and café meal recipes.
Dedicated real estate and development team for site selection, design and construction.
Ongoing operational guidance from a franchise business consultant.
Marketing support with brand-approved collateral, resources and guidance.
Available Territories
Available territories include the markets in the Americas, with select opportunities available in Arizona, California and Nevada. For information on all available territories, fill out and submit an inquiry application on The Coffee Bean & Tea Leaf franchise site.
Investment Overview
Initial Costs: The estimated initial investment required to begin operation of a single franchise under The Coffee Bean & Tea Leaf ranges from $883,500 to $1,468,000 for a traditional café, $554,000 to $945,000 for a traditional kiosk, $629,500 to $1,027,000 for a special distribution café and $531,500 to $968,000 for a special distribution kiosk. The 2026 Franchise Disclosure Document (FDD) breaks these costs down as follows:
Traditional
Type of Expenditure
Café
Kiosk
Min
Max
Min
Max
Initial Franchise Fee
$12,500
$25,000
$15,000
$15,000
Lease
$2,500
$13,000
$2,000
$4,000
Design & Plans
$42,000
$55,000
$35,000
$40,000
Leasehold Improvements
$320,000
$590,000
$150,000
$330,000
Signage
$25,000
$95,000
$20,000
$50,000
Furniture, Fixtures & Equipment
$350,000
$380,000
$235,000
$300,000
POS System
$30,000
$35,000
$30,000
$30,000
Initial Inventory
$8,000
$35,000
$5,000
$10,000
Grand Opening Promotion
$10,000
$10,000
$10,000
$10,000
Permits & Security Deposits
$4,500
$25,000
$5,000
$10,000
Insurance
$2,000
$10,000
$1,000
$10,000
Professional Fees
$5,000
$80,000
$4,000
$21,000
Training Expenses
$12,000
$40,000
$12,000
$40,000
Additional Funds (3 Months)
$60,000
$75,000
$30,000
$75,000
Special Distribution (Non-Traditional)
Type of Expenditure
Café
Kiosk
Min
Max
Min
Max
Initial Franchise Fee
$25,000
$25,000
$15,000
$15,000
Lease
$2,500
$12,000
$2,000
$4,000
Design & Plans
$35,000
$40,000
$35,000
$40,000
Leasehold Improvements
$200,000
$420,000
$150,000
$400,000
Signage
$20,000
$50,000
$20,000
$50,000
Furniture, Fixtures & Equipment
$235,000
$305,000
$235,000
$305,000
POS System
$30,000
$30,000
$20,000
$30,000
Initial Inventory
$8,000
$35,000
$2,500
$5,000
Grand Opening Promotion
$10,000
$10,000
$10,000
$10,000
Permits & Security Deposits
$5,000
$5,000
$5,000
$5,000
Insurance
$2,000
$10,000
$1,000
$10,000
Professional Fees
-
-
$4,000
$24,000
Training Expenses
$12,000
$25,000
$12,000
$25,000
Additional Funds (3 Months)
$45,000
$60,000
$20,000
$45,000
Initial Franchise Fee: The initial franchise fee for a traditional or special distribution café is $25,000. If an area development agreement is signed, the initial development fee is $12,500 per café, with an additional initial franchise fee of $12,500 due when each location opens. The initial franchise fee for a traditional or special distribution kiosk is $15,000. These fees are payable upon signing the franchise agreement and/or area development agreement.
Qualifying U.S. military veterans are eligible for a $20,000 discount off the initial franchise fee for each café.
Ongoing Fees: According to the 2026 FDD, The Coffee Bean & Tea Leaf franchisees are responsible for the following ongoing payments and fees:
Type of Fee
Amount
Royalty Fee
5.5% of gross revenues/month
Central Marketing Fee
2% of gross revenues/month
Local Advertising
1% of gross revenues/month
Advertising & Promotional Materials Fee
0.5% of gross revenues/month
Café Technology System Fee
$700 - $1,500/month
Customer-Facing Technology Fee
$200 - $750/month
ROI Potential: According to the 2026 FDD, the 67 domestic franchised cafés open for the entirety of FY 2025 reported the following annual gross revenues for the year:
Café Type
Average
Median
High
Low
Traditional w. Drive-Thru (10)
$1,293,019
$1,182,184
$2,030,415
$740,785
Traditional w/o Drive-Thru (11)
$913,075
$860,002
$1,431,163
$471,222
Special Distribution (43)
$1,175,271
$1,037,244
$3,087,223
$108,574
Airport (23)
$1,777,636
$1,791,571
$3,087,223
$108,574
3. What Franchisee Support Does The Coffee Bean & Tea Leaf Provide?
Pre-Opening Support
Franchisees receive support throughout café development, including market mapping, design and construction assistance from the brand’s Real Estate and Development team.
Training Programs
Training is delivered through franchise trainers and Learning & Development centers located in Los Angeles, Kuala Lumpur and Singapore.
Operational Support
Franchisees are supported by a dedicated franchise business consultant who provides day-to-day operational guidance, along with ongoing support across operations, marketing and supply chain management.
Technology and Tools
The brand provides franchisees access to its integrated supply chain and proprietary systems that manage sourcing, product development and quality control from seed to cup.
4. What Are the Franchise Requirements for The Coffee Bean & Tea Leaf?
Eligibility Criteria
Liquid Assets: $250,000 per café
Net Worth: $2 million
Franchisees should have a proven track record of successful multi-unit food or beverage operations. Experience in retail real estate development, construction and site selection is considered valuable.
Operational Commitments
The Coffee Bean & Tea Leaf operates under a multi-unit, area development model. Traditional single-unit franchises are not offered, though non-traditional single-unit opportunities may be available for qualified franchisees. Franchise agreements typically include a multiple-unit development commitment over a defined time period based on geography and opportunity size.
Funding Assistance
The Coffee Bean & Tea Leaf does not offer direct or indirect financing to franchisees.
5. What Is the Market Potential for Coffee and Snack Shops?
Coffee remains one of the strongest categories in foodservice, supported by consistent consumer demand and steady long-term growth. The U.S. coffee and snack shop industry is expected to generate approximately $75.5 billion in revenue in 2026, while 66% of American adults drink coffee every day, underscoring the category's broad appeal. Consumer preferences also continue shifting toward premium offerings, with specialty coffee consumption reaching a 14-year high and the U.S. specialty coffee market projected to grow at a 9.5% compound annual growth rate through 2030. Together, those trends point to continued opportunities for coffee and café brands that can deliver quality, convenience and a differentiated customer experience.
Competitor Analysis
The Coffee Bean & Tea Leaf competes in the premium specialty coffee and tea segment alongside established brands such as Starbucks, 7 Brew, Peet’s Coffee, The Human Bean, Scooter’s Coffee, BIGGBY COFFEE, Dunkin’ and Tim Hortons.
The brand differentiates itself through its extensive tea offerings, top-tier coffee sourcing standards and customizable handcrafted beverages, supported by a long operating history and a global café footprint across multiple formats and markets.
6. What Is the Application Process for The Coffee Bean & Tea Leaf Franchisees?
Pre-Application: Prospective franchisees submit an initial inquiry, connect with the franchise sales team and receive the FDD to begin exploring the opportunity.
Application: Candidates complete a formal application that is reviewed by the brand, including background checks and preliminary screening.
Interview and Evaluation: The CBTL team conducts an in-depth interview while reviewing financial qualifications such as proof of assets and credit history.
Develop Business Plan: CBTL and the candidate define the scope of development while the franchisee conducts due diligence and builds a detailed business plan.
Review of Business Plan: The business plan is presented to the franchise team, followed by Discovery Day in California and final capitalization and legal reviews.
Execute Agreement: Once approved, the franchisee signs the franchise agreement or area development agreement and is officially awarded the franchise.
Grand Opening: CBTL supports site selection, construction, training and launch activities leading up to the opening of the café.
Want to learn more about franchise opportunities on 1851 Franchise? Be sure to visit our Power Rankings to read more on brands making moves.
Want to learn more about how 1851 helps franchisees find the right franchise opportunity? Visit www.1851growthclub.com and start your journey.
Disclaimer: This content is for information only. You should not construe any such information or other material as legal, tax, investment, financial or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement or offer to buy or sell any franchises, securities or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.
All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the article constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.
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