Helping people find great businesses to invest in — that’s the official motto of Lisa Welko’s franchise consulting business, Integrity Franchise Group. After 10 years as a franchisor in the fitness industry, Welko decided to switch gears and become a franchise broker in 2014, helping potential franchise owners find their chosen brand.

Searching for a franchise can be overwhelming. With so many brands and investment opportunities out there, it’s hard to make a commitment. Welko urges her clients to take things slow and be fully honest with her about what they’re looking for in an investment.

“It’s not a sales process. It’s more of a matchmaking service,” Welko said. “It’s remarkable to watch people grow when they’re happy with their business. Success is helping someone find the right business, take that step, put on the badge of courage and forge forward.”

Watch the full interview with Lisa above, or click here to watch it on YouTube.

Integrity Franchise Group is based in Wisconsin and is a two time winner of the Franchise Brokers Association Award for Broker of the Year. If you are a potential franchisee looking to invest or a franchisor looking to attract new candidates, contact Integrity Franchise Group at https://www.integrityfranchisegroup.com/.

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Tracey Willmott

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Tracey Willmott

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