TruBlue Home Service Ally

<a href="https://trubluefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-trublue-total-house-care-is-working-to-solve-the-aging-in-place-crisis-2718610" target="_blank" rel="nofollow">TruBlue Total House Care</a>, the only franchise system focused on home-maintenance and handyman services for seniors and busy families, has partnered with&nbsp;<a href="https://rightathomefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-trublue-total-house-care-is-working-to-solve-the-aging-in-place-crisis-2718610" target="_blank" rel="nofollow">Right at Home</a>, the largest and fastest-growing in-home senior care franchise. Together, the brands are on a mission to help solve the aging-in-place crisis and provide accessible in-home solutions for a growing number of seniors across the country.&nbsp;&nbsp;As an emerging franchise with more than 70 units across the United States, TruBlue's collaboration with nationally recognized Right at Home is impressive. The brand, which currently boasts over 600 locations nationwide, has a storied history of innovation, stellar rates of customer satisfaction and award-winning services. By partnering with TruBlue, Right at Home recognizes the unique niche that the fast-growing franchise is filling within this in-demand industry as the two work together to increase awareness around senior safety and strive to help keep seniors at home as they age.&nbsp;“We are honored to be recognized by a brand as established within the industry as Right at Home and to partner with them as we work to increase access to senior care services across the country,” said&nbsp;<a href="https://www.linkedin.com/in/seancfitzgerald/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-trublue-total-house-care-is-working-to-solve-the-aging-in-place-crisis-2718610" target="_blank" rel="nofollow">Sean Fitzgerald</a>, president of TruBlue. “Today’s seniors want to age comfortably in place but there is a huge service gap within the industry.&nbsp; Few brands can provide the type of ongoing home maintenance services and in-home care seniors need in order to allow them to remain in their homes safely. Together with Right at Home, we can provide the all-inclusive care that seniors need and help a growing number of families as we continue to expand into new territories across the country.”&nbsp;TruBlue offers support both inside and outside of the home, providing comprehensive services that are unmatched within the industry. Whether that’s changing a lightbulb, raking leaves or making modifications to the home following a detailed safety assessment, TruBlue provides house care services that seniors and families can trust.Now, with the demand for senior care on the rise, particularly in the midst of the COVID-19 pandemic, it has never been more important to ensure the proper care of vulnerable seniors. Right at Home brings decades of experience and a comprehensive suite of services to help elders age gracefully and peacefully at home. With 10,000 U.S. citizens turning 65 every day and an increasing number of aging baby boomers expected to need care over the next decades, savvy investors have already staked out their territory. Between 2014 and 2019, in-home senior care franchises grew at an&nbsp;<a href="https://www.ibisworld.com/united-states/market-research-reports/in-home-senior-care-franchises-industry/">average rate of 8%</a>, a figure that reflects Right at Home’s solid growth in addition to TruBlue’s fast-paced expansion.&nbsp;“We identified that one of the biggest challenges to helping seniors age in place is making sure that the home environment is safe,” said&nbsp;<a href="https://www.linkedin.com/in/kerin-zuger-51963517/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-trublue-total-house-care-is-working-to-solve-the-aging-in-place-crisis-2718610" target="_blank" rel="nofollow">Kerin Zuger</a>, Chief Strategy Officer.&nbsp;“By partnering with TruBlue, we have a trusted partner we can rely on to provide senior home safety assessments, home modifications, fall prevention, and ongoing home maintenance and repairs. Right at Home and TruBlue both have the goal of providing services with the ability to age safely and comfortably at home for many enjoyable years, and we are on a continued mission to make this a reality for a growing number of seniors and their families across the country.”&nbsp;Currently, TruBlue has more than 70 locations in operation across eight states, and the brand is already making headway on its goal of reaching 200 units by 2023 with nine new franchise locations currently in development. TruBlue is actively seeking new franchise owners in markets across the country, and has identified Orlando, Miami, Jacksonville and Naples, Florida as well as Dallas and Austin, Texas as key development markets for 2021.The initial investment to start a TruBlue Total House Care ranges from $65,000 to $91,000, and interested owners can visit&nbsp;<a href="http://www.trubluefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-trublue-total-house-care-is-working-to-solve-the-aging-in-place-crisis-2718610" target="_blank" rel="nofollow">www.trubluefranchise.com</a> to learn more about franchise opportunities.&nbsp;About TruBlueTruBlue provides a helping hand around the house — inside and out. TruBlue’s services include to-do list chores, handyman services, house cleaning, maintenance, yard work, emergency repairs, seasonal work, and preventative maintenance, all handled by a personal House Care Manager. TruBlue strives to provide affordable, worry-free living for seniors and hassle-free living for busy adults by providing full-service, trustworthy house care services. TruBlue franchise owners are required to obtain the Senior Home Safety Certification program through Age Safe® America. As specialists, TruBlue franchisees will be able to perform Senior Home Safety Assessments and can make those recommended safety modifications, if needed. To learn what it takes to open your own TruBlue Total House Care franchise, visit&nbsp;<a href="https://trubluefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-trublue-total-house-care-is-working-to-solve-the-aging-in-place-crisis-2718610" target="_blank" rel="nofollow">www.trubluefranchise.com</a>.

How TruBlue Total House Care Is Working to Solve the Aging in Place Crisis

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With the demand for in-home care higher than ever, TruBlue Total House Care has partnered with senior care franchise Right at Home to provide in-home safety and care solutions for seniors across the country.

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<a href="https://www.trubluefranchise.com/">TruBlue Home Service Ally</a>, the national franchise dedicated to helping busy adults and seniors age in place safely and comfortably, closed out 2025 as the strongest year in the brand’s history. Fueled by record franchise development, rising systemwide revenue, and increasing demand for aging-in-place solutions, the brand enters 2026 positioned for even greater expansion.“We had by far our best year ever,” said&nbsp;<a href="https://www.linkedin.com/in/seancfitzgerald">Sean Fitzgerald</a>, president of&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">TruBlue</a>. “We’ve seen tremendous growth in not only new franchise owners, but also in growth and revenue systemwide. We more than doubled our new franchise agreements signed in 2025, and we’ve seen over a 25% increase in systemwide revenue.”According to Fitzgerald, the momentum goes beyond the numbers. TruBlue is attracting a new caliber of franchise owners — professionals with strong leadership, sales and marketing backgrounds who recognize the long-term opportunity in the aging-in-place sector.“Overall growth is really overshadowing any other big developments,” Fitzgerald said. “A lot of new professionals are joining TruBlue with really impressive backgrounds. The level of business acumen of our new owners coming into the system has been very impressive.”As TruBlue’s footprint expands nationwide, the brand is unlocking new opportunities to serve seniors and their families through broader partnerships and programs aimed at supporting safe, independent living.“Because we’ve grown so rapidly and we have much more coverage than we did even a year ago, we’re beginning to develop more strategic partners and programs,” Fitzgerald said. “There’s nothing new about aging in place, but the demand for our services is becoming more and more pronounced.”That demand, Fitzgerald explained, is being driven by a critical gap in the marketplace, one TruBlue is uniquely positioned to fill.“There are not a lot of options for people who need simple and minor senior modifications like grab bars or handheld showers,” he said. “Durable medical equipment companies focus on large installations and don’t want to mess with small projects. Seniors are left struggling to find trustworthy people for these services, and that’s our sweet spot.”As insurance and subsidy models evolve, more age-driven services are becoming eligible for coverage, further accelerating demand.“Historically, health insurance only covered services prescribed by a doctor,” Fitzgerald said. “Now, more services are age-driven instead of need-driven, which is fueling demand. Our opportunities are going to increase because we’re happy to do these minor senior modifications. Our business model is to build long-term customer relationships and not just a transactional business.”Looking ahead, TruBlue’s leadership team sees its expanding coverage as the final piece needed to unlock even more national partnerships.“The only thing holding us back from developing more national partnerships in the past was coverage,” Fitzgerald said. “The demand is there, we just need good operators in more markets. It’s almost an ‘I told you so’ moment. The senior aging-in-place wave is here. It’s no longer coming — it’s evident, and it’s fueling our growth.”As TruBlue prepares for 2026, the brand continues to seek franchise partners who are natural community builders and storytellers.“We’re really looking for people with a sales and marketing mindset,” Fitzgerald said. “Our owners are creating awareness, connecting to the community and becoming the local authority on aging in place. We’re looking for people who can build teams, network and tell the story of why our services matter.”With record-setting growth behind it and powerful demographic trends ahead, TruBlue enters the new year confident in its position at the forefront of the aging-in-place movement.“Our owners have been doing a great job connecting with their communities,” Fitzgerald said. “This trend is only going to continue, and we are well-positioned for it.”To learn more about franchise opportunities with TruBlue Home Service Ally, visit: <a href="https://1851franchise.com/trubluehousecare/info">&nbsp;https://1851franchise.com/trubluehousecare/info</a>.

The home maintenance, repair, and senior modification franchise caps its strongest year ever, driven by rapid franchise expansion, systemwide revenue gains, and surging market demand.

TruBlue Home Service Ally Closes Out 2025 With Record Growth and Accelerating Demand for Aging-in-Place Services

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How TruBlue Total House Care Is Working to Solve the Aging in Place Crisis

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