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Uni K Wax Awards 3-Unit Franchise Agreement in Central Florida with Couple Inspired by Family Legacy

Uni K Wax is coming to the Orlando area with Milan and Reshma Sharma, whose families have long been entrepreneurs, marking a significant step in the brand’s ongoing expansion.

By Erica InmanStaff Writer
SPONSORED 3:15PM 09/11/24

ORLANDO, FL — Uni K Wax, a leading hair removal and waxing franchise known for its natural, chemical-free wax, is thrilled to announce the signing of a new three-unit development agreement in Central Florida. This agreement marks a significant milestone in Uni K Wax’s ongoing expansion efforts as the brand continues to solidify its presence across the United States.

The new multi-unit franchisees, Milan and Reshma Sharma, bring a rich entrepreneurial background to the Uni K Wax family. The couple’s foray into franchising is deeply influenced by their families' entrepreneurial heritage, which began when their families emigrated from India to Africa to start businesses. 

Reshma’s family has achieved notable success in the beauty and wellness industries, with her younger sister owning multiple franchise locations of a VIO Med Spa, and her older sister owning multiple locations of The Lash Lounge and Massage NOW. Her father and uncles also owned a business, Time N Sound in Orlando. The couple, inspired by their families’ long-standing business traditions, have chosen to invest in Uni K Wax to capitalize on the brand’s unique product offerings and proven membership model. 

“Our goal is to ensure that everyone knows us as a great place to receive a waxing service,” said Reshma. “We want everyone to feel great walking in and excellent walking out.”

“We are excited to welcome Milan and Reshma as our newest multi-unit franchisees,” said Heather Harris, CEO of Uni K Wax. “Their deep-rooted entrepreneurial spirit and passion for the beauty and wellness industry align perfectly with our brand’s mission. Their commitment to bringing our high quality services to the Orlando community is truly inspiring, and we are confident they will set a new standard for hair removal services in the region.”

Harris, who was recently appointed CEO and is spearheading Uni K Wax’s franchise expansion, also highlighted the significance of this agreement in the brand’s broader growth strategy. 

“This three-unit agreement is not just a win for Uni K Wax but a testament to our brand’s strength and appeal in the beauty industry,” she said. “As we continue to expand our footprint across the country, partnerships like this one with the Sharmas are essential to our success. We are excited to support them and look forward to seeing their impact.”

The Sharmas are expected to open their first location later this year, with the other two units to follow shortly after. Their entry into the Uni K Wax franchise system marks a promising step forward in the brand’s mission to offer exceptional hair removal services using their exclusive all-natural wax, which has set Uni K Wax apart in the industry for over 30 years.

Since its debut in the franchise sector, Uni K Wax has experienced impressive expansion, with significant year-over-year growth, driven by a strong interest from both franchisees and consumers. Uni K Wax has ambitious plans for expansion, with a goal of opening 300 locations in the next five years, targeting new development in Tennessee, Colorado, Ohio, Arizona, Texas, the Carolinas and Georgia.

ABOUT UNI K WAX:

Uni K Wax, the 34-unit hair removal and waxing franchise, was founded in 1993 by Noemi Grupenmager. Frustrated by inadequate waxing options for her daughters, Grupenmager developed a natural, elastic wax as an alternative to the painful honey wax and paper strips. She also introduced a skin-friendly application and removal technique for faster, more comfortable services. Today, the brand offers a dynamic blend of 160 waxing services — from eyebrow waxing to facial waxing, Brazilian bikini wax and full body wax — for unisex customers.

The Uni K Wax brand began its franchising journey in 2007 and has since expanded to include 32 franchised and two corporate locations in states including Florida, New York, New Jersey and Texas. In 2023, Grupenmager decided to retire and sell the company. Exaltare Capital Management, a Boston-based private equity firm with a focus on franchise and multi-unit businesses, and Heather Elrod, former Amazing Lash CEO and Managing Partner at Conscious Capital Growth, acquired the Uni K Wax brand. 

To learn more about franchising with Uni K Wax, visit: https://unikwaxfranchise.com/.

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