USA Ninja Challenge has quickly emerged as a standout franchise for entrepreneurs seeking to own multiple units, offering a combination of strong support, scalability and operational efficiency. It caters to those driven by both financial success and community impact, making it an attractive option for multi-unit ownership.
1851 Franchise spoke with the brand’s leadership team – Founder Richard Knight, Co-Founder Dale Grant; and Director of Franchise Development Joshua Faber; – as well as a top performing franchisee Andrea May to learn more about why USA Ninja Challenge is an excellent multi-unit franchise opportunity.
Financial Success and Multi-Unit Ownership
One of the most compelling reasons to consider USA Ninja Challenge for multi-unit ownership is its potential for substantial earnings.
“When I have a multi-unit discussion with a prospective franchisee, it's really about how much they want to earn,” said Knight. “If they want to take home $500 grand a year, they’re going to be looking into at least two units with us.”
Those who are looking to make a significant income should consider multi-unit ownership as the path to achieving their financial milestones. However, franchisees don’t need to purchase all of their units at once.
“We did not initially sign on to be multi-unit owners. We just figured, if it goes well, then we can always add it later,” said franchisee May. “As soon as our first gym became successful – we hit 200 kids in classes, and we've been doing a lot of parties and camps – my husband and I decided to look into opening a second location. We wanted to start spreading, so we reached out to the corporate team and they got us rolling very quickly. We may even do more than two.”
The brand’s franchise model provides clear scalability for those with ambitious financial goals. And all the while, the corporate team does everything it can to support those goals.
“We have franchisees who want to open multiple locations because it is a really great business opportunity, but they do not want to open all three at once,” said Faber. “Those other locations are kept safe for them, so they're cornering the market.”
Strong Corporate Support for Scaling
One of the biggest advantages of investing in a USA Ninja Challenge franchise is the support provided by the corporate team, which is especially crucial for multi-unit owners. For those gradually expanding their USA Ninja empire, the corporate team provides continuous support from day one.
“The support that we provide in opening the first one, second one, third one and so on is consistent,” said Faber. “Regardless of the pacing and the timeline, we are all there in support of them. In some cases, if things are going well and they want to move that timeline quicker, we can step in and make that happen. Or if it's something that they need a little more time on, we help them reach their goals within their timeline.”
This tailored approach allows for flexibility in expansion, whether the franchisee wants to move faster or slower depending on their goals. As owners expand, those goals become easier to achieve thanks to the operational efficiencies built through multi-unit ownership.
Operational Efficiencies in Multi-Unit Ownership
USA Ninja Challenge's business model is designed to create operational efficiencies, especially as franchisees grow their number of units. Once an owner opens their first location, they’re already integrated into the system, making future expansions smoother.
"Multiple units create a space in which you're able to expand your reach in your community,” said Faber. “You’ll have more connections with the families that are local to your area.”
Events like competitions and training programs can interconnect across locations, strengthening both the brand and the community. At the same time, staffing became more efficient through leveraging an existing staff structure. This allows franchisees to retain employees, as they see a career path within the organization.
One of the critical elements of success in multi-unit franchise ownership is the ability to develop and retain a strong staff.
“With multiple units, franchisees can create a nice career track," said Grant. “You'll get up and running with your first location, and you'll have a lead instructor and several instructors. Then you'll open up your second one, and whoever that lead instructor was can be promoted to oversee the second location and train a lead instructor for the second location. Now you can promote from within your current instructor staff to the lead instructor position. And then when you expand to three, that whole thing happens again.”
This career progression is essential for keeping employees engaged and motivated, which is particularly beneficial as it provides the operational stability needed when managing several units. By the time a franchisee reaches three locations, they have a very robust staffing structure.
“Your staff is solid,” said Grant. “You’ve also got substitutes from one location to the other, and life becomes much, much easier for the owner in that situation.”
Hands-On Support and Training
Franchisees also benefit from comprehensive training and ongoing support from the corporate team. Multi-unit owner, May, was blown away by personalized assistance she received from USA Ninja Challenge.
"I can contact the marketing department any time of day, and I will hear back from them that day. I talk to Dale several times a week," she said. “They have a personal approach which makes it very easy to want to start a second location.”
This level of support, combined with thorough initial training, allowed her to feel comfortable expanding her franchise after just one year of owning her first gym.
USA Ninja Challenge offers a unique multi-unit franchise opportunity with clear financial potential, robust corporate support and operational efficiencies that make scaling more feasible. Whether it's developing strong staff, interlinking community engagement across gyms or receiving personalized attention from the franchise team, USA Ninja Challenge creates a conducive environment for growth.
To find out more information on costs to buy this franchise, please visit https://1851franchise.com/usa-ninja-challenge.