1851

<a href="https://www.concretecraft.com/concrete-craft-franchise-opportunity/?utm_source=1851franchise&amp%3Butm_medium=referral&amp%3Butm_campaign=ccfd-1851&utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-dave-lytle-left-the-corporate-world-to-franchise-with-concrete-craft-2712650" target="_blank" rel="nofollow">Concrete Craft</a>, a part of the <a href="https://www.homefranchiseconcepts.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-dave-lytle-left-the-corporate-world-to-franchise-with-concrete-craft-2712650" target="_blank" rel="nofollow">Home Franchise Concepts (HFC)</a> family of brands, has been providing decorative and creative concrete solutions to its clients since 2006. The brand specializes in stamped, stained and decorative concrete for both residential and commercial properties. For franchisees, Home Franchise Concepts brands have provided an opportunity to invest in low-cost, home-based franchises in a network of over 1,400 owners operating across more than 10,000 cities. One of those franchisees is Dave Lytle of Indianapolis, Indiana.&nbsp;Dave Lytle grew up outside of Chicago in Arlington Heights and met his wife Lesly at Indiana University, Bloomington. From 1996 to 2018, Dave worked in the elevator and escalator industry, but wanted to take the leap from the corporate world into the realm of small business. In October 2018, the Lytles joined Concrete Craft.The process started in May 2018 when Dave contacted a franchise broker, Mark Roger, through FranNet. Both Dave and Lesly were familiar with the kind of personality assessments that franchise brokers offer from their time in the corporate world, and looked at a handful of different models in detail before deciding on Concrete Craft. While Dave transitioned to working for Concrete Craft full-time, Lesly has continued working part-time for a nonprofit in Indianapolis, <a href="https://prevailinc.org/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-dave-lytle-left-the-corporate-world-to-franchise-with-concrete-craft-2712650" target="_blank" rel="nofollow">Prevail, Inc.</a>, that advocates for victim of crime and abuse. Lesly also works part time installing decorative concrete.According to Dave, the strength of the Concrete Craft leadership team was a huge factor when it came to signing on. “I was very impressed with the people behind the business,” said Dave. “John Kostro and Dan Lightner are great leaders in this brand, and I can’t say enough about what they’ve done for us. The training and support is more than I ever even excepted”Another factor was the satisfaction customers felt upon the completion of a job well done. “If you can imagine being in the elevator and escalator industry for 22 years, the basic expectation is that they want it to run. If the customer was talking to you, 90% of the time it’s because they weren’t happy. I wanted to be in an industry where I could really make customers happy, give them something they would appreciate and see the results.”The Lytle’s are especially happy to be opening a Concrete Craft franchise in Indianapolis, where they have lived for the last 11 years. With two boys in high school, they knew they didn’t want to relocate. “That was part of the reason for the departure from my old company,” said Dave, who had taken several relocations in his corporate position. “We wanted to stay here because it is our home. Because we’re the only franchisee right now in Central Indiana, we have quite a bit of territory that is open to us.”Dave went on to say that he hopes to continue to grow this business over the next decade. “We hit the higher end of our goals in year one, and in year two we’re looking for some pretty significant growth on top of that,” Dave said.&nbsp;“Franchisees like Dave are part of what makes Concrete Craft so great,” said Aaron Cady, director of franchise licensing. “It’s a great opportunity for anyone looking to get into a home-based business with low overhead, flexible hours and no national franchise competition.”&nbsp;

Why Dave Lytle Left the Corporate World to Franchise with Concrete Craft

1851 Franchise

The custom decorative concrete solutions brand has given franchisees like Dave Lytle more freedom and flexibility, and a chance to go into business for themselves. 

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

why-dave-lytle-left-the-corporate-world-to-franchise-with-concrete-craft

The Cleaning Authority

Franchise Journal Magazine: The Cleaning Authority Sets the Standard in Residential Cleaning

cleaning-authority-franchise-journal-feature

TruBlue Home Service Ally

Build a Business That Supports Your Lifestyle Goals With TruBlue Home Service Ally Franchise

 trublue-home-service-ally-lifestyle-franchise-success

Layne's Chicken Fingers

Photo of Layne's Chicken Fingers restaurant with "Now Open" inflatable on roof

Layne’s Chicken Fingers Opening Blueprint Drives Success From Day One

franchise-opening-playbook

Right at Home

Veterans, Army, Navy, Right at Home franchisees, Veterans Day

Veterans Excel as Right at Home Franchisees: Here's Why

veterans-in-franchising-right-at-home-success

Why This Corporate McDonald’s Rep Decided To Open His Own Franchise With The Cleaning Authority

kent-lewis-franchise-success

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

houses, Why Top Franchises of 2025 Outperform Independent Businesses

Why the Top Franchises of 2025 Outperform Independent Businesses

how-franchises-outperform-independent-business-2025-tech-data

Photo of Happinest Brands teams standing together in front of branded vehicles

Happinest Brands Continues Strong 2025 Trajectory With Major Q3 Growth and Strategic Wins

happinest-brands-q3-franchise-growth

Franchise Owners Step Up To Support Communities During Government Shutdown - 1851 Franchise

Franchise Owners Step Up To Support Communities During Government Shutdown

franchise-community-support-shutdown

Slim Chickens Opens R&D Center at World Headquarters To Drive Menu Innovation

slim-chickens-rd-center-fayetteville

Nearly 40% of Americans Are Eating Out Less as High Prices Redefine Dining Habits

nearly-40-of-americans-are-eating-out-less-as-high-prices-redefine-dining-habits

image of jerome hanway from right at home Las Cruces, New Mexico 1851 franchise franchisee spotlight

Jerome Hanway Is Building His Right at Home Franchise Around His Mission To Serve

right-at-home-franchise-las-cruces-jerome-hanway

image of michael panos and michel panos, owners of mellow mushroom in Atlanta

The Panos Family’s Role in Preserving Mellow Mushroom’s Character — and Expanding in Atlanta

mellow-mushroom-franchise-panos-restaurant-group-metro-atlanta

1851 Franchisee Spotlight graphic with photo of Waleed Liaqat and Paris Baguette logo

How a Chance Visit Inspired Waleed Liaqat to Bring Paris Baguette to East Plano

paris-baguette-waleed-liaqat-plano-franchisee

graphic image of an 1851 franchisee spotlight brayden and johnny steven of teriyaki madness

Father-and-Daughter Team Bring Teriyaki Madness to Wichita, Kansas, With Big Expansion Plans

johnny-brayden-steven-teriyaki-madness-wichita

A Practical Playbook: Who To Call First When Franchising Your Business

franchising-your-business-who-to-call-first

Photo of group of dogs standing together in day care facility

Top Pet Boarding and Day Care Franchise Opportunities for 2025

top-pet-boarding-daycare-franchises

NJCAR v. Ford - New Jersey Supreme Court Limits Standing Under Franchise Practices Act

New Jersey Supreme Court Limits Standing Under Franchise Practices Act

new-jersey-franchise-practices-act-njcar-v-ford

image of franchise deep dive from 1851 franchise on doody calls franchise authority brands

DoodyCalls Franchise Costs, Fees, Profit and Data for 2025

doodycalls-franchise-deep-dive

Why Dave Lytle Left the Corporate World to Franchise with Concrete Craft

MORE STORIES LIKE THIS