Sir Grout, the 52-unit hard surface restoration and maintenance franchise backed by Threshold Brands, gives franchise owners the opportunity to change the course of their professional and personal lives by investing in an innovative brand that includes multiple high-demand revenue streams.
Tim Harper, for example, had been working in technology sales for 15 years. After doing some research, taking some family advice and meeting with a franchise broker, Harper discovered Sir Grout, a franchise opportunity which best matched his skill set.
“My wife and I started looking at what our life goals were for our family,” said Harper. “My father-in-law has an extensive background in franchising, and we saw the benefits of business ownership, and creating a legacy for our family. I connected with a franchise broker and was introduced to Sir Grout.”
The rest is history. Harper opened his own Sir Grout location in January of 2023 in Athens, Georgia.
Why Sir Grout Stood Out Above the Rest
After deciding to invest in the home services space, Harper discovered Sir Grout. When learning more about the brand, the multiple revenue stream opportunity really caught his attention.
“I realized it was really more than one franchise,” he said. “It was not just tile and grout, but the stone and the other services that were offered.”
Specializing in distinctive grout and tile cleaning, sealing, caulking and restoration services designed to enhance and protect a business’s or home’s health and appearance, the brand also offers a slip-resistant product application, stone restoration services and high durability coatings for tile, grout, stone, concrete and metal. And for a relatively low investment, Sir Grout franchise owners can leverage this proven business model, tapping into multiple revenue streams and attractive ROI.
Harper noted that the restoration element also stood out to him during his due diligence. “There was this idea of restoring versus replacing,” he said. “You’re helping people with the number one investment that they’ve made — their homes.”
Pandemic- and Weather-Resistant Model
During the time Harper spent with current owners in the Sir Grout franchise system, he always asked them what business was like during the COVID-19 pandemic. He got the same answer every time: business went up.
“I found that COVID didn't shut Sir Grout owners down,” said Harper. “It’s also recession proof. If people can restore their homes versus replace, that's going to save the homeowner thousands of dollars — and that's what it really boils down to. We can come in and provide a good product, a good service, and people can bring back to life what they already have.”
Harper added that something else he liked about the brand was that it gave him the ability to work no matter what the conditions were like outside. “If it rains, it doesn’t matter,” he said. “I could still do the job. I liked the idea that if it was pouring down rain, I didn’t have to worry about being able to continue on with business.”
Sir Grout’s Support
As part of their investment, Sir Grout provides franchise owners with marketing materials, training programs and business tools to ensure their success. Franchise owners not only benefit from the brand’s proprietary processes and products, but also from the knowledge and support that is provided to them during training, including Sir Grout’s highly-effective "Right Start" and pre-opening training programs.
Additionally, as part of the Threshold Brands portfolio of home service brands, Sir Grout owners also have the opportunity to leverage Threshold’s cross-brand initiatives and diversify their portfolio by owning other established and emerging home service brands within the Threshold umbrella.
“There is a very positive business opportunity for entrepreneurs looking to enter the home enhancement space,” said Kieran Scott, President of Growth Brands at Threshold Brands. “The work has been done — we have an amazing brand, great franchise owners and strong training programs. The market is favorable, we’ve been around for decades and franchise owners who join now are in a great position to succeed.”
Sir Grout is looking for creative self-starters like Harper who want to take control of their lives work towards financial independence, and create a family legacy.
To find out more information on costs to buy Sir Grout, please visit https://1851franchise.com/sirgrout/info
The initial investment required for a Sir Grout® business ranges between $121,830 to $182,710. This includes between $75,050 and $78,050 that must be paid to the franchisor or affiliate. For more information about franchising with Sir Grout®, visit https://www.sirgroutfranchise.com.