Workout Anytime

Gina and Anthony Greenwood are anything but new to the world of franchising. Anthony grew up in the franchising industry after his father bought a McDonald’s franchise when he was just eight years old. Over the years, the Greenwood couple has opened several of their own McDonald’s locations, and the pair have developed solid backgrounds in both the restaurant and hospitality industries.But the Greenwoods were looking for something that was a little different from the family business. They knew they wanted to continue adding to their portfolio, but weren’t sure where to start. They wanted to give back to the community and make an impact, and that’s when it hit them. Gina and Anthony met at a gym 23 years ago, and taking inspiration from their own story, the couple decided to get into the fitness category. So, in September 2020, they branched out and purchased a<a href="https://workoutanytimefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=georgia-based-entrepreneurial-duo-takes-ownership-of-the-decatur-workout-anytime-gym-2722902" target="_blank" rel="nofollow">&nbsp;Workout Anytime</a> franchise.Now, just three years later, the couple has purchased seven<a href="https://1851franchise.com/workoutanytime">&nbsp;Workout Anytime</a> locations, and are preparing to open their latest unit at 2836 Lavista Rd, Decatur, Georgia 30033.1851 Franchise recently spoke to the couple about their experiences as business owners and their plans for continued growth.1851 Franchise: Frame your personal story for us.&nbsp;What did you do before franchising, and how did you decide franchising made sense for you?Anthony:&nbsp;I grew up in the world of McDonald’s, as my dad is an owner and operator of them. He got his first location when I was eight years old, so I pretty much grew up in a franchise model. Franchising was an easier path for me to follow because I understood the ground rules. So, when the opportunity came up to do something outside of the McDonald’s world, I jumped at it. Thanks to my previous experience, I wasn’t nervous to sign up with Workout Anytime. And in September 2020, we took over our first club. It’s been a great ride so far.Gina:&nbsp;I’ve taken a lot of diverse paths in my life. I was everything you could possibly imagine. I worked in sales, I worked for an auto performance shop, I was a high school teacher for five years, I was a paralegal and I worked at Costco. Anthony and I got married&nbsp;while I was teaching. When we had our first child, I retired from teaching. After a while, I just wanted to get out of the house, so I started working with Anthony’s family and learned the McDonald’s side of the business. Then in 2018 or 2019, we started thinking about other opportunities. We ultimately started looking at gym concepts because that’s where our story begins. We met at a gym 23 years ago and the rest is history.1851: What was your perception of franchising prior to becoming a franchisee, and what do you want people to know about franchising now that you are in it?Anthony:&nbsp;I really wasn’t scared of the franchise model because I grew up in it. I know a lot of people who have apprehensions about joining franchises,&nbsp;but for me it was a little different because I already knew what to do to make sure our McDonald’s was a smart, viable and strategic business. I wasn’t scared about doing any of that with a new company. So, when Workout Anytime came along, it was a great match for us because they were already a successful company. It was relatively easy for us to adapt to a company that already had its standards and guidelines in place. That’s one of the things I like the most about franchising; you’re not reinventing the wheel. These companies have a playbook, and if you play by their rules, you’ll be successful.Gina: Both of my parents owned small businesses. I saw how much effort they put into their businesses, but I never wanted to own my own business because I saw what it took. It always seemed like they were struggling. I didn’t want that level of responsibility. But after having our son, Adon, I became a part of Anthony’s family’s business. And that really allowed me to have the flexibility and the time that I needed to dedicate to my family while still maintaining an income. People ask us all the time how we do it, but I don’t think we can put it into words. We just do it. We work a lot and don’t get a lot of sleep, but that allows us the freedom to spend time with our family. Especially now. Now that we’re pretty successful, we have a lot more financial freedom than we used to. I was a little hesitant at first, but I’ve learned to embrace it so much because of the quality of life it has afforded us.1851:&nbsp;What made you pick this brand? What excites you most about this company?Anthony:&nbsp;At the time, it was a young company that was surging. When we met with Workout Anytime, they really made us feel like the number one draft pick. We felt welcomed. We always felt that our concerns and our questions, everything mattered to them, and they took it to heart to get us the things we needed. We were just really impressed with the company. We felt that they had our best interest at heart. We knew they would have our back.Gina:&nbsp;Workout Anytime really made us feel seen and noticed. When we went in for the discovery day, they did their homework on us. We’re pretty private people, but when we met with the corporate team, they knew more about us than I think anybody else ever has professionally. They took the time to learn as much as they could about us, and that was nice. They wanted to know as much about us as we wanted to know about them. They took us seriously.1851:&nbsp;What do you hope to achieve with your business? What are your plans for growth?&nbsp;Anthony:&nbsp;We’re continuing to grow. Our specialty is taking over distressed clubs, putting them through rehab and turning them into viable businesses that are back in the black. We take that very seriously.&nbsp;And that draws in new members who are interested in checking out what all the excitement is about.Gina: We consider every opportunity that’s presented to us and decide where we can have the greatest impact. Once we have decided on the best opportunities, we pursue them. We are in growth mode, but we’re not going to take a deal or opportunity that we don’t think fits our brand. We’ve turned down four or five clubs solely because we didn’t feel like it was the right fit for us. These opportunities are always worth a conversation, but just because we buy distressed clubs and turn them around doesn’t mean we buy every distressed club.1851:&nbsp;What is the one thing about your story you want us to know?Anthony:&nbsp;We have a really great relationship with Workout Anytime. The brand has come in and boosted us in so many different ways in order to help us be successful. We’ve worked out our entire lives; I was a former athlete in high school. Gina works out and that’s really all we knew about the fitness industry. Workout Anytime came in and plugged those gaps of learning, and really supported us and helped us get to where we are. They’ve really helped us become as successful as we are.Gina: We’re business people. Some people get into business for money, titles or to have their names in bright lights. It’s not about that for us. We like watching the impact that our businesses can have on people. And on a personal side, we’re building a legacy for our children. We want to provide them with options and the opportunity to choose their own paths. We’re trying to build generational wealth and show our children that if you work really hard, you can also play hard.1851:&nbsp;What advice do you have for other people thinking about becoming a franchise owner?Anthony: Do your research. If you’re going into the fitness industry, research several different gym concepts and find the one that fits you the best. Find one that aligns with your values and that will support you. We were able to check all those boxes with Workout Anytime, and I believe that’s why we’ve had such a successful partnership with them.<h3>ABOUT WORKOUT ANYTIME:&nbsp;</h3>Atlanta-based Workout Anytime is a 24-hour, seven-day-a-week fitness concept with 190 units across the U.S. Founded by fitness veterans John Quattrocchi and Steve Strickland, the company was formed to provide members with first-class fitness facilities at the lowest cost possible while delivering a profitable and affordable business model to franchisees. Built on the founders’ motto of “think big, keep it simple and do it with integrity,” Workout Anytime is preparing for significant expansion into new territories across the U.S. and Central America by providing opportunities to business-minded entrepreneurs. Franchise opportunities are available, and more information can be found on<a href="http://workoutanytimefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=georgia-based-entrepreneurial-duo-takes-ownership-of-the-decatur-workout-anytime-gym-2722902" target="_blank" rel="nofollow">&nbsp;http://workoutanytimefranchise.com/.</a>

Georgia-Based Entrepreneurial Duo Takes Ownership of the Decatur Workout Anytime Gym

1851 Franchise

The Greenwood family has been in the franchising space for years but has mostly owned and operated McDonald’s locations. However, a while ago the pair decided to branch out and take ownership of a Workout Anytime franchise. The couple recently purchased their seventh gym, which is in Decatur, Georgia.

This brand page has been paid for by WORKOUT ANYTIME. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

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Workout Anytime Announces National Partnership With the American Cancer Society

Workout Anytime Teams Up with Viral Baseball Star Kyle “KJ” Jackson to Inspire Fitness Journeys Nationwide

Workout Anytime Appoints Savannah Baseball Star Kyle “KJ” Jackson as First-Ever Chief Aura Officer

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ATLANTA —&nbsp;<a href="https://workoutanytimefranchise.com/">Workout Anytime</a>, the premium 24/7 fitness franchise with more than 190 locations nationwide, has appointed the viral Savannah baseball star and influencer Kyle “KJ” Jackson as its first Chief Aura Officer, reinforcing the brand’s commitment to intentionally leading culture, connection, and community across its clubs.KJ, known for his high-energy presence and ability to connect with fans across generations, will serve as a culture-focused ambassador for&nbsp;<a href="https://1851franchise.com/workoutanytime/info">Workout Anytime</a>. The role is designed to extend beyond social media into the member experience, from digital welcomes and club-level storytelling, to new ways for members to share their own stories.“Workout Anytime has always been more than a place just to work out,” said&nbsp;<a href="https://www.linkedin.com/in/lynsay-flynt-5b6b54b3/">Lynsay Flynt</a>, Director of Marketing at Workout Anytime. “Over the past year, especially through The After campaign, we realized we weren’t just talking about fitness results. What truly makes the journey transformative isn’t access or equipment alone, it’s how people feel when they walk through our doors. It’s the energy, the consistency, and the human connection that reminds them they belong.”Flynt said the Chief Aura Officer role is meant to steward and lead the brand’s culture with intention as the franchise system continues to grow.“When we talk about aura, it’s not about hype or volume, it’s about presence,” Flynt said. “From the first time I met KJ, he showed a rare ability to walk into a room and make people feel seen, welcomed, and inspired. His personal journey, overcoming injuries and obstacles that could have derailed his path, instead became a launching pad for his growth and success. Like so many people, KJ faced real hurdles, and it’s that authenticity, that lived experience, that makes his aura such a natural fit for the culture and message that Workout Anytime is championing.”The partnership between Workout Anytime and KJ gained national attention through “The After” campaign in 2025, which proved to be a defining moment for the brand, demonstrating what’s possible when an athlete becomes embedded in a brand’s culture and story, rather than simply representing it. This moment became a natural bridge for KJ to step in as Chief Aura Officer.“Aura isn’t something you claim, it’s something people feel,” said KJ. “For me, it comes from being real, relatable, and grounded. I never want to feel above anyone. I want people to know that if it’s possible for me, it’s possible for them too.”For KJ, partnering with Workout Anytime as Chief Aura Officer is deeply personal, and a passion for him to continue to use his platform and influence for good.“I’ve faced injuries, setbacks, and moments where everything felt uncertain, but I learned that small wins, the right people, and the right environment can change everything,” KJ said. “Workout Anytime creates that environment, a place where people belong, feel supported, and are empowered to become their best selves, one step at a time.”By introducing the Chief Aura Officer role, Workout Anytime is taking an industry-first approach, placing culture, energy and authenticity at the center of leadership, not as a campaign or tagline, but as a lived experience across every club and community it serves.“This partnership with KJ feels like a natural next step for our brand,” said&nbsp;<a href="https://www.linkedin.com/in/jerry-pugh-31296b41/">Jerry Pugh</a>, CEO of Workout Anytime. “He doesn’t just understand our culture, he lives it, and we’re excited to grow together.”For more information or to find a location near you, visit&nbsp;<a href="http://workoutanytime.com">workoutanytime.com</a>.ABOUT WORKOUT ANYTIME:Atlanta-based Workout Anytime is a premium, 24/7 fitness concept with over 190 locations across the U.S. Founded to provide members with state-of-the-art fitness facilities and an exceptional experience at an accessible price point, the brand delivers a strong, profitable business model for franchisees. Built on the foundation of “Think Big, Keep It Simple and Do It with Integrity,” Workout Anytime is preparing for significant expansion across the U.S. by offering business-minded entrepreneurs a compelling opportunity to join a proven, rapidly growing brand. Franchise opportunities are available, and more information can be found on&nbsp;<a href="http://workoutanytimefranchise.com/">http://workoutanytimefranchise.com/</a>.

Workout Anytime Franchise - Chief Aura Officer KJ Jackson - 1851 Franchise

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ATLANTA, GA&nbsp;—&nbsp;<a href="https://workoutanytimefranchise.com/">Workout Anytime</a>, the premium 24/7 fitness franchise with more than 190 locations nationwide, announced a national partnership with the<a href="https://www.cancer.org/"> American Cancer Society</a>, launching a systemwide initiative designed to mobilize members, teams and communities in the fight against cancer.The partnership centers on the Battle Ropes Challenge, a nationwide fundraising effort that brings people together around a shared cause. Participants complete a 30-second battle ropes exercise that works the full body, combining strength and cardio through waves, slams or steady movements. Each challenge includes a donation to the American Cancer Society and a personal tribute recognized in clubs and shared digitally.“<a href="https://1851franchise.com/workoutanytime/info">Workout Anytime</a> was built on the belief that fitness is about more than workouts — it’s about people,” said CEO&nbsp;<a href="http://linkedin.com/in/jerry-pugh-31296b41">Jerry Pugh</a>. “This partnership with the American Cancer Society allows us to turn movement into meaning and bring our entire system together around a cause that touches nearly every family. Together, we’re creating a powerful, visible way for our members and communities to stand up to cancer.”Throughout 2026, Workout Anytime will host the Battle Ropes Challenge at locations nationwide. The effort will include in-gym activities and online outreach, and is open to both members and non-members. Participation and updates will be shared using the hashtag #FightTheBattle.With more than 1.3 million volunteers nationwide, the American Cancer Society leads efforts to improve the lives of people with cancer and their families through advocacy, research and patient support. The organization currently invests more than $500 million in active research grants, provides hundreds of thousands of free rides to treatment and free nights of lodging for patients and caregivers each year, and directs more than 80% of every dollar raised toward programs and research.“We’re proud to partner with Workout Anytime and involve communities across the country,” said&nbsp;<a href="https://www.linkedin.com/in/juancuetohsnega/">Juan Cueto</a>, vice president of the American Cancer Society in Georgia. “This effort brings people together around physical activity while supporting our work to reduce the impact of cancer.”The collaboration also aligns with American Cancer Society guidelines for physical activity and healthy living, encouraging adults to engage in regular movement as part of a healthier lifestyle that can help reduce cancer risk.“Our members don’t just join a gym — they join a movement,” Pugh said. “Through this partnership, we’re proving that when communities move together, they can make a real difference.”ABOUT WORKOUT ANYTIMEAtlanta-based Workout Anytime is a premium, 24/7 fitness concept with over 190 locations across the U.S. Founded to provide members with state-of-the-art fitness facilities and an exceptional experience at an accessible price point, the brand delivers a strong, profitable business model for franchisees. Built on the foundation of “Think Big, Keep It Simple, and Do It with Integrity,” Workout Anytime is preparing for significant expansion across the U.S. and Central America by offering business-minded entrepreneurs a compelling opportunity to join a proven, rapidly growing brand. Franchise opportunities are available, and more information can be found on&nbsp;<a href="http://workoutanytimefranchise.com/">http://workoutanytimefranchise.com/</a>.

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Workout Anytime Accelerates Growth in 2025: New Leadership, NIL Initiatives and Franchise Expansion Signal Strong Midyear Momentum

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Georgia-Based Entrepreneurial Duo Takes Ownership of the Decatur Workout Anytime Gym

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