Workout Anytime

Like countless other businesses across the globe, <a href="https://workoutanytimefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-workout-anytime-is-helping-members-stay-fit-and-franchisees-stay-positive-during-the-coronavirus-crisis-2712695" target="_blank" rel="nofollow">Workout Anytime</a> is navigating the uncharted waters that have come along with the coronavirus crisis. From keeping employees and members safe to ensuring that franchisees have the resources and support they need, the fitness brand has spent the past few weeks implementing new initiatives and creating best practices to help franchisees and members alike.With cities and states each setting their own rules for social distancing or shelter-in-place practices, <a href="https://1851franchise.com/workoutanytime">Workout Anytime</a> recognized that it needed to be prepared for its locally owned and operated clubs to temporarily close their doors, ultimately leaving thousands of members without a place to exercise. But because health and fitness are even more important now during this crisis, Workout Anytime introduced a comprehensive solution.&nbsp;First, Workout Anytime sped up the development of its <a href="https://workoutanytime.com/downloads/activating_your_account_031720.pdf?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-workout-anytime-is-helping-members-stay-fit-and-franchisees-stay-positive-during-the-coronavirus-crisis-2712695" target="_blank" rel="nofollow">mobile app</a>. This allows members to access hundreds of workouts and exercises, including dozens of at-home workouts that can be done with no equipment. The brand is also adding more exercises and workouts to its app every day.Second, Workout Anytime introduced a new <a href="https://www.youtube.com/playlist?list=PL8CVg36MOmCOvE7WfmCB1HNGx0VzrIfpv&utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-workout-anytime-is-helping-members-stay-fit-and-franchisees-stay-positive-during-the-coronavirus-crisis-2712695" target="_blank" rel="nofollow">YouTube playlist</a> in which its master trainers record “Workouts of the Day.” Every day, this channel is updated with a new workout for anyone to try.Workout Anytime is also continuing to develop new ways for its members to exercise virtually while more and more Americans are being ordered to shelter in place. That’s why the brand is going to be launching video on demand workouts in April, which will allow members to choose from three different types of workouts at home, including those that just require bodyweight, others with home accessories like water jugs and towels, and still others designed to improve balance and flexibility. Local franchisees are also using their <a href="https://www.facebook.com/WorkoutAnytimeMarietta/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-workout-anytime-is-helping-members-stay-fit-and-franchisees-stay-positive-during-the-coronavirus-crisis-2712695" target="_blank" rel="nofollow">club Facebook pages</a> to do live feeds or workouts, publish vlogs and even arrange Zoom calls so that they can keep in touch with members, demonstrating how the brand’s one-on-one relationships between franchisees and members stands out in the industry.Additionally, Workout Anytime created a <a href="https://workoutanytime.com/covid19-faq/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-workout-anytime-is-helping-members-stay-fit-and-franchisees-stay-positive-during-the-coronavirus-crisis-2712695" target="_blank" rel="nofollow">designated section of its website</a> to address frequently asked questions about the coronavirus.Mark de Gorter, COO of Workout Anytime, said, “When it became clear that the impact of this virus was going to be long-reaching for an indefinite amount of time, we knew that we needed to take the communities formed in our clubs and put them online. Exercise is a way for people to relieve stress and maintain their health, so it’s more important than ever before for our members to feel connected right now. That’s why we decided to speed up the launch of our app and create daily workouts — our goal is always to be a source of support for our members.”That commitment to supporting and communicating with members also applies to Workout Anytime’s franchisees. In addition to ensuring that local owners have access to resources for their members, Workout Anytime’s corporate team has been communicating with franchisees constantly to check in and help them navigate the situation.Jimmy Mak, for example, is Workout Anytime’s area developer for the southwest in addition to being a franchise owner himself. He oversees 20-plus locations owned by seven different franchisees, and he’s taking steps to ensure that they’re all set up for success.“I call my owners daily to see how they’re doing and if they need anything. We also have a conference call every other day so that we can get together as a group and discuss what’s going on. And by the time we hang up the phone, I know that because I feel better, all of my owners feel better, too,” said Mak. “In times like this, it’s more about the support and communication — it’s so important that you don’t leave anybody in the dark. We’re all still a team, and we need to be on the same page.”Ultimately, Workout Anytime’s entire team — including its corporate staff and franchisees — are eager to get back in the clubs. But for now, the brand is banding together to be positive during otherwise uncertain times.Rana Pawan, a franchisee with Workout Anytime in Durant, Oklahoma, said, “What I’m trying to do is stick with my vision. When I entered into the agreement with Workout Anytime as a franchisee, I had a vision to help people. I picked Workout Anytime because it allows me to bring the best possible fitness equipment at a very low price point into a market that needed it from a wellness perspective. That’s how I started this journey — it’s all about helping, saving and changing lives one person at a time. That’s how we’ll get through this. Now more than ever, it’s about all of us banding together and helping each other.”&nbsp;

How Workout Anytime Is Helping Members Stay Fit and Franchisees Stay Positive During the Coronavirus Crisis

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By speeding up the arrival of its new app and posting daily workouts to YouTube, Workout Anytime is proactively ensuring that its sense of community isn’t lost even when clubs are temporarily closed.

This brand page has been paid for by WORKOUT ANYTIME. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

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Workout Anytime Announces National Partnership With the American Cancer Society

Workout Anytime Teams Up with Viral Baseball Star Kyle “KJ” Jackson to Inspire Fitness Journeys Nationwide

Workout Anytime Appoints Savannah Baseball Star Kyle “KJ” Jackson as First-Ever Chief Aura Officer

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ATLANTA —&nbsp;<a href="https://workoutanytimefranchise.com/">Workout Anytime</a>, the premium 24/7 fitness franchise with more than 190 locations nationwide, has appointed the viral Savannah baseball star and influencer Kyle “KJ” Jackson as its first Chief Aura Officer, reinforcing the brand’s commitment to intentionally leading culture, connection, and community across its clubs.KJ, known for his high-energy presence and ability to connect with fans across generations, will serve as a culture-focused ambassador for&nbsp;<a href="https://1851franchise.com/workoutanytime/info">Workout Anytime</a>. The role is designed to extend beyond social media into the member experience, from digital welcomes and club-level storytelling, to new ways for members to share their own stories.“Workout Anytime has always been more than a place just to work out,” said&nbsp;<a href="https://www.linkedin.com/in/lynsay-flynt-5b6b54b3/">Lynsay Flynt</a>, Director of Marketing at Workout Anytime. “Over the past year, especially through The After campaign, we realized we weren’t just talking about fitness results. What truly makes the journey transformative isn’t access or equipment alone, it’s how people feel when they walk through our doors. It’s the energy, the consistency, and the human connection that reminds them they belong.”Flynt said the Chief Aura Officer role is meant to steward and lead the brand’s culture with intention as the franchise system continues to grow.“When we talk about aura, it’s not about hype or volume, it’s about presence,” Flynt said. “From the first time I met KJ, he showed a rare ability to walk into a room and make people feel seen, welcomed, and inspired. His personal journey, overcoming injuries and obstacles that could have derailed his path, instead became a launching pad for his growth and success. Like so many people, KJ faced real hurdles, and it’s that authenticity, that lived experience, that makes his aura such a natural fit for the culture and message that Workout Anytime is championing.”The partnership between Workout Anytime and KJ gained national attention through “The After” campaign in 2025, which proved to be a defining moment for the brand, demonstrating what’s possible when an athlete becomes embedded in a brand’s culture and story, rather than simply representing it. This moment became a natural bridge for KJ to step in as Chief Aura Officer.“Aura isn’t something you claim, it’s something people feel,” said KJ. “For me, it comes from being real, relatable, and grounded. I never want to feel above anyone. I want people to know that if it’s possible for me, it’s possible for them too.”For KJ, partnering with Workout Anytime as Chief Aura Officer is deeply personal, and a passion for him to continue to use his platform and influence for good.“I’ve faced injuries, setbacks, and moments where everything felt uncertain, but I learned that small wins, the right people, and the right environment can change everything,” KJ said. “Workout Anytime creates that environment, a place where people belong, feel supported, and are empowered to become their best selves, one step at a time.”By introducing the Chief Aura Officer role, Workout Anytime is taking an industry-first approach, placing culture, energy and authenticity at the center of leadership, not as a campaign or tagline, but as a lived experience across every club and community it serves.“This partnership with KJ feels like a natural next step for our brand,” said&nbsp;<a href="https://www.linkedin.com/in/jerry-pugh-31296b41/">Jerry Pugh</a>, CEO of Workout Anytime. “He doesn’t just understand our culture, he lives it, and we’re excited to grow together.”For more information or to find a location near you, visit&nbsp;<a href="http://workoutanytime.com">workoutanytime.com</a>.ABOUT WORKOUT ANYTIME:Atlanta-based Workout Anytime is a premium, 24/7 fitness concept with over 190 locations across the U.S. Founded to provide members with state-of-the-art fitness facilities and an exceptional experience at an accessible price point, the brand delivers a strong, profitable business model for franchisees. Built on the foundation of “Think Big, Keep It Simple and Do It with Integrity,” Workout Anytime is preparing for significant expansion across the U.S. by offering business-minded entrepreneurs a compelling opportunity to join a proven, rapidly growing brand. Franchise opportunities are available, and more information can be found on&nbsp;<a href="http://workoutanytimefranchise.com/">http://workoutanytimefranchise.com/</a>.

Workout Anytime Franchise - Chief Aura Officer KJ Jackson - 1851 Franchise

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ATLANTA, GA&nbsp;—&nbsp;<a href="https://workoutanytimefranchise.com/">Workout Anytime</a>, the premium 24/7 fitness franchise with more than 190 locations nationwide, announced a national partnership with the<a href="https://www.cancer.org/"> American Cancer Society</a>, launching a systemwide initiative designed to mobilize members, teams and communities in the fight against cancer.The partnership centers on the Battle Ropes Challenge, a nationwide fundraising effort that brings people together around a shared cause. Participants complete a 30-second battle ropes exercise that works the full body, combining strength and cardio through waves, slams or steady movements. Each challenge includes a donation to the American Cancer Society and a personal tribute recognized in clubs and shared digitally.“<a href="https://1851franchise.com/workoutanytime/info">Workout Anytime</a> was built on the belief that fitness is about more than workouts — it’s about people,” said CEO&nbsp;<a href="http://linkedin.com/in/jerry-pugh-31296b41">Jerry Pugh</a>. “This partnership with the American Cancer Society allows us to turn movement into meaning and bring our entire system together around a cause that touches nearly every family. Together, we’re creating a powerful, visible way for our members and communities to stand up to cancer.”Throughout 2026, Workout Anytime will host the Battle Ropes Challenge at locations nationwide. The effort will include in-gym activities and online outreach, and is open to both members and non-members. Participation and updates will be shared using the hashtag #FightTheBattle.With more than 1.3 million volunteers nationwide, the American Cancer Society leads efforts to improve the lives of people with cancer and their families through advocacy, research and patient support. The organization currently invests more than $500 million in active research grants, provides hundreds of thousands of free rides to treatment and free nights of lodging for patients and caregivers each year, and directs more than 80% of every dollar raised toward programs and research.“We’re proud to partner with Workout Anytime and involve communities across the country,” said&nbsp;<a href="https://www.linkedin.com/in/juancuetohsnega/">Juan Cueto</a>, vice president of the American Cancer Society in Georgia. “This effort brings people together around physical activity while supporting our work to reduce the impact of cancer.”The collaboration also aligns with American Cancer Society guidelines for physical activity and healthy living, encouraging adults to engage in regular movement as part of a healthier lifestyle that can help reduce cancer risk.“Our members don’t just join a gym — they join a movement,” Pugh said. “Through this partnership, we’re proving that when communities move together, they can make a real difference.”ABOUT WORKOUT ANYTIMEAtlanta-based Workout Anytime is a premium, 24/7 fitness concept with over 190 locations across the U.S. Founded to provide members with state-of-the-art fitness facilities and an exceptional experience at an accessible price point, the brand delivers a strong, profitable business model for franchisees. Built on the foundation of “Think Big, Keep It Simple, and Do It with Integrity,” Workout Anytime is preparing for significant expansion across the U.S. and Central America by offering business-minded entrepreneurs a compelling opportunity to join a proven, rapidly growing brand. Franchise opportunities are available, and more information can be found on&nbsp;<a href="http://workoutanytimefranchise.com/">http://workoutanytimefranchise.com/</a>.

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Workout Anytime Accelerates Growth in 2025: New Leadership, NIL Initiatives and Franchise Expansion Signal Strong Midyear Momentum

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How Workout Anytime Is Helping Members Stay Fit and Franchisees Stay Positive During the Coronavirus Crisis

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