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Idaho State Journal: Idaho Ranks High in Economic Study for State Performance and Future Growth

Terri Harof, director of franchising for Workout Anytime, discusses Workout Anytime’s plans for growth in Idaho.

According to the Idaho State Journal, Workout Anytime, a 24-hour, seven-day-a-week fitness concept with 160-plus units across the U.S., has seen such success with its Boise location that plans to open another five or more locations across the state. Harof explains that Workout Anytime targets underserved, developing markets and plans on opening new locations in areas such as Meridian, Nampa and Idaho Falls.

“Idaho is such a great state,” said Terri Harof, director of franchise at Workout Anytime. “That particular location (in Boise) has been really embraced by the community, so that franchisee is looking to open additional locations throughout that market.”

The new Workout Anytime locations could bring up to 50 new jobs to the job market. Harof also touches on how Workout Anytime has experienced some challenges due to the pandemic but that they have not halted the brand’s overall growth.

“We are growing even with the pandemic because everyone knows that this is definitely not here forever, especially knowing there are vaccines that have just been approved. Moreover, I think people now understand more than ever the importance of taking care of yourself, being healthy, exercising and eating well,” she said.

Built on the founders’ motto, “Think big, keep it simple and do it with integrity,” Workout Anytime is preparing for significant expansion in Idaho and expects new locations in the Idaho market within the next year.

To read the full article, visit idahostatejournal.com

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