Workout Anytime

In 2013, Carter Davis was a veteran struggling to make the transition back into civilian life after returning home from active duty. Davis is hardly alone; in fact, recent reports indicate that on average, 22 veterans commits suicide every day. Suffering from depression, identity loss and the aftermath of a divorce, Davis nearly became a statistic himself. Instead, he got a membership at his local gym and experienced firsthand the benefits that fitness can provide. Shortly thereafter, he founded<a href="http://www.liftforthe22.org/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=veteran-owned-workout-anytime-honors-military-veterans-for-memorial-day-2706542" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank"> Lift for the 22, a national 501(c)(3) organization</a> that gives one-year gym memberships to veterans through partnerships with fitness companies. 

<a href="http://www.workoutanytimefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=veteran-owned-workout-anytime-honors-military-veterans-for-memorial-day-2706542" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Workout Anytime, a 160-unit, 24-hour fitness franchise</a>, partnered with Lift for the 22 in November 2015. The brand is co-owned by a veteran, John Quattrocchi, who served in the Air Force from 1966 to 1971, where he achieved the highest rank possible.

During the month of May,<a href="http://workoutanytime.1851franchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=veteran-owned-workout-anytime-honors-military-veterans-for-memorial-day-2706542" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank"> Workout Anytime</a> will sell special-edition Lift for the 22 t-shirts in all of its 160-plus locations throughout the country and will donate 20 percent of the proceeds to the cause. In addition, the brand will feature a 22-pushup challenge on its social media channels, encouraging members and friends of members to participate in the challenge to spread the word about the Lift for the 22 organization. Several franchise owners are hosting special local Lift for the 22 events to honor veterans in their local communities.

&ldquo;We&rsquo;ve been involved with Carter and Lift for the 22 for three years, and it has been unquestionably one of the most purpose-driven initiatives we&rsquo;ve been associated with,&rdquo; said Mark de Gorter, chief operating officer of Workout Anytime. &ldquo;In addition to coordinating both local and national fundraising efforts throughout the year, each of our clubs is committed to donating 22 memberships per year to veterans. This adds up to more than 3,500 memberships, a value of more than $1 million in free memberships for our veteran heroes. Our partnership with Lift for the 22 is one of many ways that our franchisees make an impact in their local communities and we are eager to continue our support of this admirable cause.&rdquo;

The brand plans to open 50 locations in 2018 and will donate another 1,100 memberships to veterans around the country.

&ldquo;Workout Anytime has been a key partner in allowing us to help veterans in need on a national level. We went from having one location in Beaverton, Oregon, to having 160 gyms around the nation almost overnight,&rdquo; said Dennis Wright, co-founder of Lift for the 22. &ldquo;Because of Workout Anytime, Lift for the 22 now has partnerships with more than 300 gyms nationwide, and we hope to have 400 by the end of 2018.&rdquo;

Veterans interested in a free membership to WORKOUT ANYTIME must apply through Lift For The 22 at<a href="http://www.liftforthe22.org/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=veteran-owned-workout-anytime-honors-military-veterans-for-memorial-day-2706542" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank"> http://www.liftforthe22.org</a>.

Veteran-Owned Workout Anytime Honors Military Veterans for Memorial Day

1851 Franchise

160-unit franchise brand announces May fundraiser, will dedicate more than 3,500 free memberships to veterans in 2018

This brand page has been paid for by WORKOUT ANYTIME. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

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Workout Anytime Announces National Partnership With the American Cancer Society

Workout Anytime Teams Up with Viral Baseball Star Kyle “KJ” Jackson to Inspire Fitness Journeys Nationwide

Workout Anytime Appoints Savannah Baseball Star Kyle “KJ” Jackson as First-Ever Chief Aura Officer

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ATLANTA —&nbsp;<a href="https://workoutanytimefranchise.com/">Workout Anytime</a>, the premium 24/7 fitness franchise with more than 190 locations nationwide, has appointed the viral Savannah baseball star and influencer Kyle “KJ” Jackson as its first Chief Aura Officer, reinforcing the brand’s commitment to intentionally leading culture, connection, and community across its clubs.KJ, known for his high-energy presence and ability to connect with fans across generations, will serve as a culture-focused ambassador for&nbsp;<a href="https://1851franchise.com/workoutanytime/info">Workout Anytime</a>. The role is designed to extend beyond social media into the member experience, from digital welcomes and club-level storytelling, to new ways for members to share their own stories.“Workout Anytime has always been more than a place just to work out,” said&nbsp;<a href="https://www.linkedin.com/in/lynsay-flynt-5b6b54b3/">Lynsay Flynt</a>, Director of Marketing at Workout Anytime. “Over the past year, especially through The After campaign, we realized we weren’t just talking about fitness results. What truly makes the journey transformative isn’t access or equipment alone, it’s how people feel when they walk through our doors. It’s the energy, the consistency, and the human connection that reminds them they belong.”Flynt said the Chief Aura Officer role is meant to steward and lead the brand’s culture with intention as the franchise system continues to grow.“When we talk about aura, it’s not about hype or volume, it’s about presence,” Flynt said. “From the first time I met KJ, he showed a rare ability to walk into a room and make people feel seen, welcomed, and inspired. His personal journey, overcoming injuries and obstacles that could have derailed his path, instead became a launching pad for his growth and success. Like so many people, KJ faced real hurdles, and it’s that authenticity, that lived experience, that makes his aura such a natural fit for the culture and message that Workout Anytime is championing.”The partnership between Workout Anytime and KJ gained national attention through “The After” campaign in 2025, which proved to be a defining moment for the brand, demonstrating what’s possible when an athlete becomes embedded in a brand’s culture and story, rather than simply representing it. This moment became a natural bridge for KJ to step in as Chief Aura Officer.“Aura isn’t something you claim, it’s something people feel,” said KJ. “For me, it comes from being real, relatable, and grounded. I never want to feel above anyone. I want people to know that if it’s possible for me, it’s possible for them too.”For KJ, partnering with Workout Anytime as Chief Aura Officer is deeply personal, and a passion for him to continue to use his platform and influence for good.“I’ve faced injuries, setbacks, and moments where everything felt uncertain, but I learned that small wins, the right people, and the right environment can change everything,” KJ said. “Workout Anytime creates that environment, a place where people belong, feel supported, and are empowered to become their best selves, one step at a time.”By introducing the Chief Aura Officer role, Workout Anytime is taking an industry-first approach, placing culture, energy and authenticity at the center of leadership, not as a campaign or tagline, but as a lived experience across every club and community it serves.“This partnership with KJ feels like a natural next step for our brand,” said&nbsp;<a href="https://www.linkedin.com/in/jerry-pugh-31296b41/">Jerry Pugh</a>, CEO of Workout Anytime. “He doesn’t just understand our culture, he lives it, and we’re excited to grow together.”For more information or to find a location near you, visit&nbsp;<a href="http://workoutanytime.com">workoutanytime.com</a>.ABOUT WORKOUT ANYTIME:Atlanta-based Workout Anytime is a premium, 24/7 fitness concept with over 190 locations across the U.S. Founded to provide members with state-of-the-art fitness facilities and an exceptional experience at an accessible price point, the brand delivers a strong, profitable business model for franchisees. Built on the foundation of “Think Big, Keep It Simple and Do It with Integrity,” Workout Anytime is preparing for significant expansion across the U.S. by offering business-minded entrepreneurs a compelling opportunity to join a proven, rapidly growing brand. Franchise opportunities are available, and more information can be found on&nbsp;<a href="http://workoutanytimefranchise.com/">http://workoutanytimefranchise.com/</a>.

Workout Anytime Franchise - Chief Aura Officer KJ Jackson - 1851 Franchise

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ATLANTA, GA&nbsp;—&nbsp;<a href="https://workoutanytimefranchise.com/">Workout Anytime</a>, the premium 24/7 fitness franchise with more than 190 locations nationwide, announced a national partnership with the<a href="https://www.cancer.org/"> American Cancer Society</a>, launching a systemwide initiative designed to mobilize members, teams and communities in the fight against cancer.The partnership centers on the Battle Ropes Challenge, a nationwide fundraising effort that brings people together around a shared cause. Participants complete a 30-second battle ropes exercise that works the full body, combining strength and cardio through waves, slams or steady movements. Each challenge includes a donation to the American Cancer Society and a personal tribute recognized in clubs and shared digitally.“<a href="https://1851franchise.com/workoutanytime/info">Workout Anytime</a> was built on the belief that fitness is about more than workouts — it’s about people,” said CEO&nbsp;<a href="http://linkedin.com/in/jerry-pugh-31296b41">Jerry Pugh</a>. “This partnership with the American Cancer Society allows us to turn movement into meaning and bring our entire system together around a cause that touches nearly every family. Together, we’re creating a powerful, visible way for our members and communities to stand up to cancer.”Throughout 2026, Workout Anytime will host the Battle Ropes Challenge at locations nationwide. The effort will include in-gym activities and online outreach, and is open to both members and non-members. Participation and updates will be shared using the hashtag #FightTheBattle.With more than 1.3 million volunteers nationwide, the American Cancer Society leads efforts to improve the lives of people with cancer and their families through advocacy, research and patient support. The organization currently invests more than $500 million in active research grants, provides hundreds of thousands of free rides to treatment and free nights of lodging for patients and caregivers each year, and directs more than 80% of every dollar raised toward programs and research.“We’re proud to partner with Workout Anytime and involve communities across the country,” said&nbsp;<a href="https://www.linkedin.com/in/juancuetohsnega/">Juan Cueto</a>, vice president of the American Cancer Society in Georgia. “This effort brings people together around physical activity while supporting our work to reduce the impact of cancer.”The collaboration also aligns with American Cancer Society guidelines for physical activity and healthy living, encouraging adults to engage in regular movement as part of a healthier lifestyle that can help reduce cancer risk.“Our members don’t just join a gym — they join a movement,” Pugh said. “Through this partnership, we’re proving that when communities move together, they can make a real difference.”ABOUT WORKOUT ANYTIMEAtlanta-based Workout Anytime is a premium, 24/7 fitness concept with over 190 locations across the U.S. Founded to provide members with state-of-the-art fitness facilities and an exceptional experience at an accessible price point, the brand delivers a strong, profitable business model for franchisees. Built on the foundation of “Think Big, Keep It Simple, and Do It with Integrity,” Workout Anytime is preparing for significant expansion across the U.S. and Central America by offering business-minded entrepreneurs a compelling opportunity to join a proven, rapidly growing brand. Franchise opportunities are available, and more information can be found on&nbsp;<a href="http://workoutanytimefranchise.com/">http://workoutanytimefranchise.com/</a>.

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Workout Anytime Accelerates Growth in 2025: New Leadership, NIL Initiatives and Franchise Expansion Signal Strong Midyear Momentum

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Veteran-Owned Workout Anytime Honors Military Veterans for Memorial Day

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