Workout Anytime

Fast-growing fitness franchise <a href="https://workoutanytimefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=workout-anytime-strengthens-its-system-by-celebrating-eight-new-openings-and-three-new-markets-for-over-170-units-2710348" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Workout Anytime</a> hit the ground running at the start of 2019 and hasn&rsquo;t slowed since. Within its standout first quarter, Workout Anytime celebrated eight new openings including three in new markets for a franchise system 170-plus units strong.

In Q1, Workout Anytime grew its system with the opening of the following locations: Lake Worth, Texas operated by franchisees Jim &amp; Faith Beatty; Anniston, Alabama operated by franchisee Dr. Sanjeev Saxeena; Ooltewah, Tennessee operated by franchisees Scott and Tara Shepherd; Elizabethton, Tennessee operated by franchisees Jim and Charity Smith; and Brunswick, Georgia, operated by the CAPE group. Additionally, the burgeoning brand entered the Arkansas, Oklahoma and Idaho markets, with new locations launching in Paragould, Arkansas via franchisees Howie Freeman and Kevin Long; in Durant, Oklahoma via franchisee Rana Pawan; and in North Boise, Idaho via franchisees Chris and Bobbi Gately.

Workout Anytime has seen impressive franchise sales growth and increasing club membership numbers thanks to its all-access offering within a $31 billion fitness industry.&nbsp;

&ldquo;Fitness continues to grow at a faster rate than almost any other segment in the franchise industry,&rdquo; said Mark de Gorter, Workout Anytime&rsquo;s Chief Operating Officer. &ldquo;In 2018, we saw a significant system-wide increase in membership growth, and with the strong momentum created in 2018, we expect that number to be even higher in 2019 as we move past the 200-club threshold.&rdquo;

2018 was indeed a stellar year for the brand: Workout Anytime entered one of the largest and most competitive markets in the U.S., Texas, and closed out the year having opened 14 new units in the Lone Star State.&nbsp;

Randy Trotter, VP of Development for Workout Anytime, said that he attributes the brand&rsquo;s momentous franchise development to the high-value, low-price nature of its model.

&ldquo;If you look at the fastest-growing concepts in the fitness space, they are the high-value, low-price concepts and the boutique concepts,&rdquo; Trotter said. &ldquo;We&rsquo;ve married these to serve clients in the best way possible. As a 24-hour fitness club with all of the elements of a boutique concept within our gym, our unique setting is the best of both worlds.&rdquo;

Eager to partner with multi-unit franchisees who understand the brand and are passionate about continued growth, Workout Anytime has its eye on expanding franchise development opportunities to qualified candidates in target markets including Florida, southern Georgia, Louisiana, Arkansas, Missouri, Kansas and Colorado.&nbsp;

&ldquo;We have all of the pieces in place for continued franchise growth, and we&rsquo;re excited to keep building on the momentum we&rsquo;ve created,&rdquo; de Gorter said. &ldquo;Our clubs offer the basic fundamentals in fitness&mdash;progressive resistance training, cardio training and free weights, as well as adding important, on-trend concepts like small group training and high-intensity interval training. Our franchise sales have kept pace with prior years, and our approach to looking for strong, locally-based franchise partners that are hometown heroes in their community further underscores the strength of our concept.&rdquo;

&ldquo;Fitness is now a recognized, natural component to peoples lives,&rdquo; Trotter said. &ldquo;We&rsquo;re committed to making fitness accessible to all as we continue to grow nationwide, and our success in Q1 has us optimally positioned for strong franchise development going forward.&rdquo;

<div>&nbsp;</div>

Workout Anytime Strengthens Its System by Celebrating Eight New Openings and Three New Markets for Over 170 Units

1851 Franchise

The 24-hour, seven-day-a-week fitness concept entered Arkansas, Oklahoma and Idaho in Q1 while enjoying consistent franchise development.

This brand page has been paid for by WORKOUT ANYTIME. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

workout-anytime-strengthens-its-system-by-celebrating-eight-new-openings-and-three-new-markets-for-over-170-units

FRANCHISE INFORMATION

Own a Workout Anytime

Why Workout Anytime

Growth Vision

Franchisee Highlight

Learn

Download Brochure

Visit Website

WORKOUT ANYTIME

Facebook

Instagram

LinkedIn

SOCIAL MEDIA

Workout Anytime Announces National Partnership With the American Cancer Society

Workout Anytime Teams Up with Viral Baseball Star Kyle “KJ” Jackson to Inspire Fitness Journeys Nationwide

Workout Anytime Appoints Savannah Baseball Star Kyle “KJ” Jackson as First-Ever Chief Aura Officer

WORKOUT ANYTIME MOST READ STORIES

1851 LOGIN

GROWTH CLUB LOGIN

ABOUT WORKOUT ANYTIME

CONTACT WORKOUT ANYTIME

facebook

instagram

twitter

linkedin

First Name

Last Name

Email

Phone

State Of Interest

City

State / Province

How did you hear about us?

Timeframe to Open

Best Time to Call

ATLANTA —&nbsp;<a href="https://workoutanytimefranchise.com/">Workout Anytime</a>, the premium 24/7 fitness franchise with more than 190 locations nationwide, has appointed the viral Savannah baseball star and influencer Kyle “KJ” Jackson as its first Chief Aura Officer, reinforcing the brand’s commitment to intentionally leading culture, connection, and community across its clubs.KJ, known for his high-energy presence and ability to connect with fans across generations, will serve as a culture-focused ambassador for&nbsp;<a href="https://1851franchise.com/workoutanytime/info">Workout Anytime</a>. The role is designed to extend beyond social media into the member experience, from digital welcomes and club-level storytelling, to new ways for members to share their own stories.“Workout Anytime has always been more than a place just to work out,” said&nbsp;<a href="https://www.linkedin.com/in/lynsay-flynt-5b6b54b3/">Lynsay Flynt</a>, Director of Marketing at Workout Anytime. “Over the past year, especially through The After campaign, we realized we weren’t just talking about fitness results. What truly makes the journey transformative isn’t access or equipment alone, it’s how people feel when they walk through our doors. It’s the energy, the consistency, and the human connection that reminds them they belong.”Flynt said the Chief Aura Officer role is meant to steward and lead the brand’s culture with intention as the franchise system continues to grow.“When we talk about aura, it’s not about hype or volume, it’s about presence,” Flynt said. “From the first time I met KJ, he showed a rare ability to walk into a room and make people feel seen, welcomed, and inspired. His personal journey, overcoming injuries and obstacles that could have derailed his path, instead became a launching pad for his growth and success. Like so many people, KJ faced real hurdles, and it’s that authenticity, that lived experience, that makes his aura such a natural fit for the culture and message that Workout Anytime is championing.”The partnership between Workout Anytime and KJ gained national attention through “The After” campaign in 2025, which proved to be a defining moment for the brand, demonstrating what’s possible when an athlete becomes embedded in a brand’s culture and story, rather than simply representing it. This moment became a natural bridge for KJ to step in as Chief Aura Officer.“Aura isn’t something you claim, it’s something people feel,” said KJ. “For me, it comes from being real, relatable, and grounded. I never want to feel above anyone. I want people to know that if it’s possible for me, it’s possible for them too.”For KJ, partnering with Workout Anytime as Chief Aura Officer is deeply personal, and a passion for him to continue to use his platform and influence for good.“I’ve faced injuries, setbacks, and moments where everything felt uncertain, but I learned that small wins, the right people, and the right environment can change everything,” KJ said. “Workout Anytime creates that environment, a place where people belong, feel supported, and are empowered to become their best selves, one step at a time.”By introducing the Chief Aura Officer role, Workout Anytime is taking an industry-first approach, placing culture, energy and authenticity at the center of leadership, not as a campaign or tagline, but as a lived experience across every club and community it serves.“This partnership with KJ feels like a natural next step for our brand,” said&nbsp;<a href="https://www.linkedin.com/in/jerry-pugh-31296b41/">Jerry Pugh</a>, CEO of Workout Anytime. “He doesn’t just understand our culture, he lives it, and we’re excited to grow together.”For more information or to find a location near you, visit&nbsp;<a href="http://workoutanytime.com">workoutanytime.com</a>.ABOUT WORKOUT ANYTIME:Atlanta-based Workout Anytime is a premium, 24/7 fitness concept with over 190 locations across the U.S. Founded to provide members with state-of-the-art fitness facilities and an exceptional experience at an accessible price point, the brand delivers a strong, profitable business model for franchisees. Built on the foundation of “Think Big, Keep It Simple and Do It with Integrity,” Workout Anytime is preparing for significant expansion across the U.S. by offering business-minded entrepreneurs a compelling opportunity to join a proven, rapidly growing brand. Franchise opportunities are available, and more information can be found on&nbsp;<a href="http://workoutanytimefranchise.com/">http://workoutanytimefranchise.com/</a>.

Workout Anytime Franchise - Chief Aura Officer KJ Jackson - 1851 Franchise

workout-anytime-chief-aura-officer-kyle-kj-jackson

ATLANTA, GA&nbsp;—&nbsp;<a href="https://workoutanytimefranchise.com/">Workout Anytime</a>, the premium 24/7 fitness franchise with more than 190 locations nationwide, announced a national partnership with the<a href="https://www.cancer.org/"> American Cancer Society</a>, launching a systemwide initiative designed to mobilize members, teams and communities in the fight against cancer.The partnership centers on the Battle Ropes Challenge, a nationwide fundraising effort that brings people together around a shared cause. Participants complete a 30-second battle ropes exercise that works the full body, combining strength and cardio through waves, slams or steady movements. Each challenge includes a donation to the American Cancer Society and a personal tribute recognized in clubs and shared digitally.“<a href="https://1851franchise.com/workoutanytime/info">Workout Anytime</a> was built on the belief that fitness is about more than workouts — it’s about people,” said CEO&nbsp;<a href="http://linkedin.com/in/jerry-pugh-31296b41">Jerry Pugh</a>. “This partnership with the American Cancer Society allows us to turn movement into meaning and bring our entire system together around a cause that touches nearly every family. Together, we’re creating a powerful, visible way for our members and communities to stand up to cancer.”Throughout 2026, Workout Anytime will host the Battle Ropes Challenge at locations nationwide. The effort will include in-gym activities and online outreach, and is open to both members and non-members. Participation and updates will be shared using the hashtag #FightTheBattle.With more than 1.3 million volunteers nationwide, the American Cancer Society leads efforts to improve the lives of people with cancer and their families through advocacy, research and patient support. The organization currently invests more than $500 million in active research grants, provides hundreds of thousands of free rides to treatment and free nights of lodging for patients and caregivers each year, and directs more than 80% of every dollar raised toward programs and research.“We’re proud to partner with Workout Anytime and involve communities across the country,” said&nbsp;<a href="https://www.linkedin.com/in/juancuetohsnega/">Juan Cueto</a>, vice president of the American Cancer Society in Georgia. “This effort brings people together around physical activity while supporting our work to reduce the impact of cancer.”The collaboration also aligns with American Cancer Society guidelines for physical activity and healthy living, encouraging adults to engage in regular movement as part of a healthier lifestyle that can help reduce cancer risk.“Our members don’t just join a gym — they join a movement,” Pugh said. “Through this partnership, we’re proving that when communities move together, they can make a real difference.”ABOUT WORKOUT ANYTIMEAtlanta-based Workout Anytime is a premium, 24/7 fitness concept with over 190 locations across the U.S. Founded to provide members with state-of-the-art fitness facilities and an exceptional experience at an accessible price point, the brand delivers a strong, profitable business model for franchisees. Built on the foundation of “Think Big, Keep It Simple, and Do It with Integrity,” Workout Anytime is preparing for significant expansion across the U.S. and Central America by offering business-minded entrepreneurs a compelling opportunity to join a proven, rapidly growing brand. Franchise opportunities are available, and more information can be found on&nbsp;<a href="http://workoutanytimefranchise.com/">http://workoutanytimefranchise.com/</a>.

workout-anytime-announces-national-partnership-with-the-american-cancer-society

workout-anytime-teams-up-with-viral-baseball-star-kyle-kj-jackson-to-inspire-fitness-journeys-nationwide

Workout Anytime Accelerates Growth in 2025: New Leadership, NIL Initiatives and Franchise Expansion Signal Strong Midyear Momentum

workout-anytime-accelerates-growth-in-2025-new-leadership-nil-initiatives-and-franchise-expansion-signal-strong-midyear-momentum

Workout Anytime Strengthens Its System by Celebrating Eight New Openings and Three New Markets for Over 170 Units

MORE STORIES LIKE THIS