1851

This morning, Facebook unveiled updates to its Slideshow product, which launched nearly a year ago, to now create the ads from the Facebook mobile app. The unit already lets advertisers create multimedia images from still shots. But with today's updates, brands will be able to include text and music. Facebook is initially offering a range of themed audio tracks, but the company said it will soon allow brands to upload their own. The latest version will also allow for including as many as 10 photos&#8212;a step up from the three to seven that were allowed in the beginning. Footage can be taken from brand photos, still images from video or from Facebook stock images. Brands who use Slideshow say they&#8217;re seeing results. In a Facebook blog post announcing today&#8217;s updates, stock company Stance reported seeing cost per acquisition decrease by 48 percent, click through rates increased 2.42 times, and return on ad spend allow increase by 1.48 times. <a href="http://www.adweek.com/news/technology/facebook-sprucing-its-slideshow-ads-text-and-music-173092?utm_source=1851franchise.com&utm_medium=article&utm_campaign=adweek-facebook-is-jazzing-up-its-slideshow-ads-with-text-and-music-5584" target="_blank" rel="nofollow" target="_blank">Click here to read the original article. </a>

1851 Franchise

Facebook is updating its Slideshow ads to help marketers make multimedia ads straight from their mobile phones. 


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Adweek: Facebook is Jazzing up its Slideshow Ads with Text and Music

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Layne's Chicken Fingers

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 Layne’s Chicken Fingers Crosses Mid-Year Mark With 11 New Restaurants Opened, Including the First Time the Brand has Seen Two Openings on the Same Day on July 14

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HomeTeam Inspection Service

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HomeTeam Inspection Service Franchise Owners Diversify Income With Multi-Service Model

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Right at Home

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Right at Home Franchise Owner Jennifer Selden To Share Franchise Journey, Sparked by Personal Care Experiences

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Paris Baguette Canada

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What Paris Baguette Franchisees Have To Say About Their Experiences

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Gregory Brewer To Share 20-Year Franchise Journey With Right at Home in Upcoming Webinar

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Adweek: Facebook is Jazzing up its Slideshow Ads with Text and Music

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