1851

Most brands have come to embrace that marketing is a key component&nbsp;to the success of their business. but that&#39;s presents a problem in the fast casual space as companies try to set themselves apart from competitors, who are also employing popular marketing tactics. 
 
While the term &#39;content marketing&#39; has been buzzing for years, <a href="http://nolimitagency.1851franchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=fast-casual-nick-powills-shares-how-to-set-your-marketing-apart-in-2017-10891" target="_blank" rel="nofollow" target="_blank">No Limit Agency*&#39;s</a> founder and chief brand strategist told Fast Casual that it&#39;s not going anywhere. 
 
&quot;Brands have piled content onto their websites and blogs only to have no one read it,&quot; said Powills.&nbsp;&quot;Brands like Dairy Queen are creating content positionings all over the web, some by influencers, some on Social, some on media sites and then, some on their site, too,&quot; he said to Fast Casual. &quot;Great marketers have been saying for years that a little of everything is the true silver bullet in marketing, yet, many brands fail to listen, rather choosing to put all of their eggs into one bucket. 
 
His plan is to take content further and offer targeted platforms to reach the right kind of audience with earned placements.&nbsp; 
 
And in an increasingly&nbsp;digital world, social media is a more important tool in marketing than ever because it offers a direct connection between brand and consumer. 
 
He suggests upping the engagement on your companies social media channels and using posts to encourage real human interactions. 
 
&quot;Social media will turn back into a marketer&rsquo;s dream versus a tedious task. If it doesn&rsquo;t, brands will be left asking what is the ROI of having all of this content do nothing for you.&quot;

Click <a href="https://www.fastcasual.com/blogs/standing-out-in-2017-how-to-implement-4-fresh-marketing-tips/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=fast-casual-nick-powills-shares-how-to-set-your-marketing-apart-in-2017-10891" target="_blank" rel="nofollow" target="_blank">here</a> to read the full piece. 
&nbsp;

Fast Casual: Nick Powills Shares How to Set Your Marketing Apart in 2017

1851 Franchise

How fast casual brands can compete with innovative marketing.

fast-casual-nick-powills-shares-how-to-set-your-marketing-apart-in-2017

Comfort Keepers

Comfort Keepers - Midyear Press Release 2025 - 1851 Franchise

Comfort Keepers® Hits Mid-Year Stride With Strong Franchise Growth and Rising Demand for In-Home Care

comfort-keepers-franchise-midyear-momentum-2025

petbar

petbar - Garrett Dewan - Why I'm Investing - 1851 Franchise

Why Garrett Dewan Is Choosing To Reinvest in petbar

petbar-franchise-austin-garrett-dewan-multi-unit

Paris Baguette

NJBIZ: Paris Baguette Ramps Up Expansion With New Franchises, Facility and 2030 Growth Target

njbiz-paris-baguette-ramps-up-expansion-with-new-franchises-facility-and-2030-growth-target

Busy Bee Jumpers

Top 10 Reasons To Buy a Busy Bee Jumpers Franchise in 2025

top-10-reasons-to-buy-a-busy-bee-jumpers-franchise-in-2025

Home Halo

home-halo-former-athletes-frachisees-image

Why Former College Athletes Can Make Winning Home Halo Franchise Owners

former-college-athletes-home-halo-franchise

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Wendy's CEO Kirk Tanner Steps Down - Breaking News - 1851 Franchise

Wendy’s CEO Kirk Tanner Steps Down Amid Challenges, Leaving Franchisees Facing Uncertainty

wendys-ceo-transition-kirk-tanner-franchisee-uncertainty

"Come in, We're OPEN" sign against abstract background

Small Business Optimism Dips, Raising Concerns for Franchise Owners

small-business-optimism-dips-raising-concerns-for-franchise-owners

Photo of Roof Scientist truck and trailer

Roof Scientist Expands Into Northern Indianapolis as Entrepreneur Dale Speckman Launches New Business in Fishers

roof-scientist-expands-into-northern-indianapolis

Image of Donald Trump pointing with red stripes in the background

August 1 Tariff Deadline Is Said to Have ‘No Extensions’: What This Could Mean for Franchises

august-1-tariff-deadline-franchise-impact

What June’s Jobs Report Means for the Franchise Industry

what-junes-jobs-report-means-for-the-franchise-industry

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores

hooters-franchise-model-company-owned-closures

Technomic Releases Annual Ranking of the Top 15 Fast-Food Chains in the U.S.

technomic-releases-annual-ranking-of-the-top-15-fast-food-chains-in-the-us

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

Kansas Couple Revitalizes Local Childcare With Children’s Lighthouse

From Corporate Careers to Community Roots: Kansas Couple Revitalizes Local Childcare With Children’s Lighthouse

kansas-couple-opens-childrens-lighthouse-gardner-olathe

From Prescriptions to Pastries: Kari Khandelwal Creates a Comforting Community Bakery 

From Prescriptions to Pastries: Kari Khandelwal Creates a Comforting Community Bakery in Overland Park, Kansas

paris-baguette-franchise-overland-park-khandelwal

Blending Tech, Hospitality and Health Care: How Three Women From Different Worlds Came Together to Build a Paris Baguette Franchise

paris-baguette-franchise-flower-mound-texas

Fast Casual: Nick Powills Shares How to Set Your Marketing Apart in 2017

MORE STORIES LIKE THIS