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As <a href="http://www.dairyqueen.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=idaho-state-journal-dairy-queen-plans-for-development-push-throughout-idaho-12289" target="_blank" rel="nofollow" target="_blank">Dairy Queen</a> plans further expansion in&nbsp;Idaho, one target market is Pocatello. While there has been <a href="https://dairyqueen.1851franchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=idaho-state-journal-dairy-queen-plans-for-development-push-throughout-idaho-12289" target="_blank" rel="nofollow" target="_blank">Dairy Queen</a> locations in Pocatello in the past, the company is looking to go back into the community due to the recent economic growth.

&ldquo;It&rsquo;s just a matter of finding the right franchisee, the right realtor and the right location,&rdquo; &nbsp;Mike Mettler, VP of Franchise Sales &amp; Development,&nbsp;told&nbsp;Idaho&nbsp;State Journal.&nbsp;

The new location will follow the DQ Grill and Chill concept as being a quick-serve restaurant, opposed to just a treat shop. The new Grill and Chill locations have proven to be profitable in the past, out of the 82&nbsp;Dairy Queen locations opened last year 81 of them were the Grill and Chill concept. The company hopes to bring back the beloved Dairy Queen to Pocatella by mid 2018.&nbsp;

&quot;It&rsquo;s not just the history of the brand, it&rsquo;s the connection the brand has with the customer,&rdquo; Mettler told the reporter. &ldquo;When I travel across the country, I hear stories from people about how important Dairy Queen was in their childhoods.&rdquo; &nbsp;

You can view the entire article <a href="http://idahostatejournal.com/news/local/dairy-queen-planning-to-open-new-pocatello-location/article_d8b27536-be8c-5fa1-b0a7-a24ea4abd575.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=idaho-state-journal-dairy-queen-plans-for-development-push-throughout-idaho-12289" target="_blank" rel="nofollow" target="_blank">here</a>. 
&nbsp;

Idaho State Journal: Dairy Queen Plans for Development Push Throughout Idaho

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VP of Franchise Sales & Development Mike Mettler elaborates on the market and why it is a great fit for the concept

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