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Yahoo! Finance: Fondue restaurant Melting Pot is booming for 2 primary reasons, CEO says

Melting Pot CEO Bob Johnston joined Yahoo! Finance Live to discuss the state of the restaurant industry, inflation concerns, adaptable business models during the pandemic and the labor shortage.

By Emily Gay1851 Franchise Contributor
SPONSOREDUpdated 1:13PM 04/19/22

In a recent interview with Yahoo! FinanceMelting Pot CEO Bob Johnson discussed how the brand’s restaurants are seeing sales even higher than pre-pandemic with their special concept of creating memories, and having franchised locations where business owners’ success relies on exceeding expectations. The nature of the meal is one for sharing and bringing people together. In addition, with a team of over 50 people at the Melting Pot headquarters in Tampa, Florida that support all franchised locations and one business unit focusing on purchasing and distribution, Melting Pot does very intelligent buying on behalf of the franchisees to try to stabilize or drive down costs where possible.

Even during the pandemic, a very challenging time for businesses, specifically restaurants, Melting Pot ended up over 22% higher in 2021 than in 2019 — including 2,372 days of zero sales due to COVID related closures. Johnston hopes to continue this success by focusing on employees and making them feel secure and happy in their environment. 

“Nearly all of our team members are on their way to something else. Our job is to create a learning environment, a comfortable environment, a rewarding environment, a fun environment for them while they're with us,” said Johnston. 

Watch the full video here.

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