BIGGBY COFFEE

<a href="https://1851franchise.com/biggbycoffee/latest_stories">BIGGBY® COFFEE</a>, the Michigan-based specialty coffee shop franchise with over 280 units nationwide, has become a <a href="https://1851franchise.com/biggbycoffee/the-biggbyr-coffee-brand-named-one-of-americas-favorite-restaurant-chains-for-2022-by-newsweek-2717335#brand-latest-stories">beloved</a> institution for customers and franchisees alike since its founding just three decades ago. Over the past year, the <a href="https://www.biggbyfranchising.com/request-franchise-information/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-biggby-coffee-prioritized-love-to-become-one-of-franchisings-biggest-opportunities-2717749" target="_blank" rel="nofollow">BIGGBY® COFFEE</a> brand has reached new heights as the COVID-19 pandemic brings new interest to the world of franchising and more savvy entrepreneurs recognize the brand’s unique approach and well-positioned business model in the specialty coffee segment.&nbsp;And just what is that unique approach, exactly? Co-founders and co-CEOs <a href="https://www.linkedin.com/in/biggbybob?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-biggby-coffee-prioritized-love-to-become-one-of-franchisings-biggest-opportunities-2717749" target="_blank" rel="nofollow">Bob Fish</a> and <a href="https://www.linkedin.com/in/mike-biggby?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-biggby-coffee-prioritized-love-to-become-one-of-franchisings-biggest-opportunities-2717749" target="_blank" rel="nofollow">Mike McFall</a> describe it as the franchise’s “commitment to genuine care” — a philosophy that guides every facet of the brand's customer- and franchisee-facing operations. The BIGGBY® COFFEE leadership team prides itself on its dedication to providing franchisees and employees a unique opportunity to build lives that they love.&nbsp;1851 Franchise spoke with Fish and McFall to learn more about how this love-centric approach to franchising has helped the BIGGBY® COFFEE brand continue to exceed expectations in 2021 and how it will position franchise owners for even greater success in 2022.<h4>Big News From Last Year</h4>Today, BIGGBY® COFFEE includes 281 open locations, as well as 152 in development, Fish says. Seventy-three of those deals were signed in 2021 alone. Despite another year of economic uncertainty due to the COVID-19 pandemic, Fish says the brand used its ability to connect with franchisees and customers alike to continue to expand its footprint and spread its love to more communities than ever over the past year.&nbsp;“Franchising works very well in moments of difficulty,” said Fish. “Having an ecosystem of people that are like-minded, all moving in the same direction, problem-solving, working on culture and performance, serving the customer, investing in the community — it is very powerful. Now, with the pandemic and the Great Recession, the power of franchising has never been more important, and our franchise development numbers are reflecting that.”In addition to franchise growth, McFall says business is booming — the brand’s store sales grew 28.7% year-over-year in 2021. This includes a 20% increase in same-store sales, as well as an 8% increase in new store sales. McFall points to the continued collaboration between the franchisor team and the franchisees as a primary reason the brand has continued to see growing sales despite the challenges of the past year.“We rely on and depend on the diverse perspectives of our franchise community,” said McFall. “For example, a few years ago, we had a franchise owner who hatched an idea to build <a href="https://1851franchise.com/biggbycoffee/speedy-new-drive-thru-location-of-biggbyr-coffee-coming-to-grand-traverse-michigan-2715856#featured">modular, drive-thru-only stores</a>. He had become a franchisee in order to get our attention to show us this idea. This year, we began deploying these store models very aggressively. We now have 21 that are operating and 33 that are being built. That is not only one of the big moments from last year, but also an unbelievable example of how entrepreneurship thrives in the franchise model.”<h4>Why the Coffee Segment Is Poised for Growth</h4>When BIGGBY® COFFEE started in 1995, Fish says about 70% of the U.S. population drank coffee and only about 5% drank specialty coffee. Now, 70% of the population still drinks coffee, Fish says, but the number of people drinking specialty coffee has grown to nearly 25%.&nbsp;“Regardless of what market penetration we see, the specialty coffee industry just isn’t going anywhere,” said Fish. “For as much as it has grown, it is certainly not done. We open up coffee shops in small, don’t-blink-and-you’ll-miss-them, one-stoplight kind of towns. Some only have 2,000 people in total. But the reception we get in those small towns is unbelievable. We are heroes — they are so happy that specialty coffee finally came to them. That is why there is so much room to expand.”Additionally, Fish says specialty coffee and franchising go hand-in-hand. “We are really in two industries — franchising and specialty coffee — and those two fit together well,” he said. “In comparison to other retail concepts, for example, a coffee shop really thrives if it is owned locally. Franchising allows you to have that <a href="https://1851franchise.com/biggbycoffee/chef-and-former-trucker-brings-community-love-to-crown-point-through-premium-coffee-2715967#brand-latest-stories">local ownership</a>, while also benefiting from the proven systems and procedures in place.”And McFall says the growing consumer demand for specialty coffee is only going to continue its upward trajectory as the younger generation gets older and the COVID-19 pandemic changes the way people live.&nbsp;“Millennials have never existed without specialty coffee — they’ve been raised on it, and it is a way of life,” McFall said. “Now, as we move forward into a post-COVID world with work-from-home, people both young and old want to pop out and be a part of the world for a half-hour every day. Where else are you going to go other than the local coffee shop? That is a trend that is coming at us very aggressively right now — the massive change in the workplace structure is set to really fuel this concept.”<h4>Why Franchisees are Getting On Board with BIGGBY® COFFEE</h4>As the specialty coffee segment grows, McFall says BIGGBY® COFFEE stands out as a top choice for prospective franchisees for several reasons. But more than anything, McFall says, it’s the brand’s <a href="https://1851franchise.com/biggbycoffee/the-secret-to-biggbyr-coffees-impressive-franchise-growth-love-2714302#featured">culture and purpose</a> that drives people to BIGGBY® COFFEE.“It is a very powerful part of our ecosystem — our purpose is to support franchisees in building a life that they love,” said McFall. “That is the franchise business model in a nutshell. We are here to build a beautiful business that will in turn allow franchisees to build a life that they love. When people understand how powerful that is in our world, they are really drawn to that.”When it comes to the logistics of the BIGGBY® COFFEE business model, Fish says they have everything in place: a strong concept, great coffee, innovative beverages, profitability. While those are all important, Fish agrees with McFall that it is the “soft side” that truly compels franchisees to invest. Now, looking to a post-COVID world, Fish says they are confident this compassionate business approach will serve them well.“We’ve been on this pathway for a long time, and it feels like the COVID-19 pandemic emphasized why it is so important for people to build a life they love,” said Fish.<h4>The Investment</h4>The initial investment to franchise with BIGGBY® COFFEE ranges from $202,450 to $418,700, including a $20,000 initial franchise fee. In 2020, store-level sales ranged from $184,490 to $1,608,964. The median store sales was $636,016, and 15 BIGGBY® COFFEE locations recorded sales of more than $1,000,000.&nbsp;While measuring the operation through metrics and data analysis is one thing, Fish says the entire BIGGBY® COFFEE franchise operation has been fine-tuned to incorporate love and care at every level —&nbsp;something most brands don’t do. As part of the BIGGBY® COFFEE investment, franchisees are given everything they need not only to become successful business owners but also to have the freedom and flexibility to achieve their ideal lifestyle.“One of the personal goals for both Michael and I is to have the word love be as ubiquitous as the word profit in the business world,” said Fish. “We are really trying to take a balanced approach to a business model that can both generate wealth and also enrich franchisees’ lives.”<h4>Why The Leadership Team is More Excited Than Ever</h4>Looking ahead, Fish says the brand’s primary goal moving forward is to ensure everyone in the “BIGGBY Nation” — baristas, team members, customers — would rate the brand a 9-out-of-10 in its efforts to support them in building a life they love.&nbsp;“We believe that goal is the most important,” said Fish. “We are focused on that social metric, and it really influences our decision-making, which is resulting in a lot of exciting efforts to cultivate a more loving environment.”For one, McFall points to the brand’s ongoing <a href="https://www.onebiggislandinspace.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-biggby-coffee-prioritized-love-to-become-one-of-franchisings-biggest-opportunities-2717749" target="_blank" rel="nofollow">One Bigg Island in Space</a> initiative to source coffee directly from sustainable farmers around the world. The BIGGBY® COFFEE franchise plans to serve 50% farmer-direct coffee by 2023 and 100% farmer-direct coffee in the following years.Overall, McFall and Fish agree that everything about the future of the BIGGBY® COFFEE brand is exciting.&nbsp;“Whether it be our farm-direct initiative, our continued <a href="https://1851franchise.com/biggbycoffee/how-the-biggbyr-coffee-franchise-leverages-rd-and-franchisee-input-to-create-seasonal-offerings-2717018#featured">product development</a> or our franchise growth — there is so much in every department that is exciting to me,” said McFall. “We want to demonstrate to the world that you can be a supportive, nurturing environment for people and also grow an extraordinarily large, successful business. If we can help people build a life they love while also operating as a billion-dollar company and national brand, people will pay attention. Then hopefully other major brands will follow our lead, and we’ll be able to change both the franchising industry and the world at large.”For more information, visit: <a href="https://www.biggbyfranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-biggby-coffee-prioritized-love-to-become-one-of-franchisings-biggest-opportunities-2717749" target="_blank" rel="nofollow">https://www.biggbyfranchising.com/.</a>

How BIGGBY® COFFEE Prioritized Love to Become One of Franchising’s Biggest Opportunities

1851 Franchise

The specialty coffee franchise co-founders and co-CEOs Bob Fish and Mike McFall spoke with 1851 Franchise to tell us about the past year, the state of the industry and more.

This brand page has been paid for by BIGGBY COFFEE. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

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Fresh Starts and Sweethearts: BIGGBY® COFFEE Brings Back Winter Favorites and Adds a TWIX® Twist for Valentine’s Season

The Sweetest Season: BIGGBY® COFFEE Rings in the Holidays With Cookie-Themed Drinks and the Return of Peppermint Favorites

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EAST LANSING, Mich. —&nbsp;<a href="https://www.biggbyfranchising.com/">BIGGBY® COFFEE</a>, the 460-plus-unit high-energy coffee franchise, is kicking off 2026 with seasonal menu favorites, festive Valentine’s offerings, value-driven bundles and a limited-time TWIX® collaboration paired with a spotlight on its hot chocolate lineup. The seasonal menu runs Jan. 2 through Feb. 25, 2026.&nbsp;This winter, BIGGBY® COFFEE is featuring three distinct seasonal beverage categories designed to bring comfort, creativity and a little extra sweetness to the colder months.First, fan-favorite Salted Caramel beverages return with a new twist, featuring&nbsp;TWIX®-inspired flavors topped with a&nbsp;TWIX® candy crumble.In addition, BIGGBY® COFFEE is spotlighting its lineup of rich, comforting hot chocolate beverages, offering both classic and seasonal flavors perfect for snowy winter days.And for Valentine’s Day, BIGGBY® COFFEE is serving up festive, sweet treats, including Red Velvet beverages, the Sweetheart BIGGBY Blast® energy drink and the Berry Chocolatey Creme Freeze.Featured Valentine’s beverages include:<ul><li>Red Velvet Latte (hot, iced, frozen) and Sweet Foam Red Velvet Cold Brew</li><li>Sweetheart BIGGBY Blast® Energy Drink (strawberry and dragon fruit topped with sweet foam)</li><li>Berry Chocolatey Creme Freeze (white chocolate, mocha, strawberries, mini chocolate chips)</li></ul>Featured TWIX® beverages, inspired by Salted Caramel TWIX®,&nbsp; include:<ul><li>Salted Caramel Latte and the Salted Mocha Caramel Latte topped with TWIX® (hot, iced, frozen)</li><li>Sweet Foam Salted Mocha Caramel Cold Brew topped with TWIX®</li><li>The TWIX® Fix Creme Freeze</li><li>Hot Chocolate, Cocoa Carmella, Salted Cocoa Carmella with TWIX® topping, Mint Hot Chocolate, White Hot Chocolate</li></ul>Seasonal food items also return, including the fan-favorite Sausage Cheddar Biscuit with honey and Chocolate Cake Pops.&nbsp;Guests can also enjoy seasonal promotions:<ul><li>Twice As Nice Tuesday: Double loyalty points every Tuesday on specialty beverage purchases for registered members.</li><li>National Hot Chocolate Day (Saturday, Jan. 31):&nbsp;Free 16 oz. hot chocolate with any specialty beverage purchase.</li><li>Don’t Fumble Your Monday (Monday, Feb. 9): Power through the Monday after the Big Game with a $2.99 hot or iced 16oz specialty drink.</li><li>Valentine’s Day (Saturday, Feb. 14):&nbsp;Buy one, get one free on any drink, any size.</li></ul>From the TWIX®-inspired Salted Caramel beverages and rich hot chocolate options to Red Velvet, Sweetheart BIGGBY Blast® and other adorable Valentine’s Day-inspired treats, BIGGBY® COFFEE delivers a variety of offerings to help guests celebrate winter, indulge for Valentine’s and start a caffeinated 2026.To find a BIGGBY® COFFEE location near you, visit&nbsp;<a href="http://www.biggby.com">www.BIGGBY.com</a>.About the BIGGBY® COFFEE FranchiseBIGGBY® COFFEE, headquartered in East Lansing, Michigan, is a national coffee franchise with over 460 locations across 13 states. Since opening its first store in 1995, BIGGBY® has remained 100% franchise-owned and operates under a fully franchised business model designed to help local entrepreneurs grow successful, community-minded businesses.The company is guided by a people-first philosophy and a commitment to values-aligned growth — supporting franchise owners and baristas, creating positive experiences for guests, and partnering with coffee producers who treat people well, respect the environment, and invest in their communities.In 2024, BIGGBY® introduced a refined visual identity anchored by the tagline BIGGBY® Makes it Better, reinforcing the brand’s dedication to consistent quality, human connection and uplifting everyday interactions.For more information on BIGGBY® COFFEE or franchise opportunities, visit&nbsp;<a href="http://www.biggby.com">www.biggby.com</a>.To learn more about franchising with BIGGBY® COFFEE, visit&nbsp;<a href="https://www.biggbyfranchising.com/">https://www.biggbyfranchising.com/</a>.

Biggby Coffee franchise, Valentine's Day, Biggby Coffee Twix collab

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EAST LANSING, Mich. —&nbsp;<a href="https://www.biggbyfranchising.com/">BIGGBY® COFFEE</a>, the 460-plus-unit high-energy coffee franchise, is kicking off 2026 with a limited-time partnership bringing together two fan favorites. From Jan. 2 through Feb. 25,&nbsp;<a href="https://1851franchise.com/biggbycoffee/info">BIGGBY®</a> will feature a salted caramel beverage lineup inspired by TWIX®, with all salted caramel drinks topped with a TWIX® cookie &amp; candy crumble.The seasonal return of salted caramel gets a new twist this winter, blending the rich, sweet-and-salty flavor profile inspired by Salted Caramel TWIX® into a variety of hot, iced and frozen beverages, delivering a dessert-inspired experience in a perfectly sippable format.Featured salted caramel beverages available include:<ul><li>Salted Caramel Latte with TWIX® topping</li><li>Salted Mocha Caramel Latte with TWIX® topping</li><li>Sweet Foam Salted Caramel Cold Brew with TWIX® topping</li><li>Sweet Foam Salted Mocha Caramel Cold Brew with TWIX® topping</li><li>Salted Cocoa Carmella with TWIX® topping</li><li>TWIX® Fix Creme Freeze</li></ul>In addition to the TWIX® collaboration, BIGGBY® is placing a strong seasonal focus on its hot chocolate lineup throughout early 2026 and found a way for TWIX® to be included, too. A delicious warm-up option for kids, teens and non-coffee drinkers alike, BIGGBY® Hot Chocolate is a comforting winter choice.&nbsp;Featured hot chocolate beverages available include:<ul><li>Hot Chocolate</li><li>Cocoa Carmella Hot Chocolate</li><li>Salted Cocoa Carmella Hot Chocolate with TWIX® topping</li><li>Mint Hot Chocolate</li><li>White Hot Chocolate</li></ul>BIGGBY® will also celebrate National Hot Chocolate Day with a limited-time promotion that will unite coffee drinkers and their non-caffeinated companions. On Saturday, Jan. 31, 2026, guests can enjoy a free 16 oz. Hot Chocolate with the purchase of any specialty beverage (offer valid on a 10 oz. as well).With the return of Salted Caramel flavors, a TWIX®-inspired topping and a renewed emphasis on Hot Chocolate, BIGGBY® COFFEE is offering guests more ways to sip a cold season staple and enjoy the winter season one cup at a time.To find a BIGGBY® COFFEE location near you, visit&nbsp;<a href="http://www.biggby.com">www.BIGGBY.com</a>.© 2026 Mars or AffiliatesAbout the BIGGBY® COFFEE FranchiseBIGGBY® COFFEE, headquartered in East Lansing, Michigan, is a national coffee franchise with over 460 locations across 13 states. Since opening its first store in 1995, BIGGBY® has remained 100% franchise-owned and operates under a fully franchised business model designed to help local entrepreneurs grow successful, community-minded businesses.The company is guided by a people-first philosophy and a commitment to values-aligned growth — supporting franchise owners and baristas, creating positive experiences for guests, and partnering with coffee producers who treat people well, respect the environment, and invest in their communities.In 2024, BIGGBY® introduced a refined visual identity anchored by the tagline BIGGBY® Makes it Better, reinforcing the brand’s dedication to consistent quality, human connection and uplifting everyday interactions.For more information on BIGGBY® COFFEE or franchise opportunities, visit&nbsp;<a href="http://www.biggby.com">www.biggby.com</a>.To learn more about franchising with BIGGBY® COFFEE, visit&nbsp;<a href="https://www.biggbyfranchising.com/">https://www.biggbyfranchising.com/</a>.

BIGGBY COFFEE Teams Up With TWIX for Limited-Time Salted Caramel Drinks

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BIGGBY® COFFEE Recognized on Forbes’ 2026 Best Customer Service List

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“It Shouldn’t Be This Hard” Podcast: BIGGBY Coffee’s Journey to 100% Regenerative Sourcing

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EAST LANSING, Mich. —&nbsp;<a href="https://www.biggbyfranchising.com/">BIGGBY® COFFEE</a>, the high-energy coffee franchise with over 460 locations nationwide, is proud to announce its inclusion in&nbsp;<a href="https://www.entrepreneur.com/franchise500">Entrepreneur’s prestigious Franchise 500® list</a> for 2026.&nbsp;<a href="https://1851franchise.com/biggbycoffee/info">BIGGBY® COFFEE</a> ranked at No. 201, up 11 spots from 2025. While the recognition highlights the continued growth of BIGGBY® COFFEE as a business, it also validates the strength of the brand’s people-first, values-aligned model.“The Franchise 500 is a recognition of the strength and innovation of the best franchises in the world,” said&nbsp;<a href="https://www.linkedin.com/in/mikejmcfall/">Michael McFall</a>, CEO of BIGGBY® COFFEE. “We’re honored to be included, and this is a clear confirmation of our thesis: that love-driven, people-first practices serve to make businesses stronger and more successful.”Now in its 47th year, Entrepreneur’s Franchise 500 is the world’s first and most comprehensive franchise ranking. Franchises are evaluated on key factors such as unit growth, financial strength and stability, brand power and operational support, with each franchise receiving a cumulative score based on analysis of more than 150 data points. Entrepreneur ranks the top 500 franchises in order of their overall score, providing prospective franchisees with a trusted resource for evaluating franchise opportunities.The brand’s rise in the rankings is supported by its continued growth and evolution throughout 2025. Much of this momentum reflects BIGGBY® COFFEE’s recent brand refresh, anchored by the tagline BIGGBY® Makes it Better, which reinforces the company’s focus on consistent quality, human connection and creating uplifting, everyday experiences for guests and franchise owners alike.In addition to its continued growth, BIGGBY® COFFEE remains focused on building a values-aligned franchise system that supports franchise owners, team members and the communities they serve, reinforcing a people-first approach to long-term success.To view BIGGBY® COFFEE’s full profile on Entrepreneur’s Franchise 500, visit:&nbsp;<a href="https://www.entrepreneur.com/franchises/directory/biggby-coffee/299698">https://www.entrepreneur.com/franchises/directory/biggby-coffee/299698</a>. Results are also featured in the January/February 2026 issue of Entrepreneur, available on newsstands.About The BIGGBY® COFFEE FranchiseBIGGBY® COFFEE, headquartered in East Lansing, Michigan, is a national coffee franchise with over 460 locations across 13 states. Since opening its first store in 1995, BIGGBY® has remained 100% franchise-owned and operates under a fully franchised business model designed to help local entrepreneurs grow successful, community-minded businesses.The company is guided by a people-first philosophy and a commitment to values-aligned growth — supporting franchise owners and baristas, creating positive experiences for guests and partnering with coffee producers who treat people well, respect the environment and invest in their communities.In 2024, BIGGBY® introduced a refined visual identity anchored by the tagline BIGGBY® Makes it Better, reinforcing the brand’s dedication to consistent quality, human connection and uplifting everyday interactions.For more information on BIGGBY® COFFEE or franchise opportunities, visit&nbsp;<a href="http://www.biggby.com">www.biggby.com</a>.&nbsp;

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BIGGBY® COFFEE Ranks Among Top Franchises on Entrepreneur’s Franchise 500® for 2026

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How BIGGBY® COFFEE Prioritized Love to Become One of Franchising’s Biggest Opportunities

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