BoeFly Helps Emerging Franchise Brand Secure Financing for its Local Business Owners
BoeFly Helps Emerging Franchise Brand Secure Financing for its Local Business Owners

By partnering with BoeFly, emerging franchisors like Palmetto Twist have the opportunity to accelerate their growth and stand out to prospective franchisees.

For years, Matt and Haley LaMarche worked their way up the corporate America ladder. Matt worked as an executive for some of the nation’s largest insurance agencies, while Haley gained experience as a proven early childhood educator. But the couple decided they wanted the chance to be their own boss and run their own business. So the LaMarches turned to franchising.

They decided to get in on the ground level of an up and coming concept called Palmetto Twist. The brand, which identifies itself as “Pinterest come to life,” is the premiere monogramming, embroidery and personalization franchise. The LaMarches knew the concept was the perfect fit for them—they just needed the right financing option to make their dreams of business ownership a reality.

“Both Haley and I are excited to become business owners. We believe Palmetto Twist is a great fit for us and we’re confident that the residents and students in Columbia are going to love it,” said Matt. “We were a bit anxious about the financing process since we’ve never looked for a business loan before, but fortunately Palmetto Twist directed us to BoeFly.”

The LaMarches worked with a BoeFly financing expert in order to secure the funds necessary to get their business off the ground. BoeFly’s thorough guidance and experience in the franchise financing industry put the first time business owners at ease, and ultimately gave them the tools necessary to lockdown an SBA loan.

“We received amazing service from our BoeFly financing expert who made getting an SBA loan easy. I would recommend BoeFly to anyone who needs business financing,” said Matt.

BoeFly is an unmatched resource for emerging franchise brands like Palmetto Twist. The brand’s extensive experience in securing loans for franchisees from more than 600 unique franchise concepts gives new businesses the level of credibility that’s ultimately needed to experience growth. Franchisors that partner with BoeFly also show prospective business owners that even though their concept may be young, they’re serious about setting their franchisees up for success.

“As an emerging brand, we know that financing is a vital service for us to offer our new franchisees. The fact that by offering financing support we also differentiate ourselves from the pack of alternative brands is the cherry on top,” said Jereme Shelton, Palmetto Twist’s chief development officer. “We’re so pleased at how BoeFly met the financing needs of the LaMarches, our new Palmetto Twist franchisees. BoeFly is critical to our growth strategy.”

Going forward, BoeFly will continue working with emerging franchise concepts in order to fuel their development efforts.

“The BoeFly team is proud to have supported the LaMarches in securing the financing they needed to open their Palmetto Twist,” said Mike Rozman, CEO of BoeFly. “This funding highlights BoeFly’s dual mission: first, to help owners like the LaMarches secure the financing they need to open and grow, and second, to help franchise brands like Palmetto Twist accelerate their growth through a more efficient franchise sales and financing process.”