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In a new organizational restructuring, <a href="https://bwwfranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=buffalo-wild-wings-taps-seth-freeman-as-new-cmo-2707668" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Buffalo Wild Wings</a> has appointed experienced franchise industry executive Seth Freeman as its new chief marketing officer in charge of culinary, digital, advertising and guest experience activities. <a href="https://www.restaurantbusinessonline.com/marketing/buffalo-wild-wings-adds-cmo-latest-rebuilding-move?utm_source=1851franchise.com&utm_medium=article&utm_campaign=buffalo-wild-wings-taps-seth-freeman-as-new-cmo-2707668" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">A Restaurant Business Online article</a> noted that Buffalo Wild Wings&rsquo; parent company, Inspire Brands, created the position for Freeman, who was overseeing marketing for InterContinental Hotel Group&rsquo;s franchised systems, Holiday Inn and Holiday Inn Express, in his last role. 

Freeman previously worked with Inspire Brands CEO Paul Brown at InterContinental. Inspire&rsquo;s brand portfolio includes Buffalo Wild Wings, Arby&rsquo;s and R Taco. It recently acquired full ownership of the Buffalo Wild Wings and Arby&rsquo;s brands <a href="https://1851franchise.com/the-wendy-s-company-to-sell-inspire-brands-ownership-interest-for-450-mill-ion-2707531" style="text-decoration-line:none" target="_blank">by buying back The Wendy&rsquo;s Co.&rsquo;s stake for $450 million</a>.

Read the full story <a href="https://www.restaurantbusinessonline.com/marketing/buffalo-wild-wings-adds-cmo-latest-rebuilding-move?utm_source=1851franchise.com&utm_medium=article&utm_campaign=buffalo-wild-wings-taps-seth-freeman-as-new-cmo-2707668" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">here</a>.

Buffalo Wild Wings, Inspire Brands, CMO, Franchise, full-service restaurant franchise

Buffalo Wild Wings Taps Seth Freeman as New CMO

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Full-service restaurant franchise brand Buffalo Wild Wings created the role for Freeman, a veteran franchise industry executive 

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