Burger King has unveiled a very unique Black Friday Whopper promotion. According to a recent article in QSR Magazine, fans are encouraged to visit Whopper-Shopper.com to access a range of banner ads for other brands. From there, if a visitor purchases something from another retailer, Burger King will use the royalties earned from the referral to provide free Whopper coupons to the shopper.

The website was launched on November 15th and the promotion will run through Cyber Monday. In order to accommodate the anticipated demand, Burger King is limiting each guest to three vouchers.

Read the full article here.

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Mary Zavell

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Mary Zavell

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