Cicis Pizza Announces New Push To Grow Franchise as QSR Pizza Industry Soars

Cicis Pizza, the longstanding all-you-can-eat pizza franchise with over 270 locations across the country, is seeking franchise partners to support its next growth push. According to Entrepreneur, the Cicis Pizza footprint has seen a pretty steady decline over the past decade, but the franchisor is confident in the strength of its model and industry.

“With its all-you-can-eat model, game rooms, value-driven promotions and the ability to order Cicis to-go and via third-party delivery services, Cicis equips franchisees with multiple strategies to attract and retain customers, ensuring consistent income and growth potential,” Debbie McGee, director of franchise sales and development told QSR Magazine.

The brand has been around since 1985, when it opened in Plano, Texas. Over the last 40 years, it has developed into a key player in the pizza buffet space, solidifying itself as a consumer favorite, particularly for families seeking an affordable meal or space for young kids to both eat and be entertained.

According to Statista, U.S. consumers spent over $40 billion dollars at quick-service pizza restaurants in 2023 — beat out only by the hamburger segment. This spending pattern is part of a larger growth trend with the industry steadily capturing a larger share of the wallet each year since 2011.

Boasting a new image, consistently evolving menu items, comprehensive support and national marketing, Cicis Pizza aims to grow in multiple key markets, including Atlanta, Georgia; Dallas and Fort Worth, Texas; and Richmond, Virginia.

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