Franchise News
CNBC: McDonald’s Earnings Top Wall Street Views as Global Same-Store Sales Strengthen
McDonald’s revenue reports show strong sales outside of U.S.
Reports on Monday show that McDonald’s most recent efforts over the past year to increase revenue by revamping its menu and technology has paid off. According to McDonald’s the fast food giant’s revenue reports outpaced analysts’ estimates, especially in markets outside the U.S.
"Throughout 2016, we worked diligently to lay the groundwork for our long-term future," President and Chief Executive Officer Steve Easterbrook said in a press release. "Our efforts yielded a more streamlined and focused organization that generated solid fourth quarter and full year results, including our strongest annual global comparable sales growth since 2011 along with record franchisee cash flows in many of our major markets," Easterbrook said. "I am confident that we're on the right path."
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
