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Cosi to Develop Five Franchises in the Republic of Panama
The brand says the Central America expansion is part of its big plans for the rest of the year
Così Inc. recently entered into an agreement with Fast Casual Panamá S. de RL to develop five Così franchises in the Republic of Panama. Fast Casual Ltda., which is owned by the principals of Fast Casual Panamá S. de RL, own six Cosi franchises in Costa Rica and will be developing the Panamá franchises. Così President and CEO RJ Dourney said they are happy to be working with Fast Casual Ltda., for its Panamá expansion.
“They have been outstanding business partners since 2012, and together we see this as further establishing the foundation for Cosi to penetrate Central America and beyond in the years to come,” Dourney told Fast Casual.com. “Additionally, this is an important milestone in the execution of this year’s operating strategy."
Dourney said this year, the brand looks to drive restaurant traffic though brand initiatives and operating focus, growing its franchise system and strengthening its talent base.
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
