Dallas Morning News: French shop Le Macaron plans 12-store franchise expansion across North Texas

Rosalie Guillem, founder and CEO of Le Macaron, was born in the Provence region of France, but has since moved to the states. Along with her daughter Audrey Guillem-Saba, Rosalie opened the first Le Macaron location—the first-ever macaron franchise in the United States—in Sarasota, Fla. in 2009.

"We were thinking about what we could bring to this wonderful country that has everything," Rosalie said to the Dallas Morning News. "They didn't have macarons."

As macarons have grown in popularity, Le Macaron has established itself as an original, authentic leader in the industry serving handmade, delicious french pastries to the masses. Each shop sells about 20 varieties of macarons as well as a suite of other cafe offerings including coffee, eclairs, french gelato, cakes and more, varying by location.

The Dallas Morning News reported that Le Macaron’s founders are interested in the Dallas-Fort Worth market due to the high concentration of malls, stadiums and festivals. Frisco resident and Le Macaron franchisee Jonathan Hanley, who owns Texas’ first Le Macaron inside the Frisco mall, is considering more locations in the area.

Read the full story here.