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Shake Shack, the incredibly popular burger chain, is promoting the national launch of its new app by offering free burgers for those who download the app between now and January 28th. To get the free burger, users have to download the app, which is currently only available on iOS, create and account and then checkout using the promo code “shackappy.”

The restaurant is notorious for its incredibly longs lines, so the app is, in part, hopefully a solution to that challenge. With the new app, customers can order food 10 to 15 minutes before they’d like to pick up the food, cutting down on checkout lines. Customers will also get a reminder text letting them know their order is ready.

A good thing to note is that the promotion can’t be used at Shake Shack locations in airports, stadiums or ballparks. Other national retailers, like Starbucks and Chipotle, also let you order and pay ahead. According to a statement released by the restaurant giant, an Android version of the app is in development.

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Nick Powills

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Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.

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