Dunkin' Brands Group Secures eWallet Deal

The parent company of Dunkin' Donuts and Baskin-Robbins has announced a multi-year deal with CardFree Inc. to streamline mobile ordering through its apps. According to a recent article in QSR Magazine, Dunkin' Donuts will be taking more active ownership of its digital efforts as a result of this deal. 

 

The agreement also opens the door for future digital developments. These may include goals ranging from catering to delivery and curbside pick-up.

 

"Extending our successful relationship with CardFree and receiving a perpetual license to the code that supports our digital initiatives will ensure that we have the best technology backbone in place and will allow us to accelerate our digital efforts," said Jack Clare, chief information and strategy officer.    

                    
Read the full article here.