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The burger biz is booming. While burger behemoth McDonald's has shown signs of weakness over the years, the better burger industry has exploded - including rapidly growing Dallas-based MOOYAH Burgers, Fries & Shakes. Recently, FastCasual.com took a look at this emerging burger brand and spoke with Rich Hicks, CEO of MOOYAH Burgers, Fries & Shakes, to learn more about the brand's recipe for success.
 
"Passion and attention to detail have been imperative from the very beginning," Hicks told FastCasual.com. "Our team has always been obsessed with exceptional food quality and making sure that every guest leaves our restaurant nothing short of satisfied."
 
That passion and attention to detail helped MOOYAH increase sales by more than 31% in 2015, according to the 2016 Top 500 Chain Restaurant Report from Technomic.

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Brian Jaeger

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Brian Jaeger

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Brian Jaeger is a Vice President of Media Relations at No Limit Agency. Brian joined No Limit Agency after seven years working for local television news stations in Florida, four years at WCJB in Gainesville and three years at Bay News 9, the 24-hour local news station in the Tampa Bay area. Brian is a graduate of the University of Florida, where he studied journalism and telecommunications. He brings a journalist’s viewpoint to the public relations field, and when he’s not busy telling the stories of No Limit Agency's brands, you can find him writing, on a karaoke stage, or cheering on the Gators.

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