Jamba Juice is adding digital displays and indoor digital menu boards to its locations. According to Fast Casual, the tech-based decision comes as the brand is redesigning its stores and rolling out a growth strategy. To make this upgrade, Jamba Juice is teaming up with Sicom, which offers menu boards that can be seamlessly integrated with point-of-sale systems. The new technology will also allow Jamba Juice locations to instantly update promotions and LTOs.

In a press release quoted by Fast Casual, Jamba Juice’s general counsel and vice president of development, Josh Nicosia, said, “We have a big vision for the future of the Jamba brand, and the solutions and services from Sicom are well aligned with our new initiatives and goals for future growth.”

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Cassidy McAloon

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Cassidy McAloon

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Cassie has over five years of digital and traditional media experience. She joined NLA after working as a television news producer in both Milwaukee and Chicago, and now specializes in aligning strategies across the board for her clients, ultimately building buzz and telling compelling stories through content marketing, social media, digital campaigns and traditional PR.

Cassie has a Bachelor of Arts in Broadcast and Electronic Communications from Marquette University. In her spare time, Cassie enjoys traveling and exploring what new cities have to offer in addition to spending time with her friends and family.