Fitness Premier

<a href="https://fitnesspremierclubs.com/own-a-fitness-premier/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=partners-in-life-become-partners-in-franchise-ownership-with-fitness-premier-247-clubs-2718748" target="_blank" rel="nofollow">Fitness Premier 24/7 Clubs</a>, the Midwest-based fitness franchise, is celebrating the opening of their 17th location with new franchisees and local Morris residents, Blair and Ross Soto. After identifying the need for a high-quality and diverse fitness club in their small town, the Sotos decided to leverage Fitness Premier’s franchisee-friendly operations and innovative business model to achieve their entrepreneurial dreams.Blair is a full-time residential real estate agent and Ross has a history of working in gyms. Both are fitness lovers, so when an opportunity came up to join the Fitness Premier system, they were immediately intrigued.“I worked at a Powerhouse Gym right here in Morris when I was younger, stocking coolers, picking up weights and equipment,” said Ross. “I eventually became a sales manager and through that gym, I met an amazing community and learned a lot about leadership. When I visited the Fitness Premier location in Minooka, I saw how similar it was to the gym I used to run. When I learned I could become a franchisee, it all clicked and I realized this was an exciting opportunity.”Additionally, Blair says the duo saw a gap in the Morris community for a top-notch gym with&nbsp;<a href="https://1851franchise.com/fitforyoufranchising/fitness-premier-247-clubs-adds-nutrition-element-to-existing-clubs-2717617#trending">diverse programming</a>, and she knew her real estate career would provide the flexibility needed to embark on this new endeavor as a business owner. “We wanted to bring a family-owned feel to a full-service gym,” said Blair.&nbsp;The Sotos chose Fitness Premier 24/7 Clubs for several reasons, one of which was the brand’s unique approach to&nbsp;<a href="https://1851franchise.com/fitforyoufranchising/why-small-markets-mean-big-returns-for-franchisees-2717089#featured">succeeding in small towns</a>. The brand offers a great&nbsp;<a href="https://1851franchise.com/fitforyoufranchising/questions-about-site-selection-in-franchising-fit-for-yous-jason-markowicz-has-answers-2716850#featured">turnkey solution</a> focused on markets that other fitness competitors are not focused on. The average community size near a Fitness Premier location has between 15,000-20,000 residents in a five-mile radius.“It is no secret that Morris is a small town and the people of this community usually travel to somewhere nearby when it comes time to visit a gym with a wealth of amenities,” Blair said. “Morris just doesn’t have a franchised gym where you have programming options no matter what your week looks like. With 16 other locations, we knew Fitness Premier could fill that gap.”As first-time business owners, Blair says they were also attracted to the in-depth level of&nbsp;<a href="https://1851franchise.com/fitforyoufranchising/how-fit-for-you-takes-the-headache-out-of-business-ownership-by-offering-franchisees-full-back-office-support-2716060#brand-latest-stories">back-end support</a> that the Fitness Premier team offers franchisees, including help running club support, overcoming member issues, leveraging a proprietary sales system software and much more.&nbsp;“We could have gone into business with anyone, but we chose Fitness Premier because of their constant attention to detail and willingness to evolve,” said Blair. “As an owner, your ideas are heard. Their training schedule is phenomenal. They’re willing to train you because it benefits the club. They ask about your personal goals and they genuinely care about the people who join the Fitness Premier system.”To offer the best gym experience possible for members, the Sotos will also be working with Fitness Premier Club’s operations expert,&nbsp;<a href="https://www.linkedin.com/in/brent-bergeson-535180156/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=partners-in-life-become-partners-in-franchise-ownership-with-fitness-premier-247-clubs-2718748" target="_blank" rel="nofollow">Brent Bergeson</a>, at their club. Bergeson has worked at Fitness Premier’s Coal City location where he used his expertise in the brand’s systems to set the club up for massive success. Bergeson says he looks forward to helping the Sotos produce a profitable business and deliver a great experience to the Morris community.&nbsp;“As Fitness Premier nears the 20 unit mark, my role is to make sure that everything we do is efficient, systemized and standardized to make it easier for us to grow,” said Bergeson. “The Sotos are going to be a great addition to the Fitness Premier system and will help to continue the brand’s plans for expansion.”Looking ahead, the Sotos say they plan to open more Fitness Premier locations and expand their portfolio.&nbsp;“Ross and I are a great team and we are passionate about opening the best gym in the Morris community,” said Blair. “We are fully confident Fitness Premier will be a great fit for Morris and we are excited to see what the future holds.”About Fitness Premier 24/7 Clubs:Fitness Premier 24/7 Clubs is a fast-growing, 17-location, group-workout gym concept that creates a community with its staff and guests. Backed by franchise executive, Jason Markowicz and his franchisee-focused corporate team, Fitness Premier differentiates itself with great people, culture, and systems compounded by a growth focus in strategic yet smaller markets where some fitness brands would not think to grow. To learn more about franchise opportunities, visit&nbsp;<a href="https://fitforyoufranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=partners-in-life-become-partners-in-franchise-ownership-with-fitness-premier-247-clubs-2718748" target="_blank" rel="nofollow">https://fitforyoufranchising.com/</a>.

Partners in Life Become Partners in Franchise Ownership with Fitness Premier 24/7 Clubs

1851 Franchise

Husband and wife team Ross and Blair Soto join the growing fitness club franchise and have opened a new location for the brand in Morris, Illinois.

This brand page has been paid for by FITNESS PREMIER. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

partners-in-life-become-partners-in-franchise-ownership-with-fitness-premier-247-clubs

FRANCHISE INFORMATION

Contact

Own a Fitness Premier

Why Fitness Premier?

Recent Expansion

Franchise Freedom With a Support System

Learn

Download Brochure

Visit Website

FITNESS PREMIER

Fitness Premier 24/7 Clubs

OUR BRANDS

Building Elite Entrepreneurs: Fitness Premier 24/7 Clubs Offers Entrepreneurs a Franchisee-Led, Multi-Brand Business Opportunity to Dominate the Booming Wellness Industry in Their Market

Fitness Premier 24/7 Clubs Turns Athletes into Entrepreneurs

FITNESS PREMIER MOST READ STORIES

1851 LOGIN

GROWTH CLUB LOGIN

ABOUT FITNESS PREMIER

CONTACT FITNESS PREMIER

facebook

instagram

linkedin

First Name

Last Name

Email

Phone

City

State / Province

Comments

Interested in a Brand or Need Help Deciding?

Free Franchise Consultation:

Fitness Premier 24/7 Clubs - First Colorado Location - Highlands Ranch - 1851 Franchise

Fitness Premier 24/7 Clubs Announces First Colorado Location in Highlands Ranch with Tech-Savvy Entrepreneurs

fitness-premier-247-clubs-announces-first-colorado-location-in-highlands-ranch-with-tech-savvy-entrepreneurs

Why Fitness Premier Makes a Great Franchise Investment for Veterans

why-fitness-premier-makes-a-great-franchise-investment-for-veterans

Health-Focused Couple Ventures into Entrepreneurship with Fitness Premier Franchise

health-focused-couple-ventures-into-entrepreneurship-with-fitness-premier-franchise

Kyle Retter Leverages Military Experience to Lead His Fitness Premier Franchise

kyle-retter-leverages-military-experience-to-lead-his-fitness-premier-franchise

Fitness Premier's State-of-the-Art Facilities and Multi-Discipline Approach Fuels Franchise Owner Success

fitness-premiers-state-of-the-art-facilities-and-multi-discipline-approach-fuels-franchise-owner-success

Fitness Premier Muscles Into John's Creek, Georgia, With New Franchise Agreement

fitness-premier-muscles-into-johns-creek-georgia-with-new-franchise-agreement

Franchise Freedom With a Support System: Why Fitness Premier 24/7 Clubs Owners Thrive

franchise-freedom-with-a-support-system-why-fitness-premier-247-clubs-owners-thrive

Athletech News: Fitness Premier Adds Medical Weight Loss, Eyes Small-Town Gym Growth

athletech-news-fitness-premier-adds-medical-weight-loss-eyes-small-town-gym-growth

Partners in Life Become Partners in Franchise Ownership with Fitness Premier 24/7 Clubs

MORE STORIES LIKE THIS