1851

Following the example of e-commerce sites like Amazon and Alibaba, online food delivery platform Deliveroo has ventured into the realm of brick-and-mortar. 

<a href="https://www.cnbc.com/2018/12/11/deliveroo-is-opening-its-first-restaurant-in-hong-kong.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=food-delivery-startup-deliveroo-opens-brick-and-mortar-store-in-hong-kong-2708664" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">According to CNBC</a>, the startup that was recently valued at $2 billion has launched the Deliveroo Food Market, a storefront that is home to five restaurant groups that collectively offer 15 concepts for consumers to choose from. The Food Market&rsquo;s kitchen will also service online orders as well.

&quot;We find there is an opportunity to bring our online model offline to our customers,&quot; Deliveroo GM Brian Lo told CNBC. &quot;Hong Kong is one of the most expensive rental prices, so the pressure on restaurant operators is very high and this model works very well for them.&quot;

As Deliveroo&nbsp;becomes the first online food delivery concept to turn to brick-and-mortar to supplement its services, competing platforms will surely be monitoring Deliveroo&rsquo;s success to assess the value of following its lead. The article noted the startup intends to add a second Food Market location in Singapore next year with further plans for a global rollout if the model is successful. 

Read the full story <a href="https://www.cnbc.com/2018/12/11/deliveroo-is-opening-its-first-restaurant-in-hong-kong.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=food-delivery-startup-deliveroo-opens-brick-and-mortar-store-in-hong-kong-2708664" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">here</a>. 

<a href="https://hk.deliveroo.news/news/%E6%88%B6%E6%88%B6%E9%80%81%E7%AC%AC%E4%B8%80%E9%96%93food-market%E9%80%B2%E9%A7%90%E6%B8%AF%E5%B3%B6%E9%AB%98%E8%A1%97.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=food-delivery-startup-deliveroo-opens-brick-and-mortar-store-in-hong-kong-2708664" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Photo courtesy of Deliveroo</a>.

Deliveroo, online delivery platform, food delivery app, Hong Kong, CNBC

Food Delivery Startup Deliveroo Opens Brick-And-Mortar Store in Hong Kong

1851 Franchise

The online food delivery platform’s customer-facing restaurant will serve online orders and in-store customers.

food-delivery-startup-deliveroo-opens-brick-and-mortar-store-in-hong-kong

Fresh Coat

Fresh Coat West Greensboro - Fresh Coat Cares - Red Cross

Fresh Coat Cares Partners With the Red Cross to Refresh Community Conference Space

fresh-coat-cares-partners-with-the-red-cross-to-refresh-community-conference-space

Voodoo Brewing Co.

What’s in the 2025 FDD? A Closer Look for Voodoo Brewing Co. Franchise Buyers

whats-in-the-2025-fdd-a-closer-look-for-voodoo-brewing-co-franchise-buyers

United Water Restoration Group

Master Marketer, Community Builder: How Rodney Washington Turned Local Visibility Into Success

Master Marketer, Community Builder: How Rodney Washington Turned Local Visibility Into Franchise Success

master-marketer-community-builder-how-rodney-washington-turned-local-visibility-into-franchise-success

Preservan

How to Read the Preservan 2025 Franchise Disclosure Document

how-to-read-the-preservan-2025-franchise-disclosure-document

Woodhouse Spas

Why Woodhouse Spas Is in a Class of Its Own: Comparing the Franchise Opportunity Across the Wellness Industry

why-woodhouse-spas-is-in-a-class-of-its-own-comparing-the-franchise-opportunity-across-the-wellness-industry

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Hardee’s Lawsuit Highlights the Risk of Going Off-Model in Franchising

hardees-franchise-lawsuit-paradigm-investment-group

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores

hooters-franchise-model-company-owned-closures

Dave’s Hot Chicken Sold to Roark Capital in $1 Billion Deal to Fuel Global Expansion

daves-hot-chicken-sold-to-roark-capital-in-1-billion-deal-to-fuel-global-expansion

Homebuyers Keep Buying — And That’s Good News for Home Service Franchises - 1851 Franchise

Homebuyers Keep Buying — And That’s Good News for Home Service Franchises

homebuyers-keep-buying-and-thats-good-news-for-home-service-franchises

AI Could Push Unemployment to 20% — Fueling a Surge in First-Time Franchise Buyers - 1851 Franchise

AI Could Push Unemployment to 20% — Fueling a Surge in First-Time Franchise Buyers

ai-unemployment-impact-white-collar-job-loss

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

The Ultimate Guide To Selling Franchises — How To Build Webinars

how-franchisors-can-build-effective-webinars-to-reach-prospective-franchisees

The Ultimate Guide To Selling Franchises: How To Budget Properly

how-franchises-can-budget-their-finances-properly

The Top 20 Handyman Franchises To Invest in for 2025

top-handyman-franchises-to-invest-in

The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition

The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition — Point of Differentiation

how-to-position-your-value-proposition-with-a-point-of-differentiation

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise

Food Delivery Startup Deliveroo Opens Brick-And-Mortar Store in Hong Kong

MORE STORIES LIKE THIS