Franchise News
The leading men’s and boy’s hair care provider was ranked the top medium investment in Forbes’ 2018 ranking of the best franchises to buy.
Forbes has ranked Sport Clips* as the top medium investment in the 2018 edition of its coveted “Best Franchise to Buy” ranking. The nation’s leading men’s and boy’s hair care provider earned the ranking by demonstrating system sustainability, system demand, value for investment, franchisor support and franchisor stability.
In a recent article published by Forbes, the publication takes a deeper look at how founder Gordon Logan was able to reinvent the idea behind the classic barbershop to create one of the best franchises in the country. Logan says he came up with the concept by considering his own experiences in salons and combining it with data. After retaining a market research firm to gauge men’s views on hair care, Logan found that there was a real need in the marketplace for a brand like Sport Clips.
Logan said, “Men reminisced about growing up, going to the barber shop with their dads, about the camaraderie and the banter, talking about sports and hunting and fishing.” He continued, saying, “The more we looked into it the more we liked the men’s business.”
It’s clear that tapping into the men’s and boy’s hair care niche has been successful — last year, Sport Clips’ franchise system saw $625 million in system-wide revenue.
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About the Author
Cassie has over five years of digital and traditional media experience. She joined NLA after working as a television news producer in both Milwaukee and Chicago, and now specializes in aligning strategies across the board for her clients, ultimately building buzz and telling compelling stories through content marketing, social media, digital campaigns and traditional PR.
Cassie has a Bachelor of Arts in Broadcast and Electronic Communications from Marquette University. In her spare time, Cassie enjoys traveling and exploring what new cities have to offer in addition to spending time with her friends and family.
